The 2% Rule Explained | Real Estate Investing | Joseph Thomas (2024)

The 2% rule is used by some real estate investors to screen out potential investments that would be far too difficult to make profitable.

If you can’t generate revenue of at least 2% of what it cost to buy the property, it’s going to be difficult to make money after expenses. That doesn’t mean it’s impossible. Some property investments that wouldn’t make the 2% cut could still be worthwhile. But you’ll need to consider other factors and have a plan.

The 2% Rule Explained | Real Estate Investing | Joseph Thomas (1)

Calculating the 2% Rule

Monthly Rent / Purchase Price x 100

By running the formula above, you’ll get a percentage. If it’s less than 2%, then that would mean the amount of monthly rent would not be enough to satisfy the 2% rule, based on the purchase price of the property.

You want to avoid paying too much for a property where the market will not support a profitable rental rate. You also want to avoid charging too little in rent when it’s not enough to make money after covering expenses.

If you were to purchase a rental property for $150,000, the 2% rule would suggest that you ought to collect at least $3,000 in rent monthly in order to give yourself the best shot at consistently producing a stream of positive cash flow.

The 2% Rule Explained | Real Estate Investing | Joseph Thomas (2)

Should I Use the 2% Rule When Investing in Real Estate?

Whether or not you should utilize the 2% rule when selecting investment properties is a personal choice. It’s a screening calculation that some take seriously, while others view as merely a guideline or an outdated measurement.

There is no hard-and-fast rule about any sort of exact ration for purchase price versus monthly rental income. Of course, the more you minimize your risk, the less likely you are to lose money. But you may also be missing out on a great investment, even if the property and rental market don’t quite meet the 2% rule criteria.

Our advice to our property owner clients is to make sure you know your market, your risk tolerance, and your investment strategy!

Get Help With Your Real Estate Investing

With years of experience both owning and managing investment property, the professionals at Joseph Thomas Property Management help real estate investors throughout Utah build successful strategies and profitable portfolios.

Let us know what guidance or service you stand in need of, and we’ll show you how we can make your life easier and property ownership more rewarding.

Joseph Thomas does not provide legal, tax, or investment advice. We recommend the reader consult their attorney, accountant, and/or financial advisor before making any personal investment decisions.

FAQs

What about the 1% rule?

The 1% rule is a formula used in basically the same way as the 2% rule, but with a less-conservative approach to the formula. The only difference is that the 1% rule accepts more risk by qualifying investments that only produce 1% of the investment cost each month in rent.

As a seasoned real estate expert with a deep understanding of investment strategies and property management, let's delve into the key concepts discussed in the provided article regarding the 2% rule in real estate investing.

Understanding the 2% Rule:

The 2% rule serves as a screening tool employed by real estate investors to assess the profitability of potential investments. The fundamental premise is straightforward: if the monthly rental revenue cannot reach at least 2% of the property's purchase price, the investment may pose challenges in generating positive cash flow after accounting for expenses.

Calculation of the 2% Rule:

The formula used for calculating the 2% rule is as follows:

[ \text{Monthly Rent} / \text{Purchase Price} \times 100 ]

This formula yields a percentage, and if the result is less than 2%, it suggests that the monthly rent may not be sufficient to meet the 2% rule criteria based on the property's purchase price.

Risk Mitigation and Profitability:

The article emphasizes the importance of avoiding overpaying for a property in a market that cannot support a profitable rental rate. Conversely, setting rent too low may result in inadequate returns after covering expenses. An example is provided to illustrate the application of the 2% rule, wherein, for a property purchased at $150,000, the recommended monthly rent to meet the 2% rule is $3,000.

Consideration of Other Factors:

While the 2% rule is presented as a valuable screening tool, the article acknowledges that it's not an absolute mandate. Successful real estate investment requires consideration of additional factors, such as the local market conditions, risk tolerance, and overall investment strategy. It is noted that some investments falling short of the 2% rule may still be worthwhile, emphasizing the need for a comprehensive plan.

Comparison with the 1% Rule:

The article briefly touches upon the 1% rule, presenting it as a less conservative alternative to the 2% rule. The 1% rule accepts more risk by qualifying investments that generate only 1% of the investment cost each month in rent. This suggests that investors have the flexibility to choose a rule that aligns with their risk tolerance and financial goals.

Personalized Approach to Real Estate Investing:

Ultimately, the decision to employ the 2% rule is portrayed as a personal choice. Some investors view it as a crucial screening calculation, while others may consider it as a guideline or even an outdated measurement. The article encourages investors to understand their specific market, risk tolerance, and investment strategy to make informed decisions.

Conclusion:

In conclusion, the article provides a comprehensive overview of the 2% rule in real estate investing, offering a calculation method, practical examples, and insights into the considerations that go beyond the rule. It emphasizes the importance of a nuanced approach to real estate investment, taking into account various factors to maximize success in building profitable portfolios.

The 2% Rule Explained | Real Estate Investing | Joseph Thomas (2024)

FAQs

The 2% Rule Explained | Real Estate Investing | Joseph Thomas? ›

The 2% rule is used by some real estate investors to screen out potential investments that would be far too difficult to make profitable. If you can't generate revenue of at least 2% of what it cost to buy the property, it's going to be difficult to make money after expenses.

What is the 2% rule in real estate investing? ›

What Is the 2% Rule in Real Estate? The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

How realistic is the 2% rule? ›

If you're buying a rental property, the only numbers that you need to estimate are vacancy and repairs. Otherwise, you can find just about every number you need. That's why the 2% rule is, for the most part, bunk. It's only an estimation.

What is the rule of 2 in investing? ›

One popular method is the 2% Rule, which means you never put more than 2% of your account equity at risk (Table 1). For example, if you are trading a $50,000 account, and you choose a risk management stop loss of 2%, you could risk up to $1,000 on any given trade.

How realistic is the 1% rule in real estate? ›

The 1% rule is a guideline real estate investors use to choose viable investment options for their portfolios. Although the rule has helped many investors make wise decisions regarding their investment properties, the current real estate market may make following the 1% rule unrealistic.

What is the 1% rule and the 2% rule? ›

The 1% rule states that a property's monthly rent must be at least 1% of its purchase price in order for the owner to break even. The 2% rule states that a property's monthly rent needs to be at least 2% of its purchase price in order for the owner to make a sustainable profit.

What is the golden rule in real estate? ›

In November, Corcoran appeared on the BiggerPockets Real Estate Podcast with her son Tom Higgins to describe two methods she says make up her “golden rule” of real estate investing: putting down 20% on an investment property and having tenants of that property paying for the mortgage.

What is the rule of thumb for real estate investing? ›

Simply divide the median house price by the median annual rent to generate a ratio. As a general rule of thumb, consumers should consider buying when the ratio is under 15 and rent when it is above 20. Markets with a high price/rent ratio usually do not offer as good an investment opportunity.

What is the Brrrr method? ›

What is BRRRR, and what does it stand for? Letter by letter, BRRRR stands for “Buy, rehab, rent, refinance and repeat.” It's like flipping, but instead of selling the property after renovation, you rent it out with an eye on long-term appreciation.

How does the IRS determine fair market rent? ›

A fair rental price for your property generally is the amount of rent that a person who is not related to you would be willing to pay. The rent you charge is not a fair rental price if it is substantially less than the rents charged for other properties that are similar to your property in your area.

What is Warren Buffett's golden rule? ›

Buffett's headline rule is “don't lose money” and his second rule is “don't forget rule one”. This might sound obvious. Of course, it is. But it's important to look at the message within.

How does Warren Buffett invest? ›

He is known for making long-term investments, holding onto companies for years or even decades, and avoiding frequent trading. This approach allows him to take advantage of the power of compound interest and gives the companies he invests in time to grow and generate substantial returns.

What are Warren Buffett's 5 rules of investing? ›

Here's Buffett's take on the five basic rules of investing.
  • Never lose money. ...
  • Never invest in businesses you cannot understand. ...
  • Our favorite holding period is forever. ...
  • Never invest with borrowed money. ...
  • Be fearful when others are greedy.
Jan 11, 2023

What is the 80% rule in real estate? ›

It's the idea that 80% of outcomes are driven from 20% of the input or effort in any given situation. What does this mean for a real estate professional? Making more money in real estate is directly tied to focusing your personal energy on the most high value areas of your business.

Why is there a 70% rule in real estate? ›

The 70% rule helps home flippers determine the maximum price they should pay for an investment property. Basically, they should spend no more than 70% of the home's after-repair value minus the costs of renovating the property.

How much monthly profit should you make on a rental property? ›

It is generally recommended to aim for an ROI of 10-15%. However, the ROI that is considered “good” or “bad” is dependent on an individual's financial standing and the particular property they choose to invest in.

What is the 2 2 2 rule for mortgage? ›

One Spouse's Income Doesn't Meet Requirements

Many lenders use the 2/2/2 rule to evaluate loan eligibility, which typically requires: 2 years of W-2s. 2 years of tax returns. 2 months of bank statements.

What is the 5 rule in real estate investing? ›

That said, the easiest way to put the 5% rule in practice is multiplying the value of a property by 5%, then dividing by 12. Then, you get a breakeven point for what you'd pay each month, helping you decide whether it's better to buy or rent.

What is the 80 20 rule in real estate investing? ›

What is the 80/20 Rule exactly? It's the idea that 80% of outcomes are driven from 20% of the input or effort in any given situation. What does this mean for a real estate professional? Making more money in real estate is directly tied to focusing your personal energy on the most high value areas of your business.

What is the 1 investor rule? ›

How the One Percent Rule Works. This simple calculation multiplies the purchase price of the property plus any necessary repairs by 1%. The result is a base level of monthly rent. It's also compared to the potential monthly mortgage payment to give the owner a better understanding of the property's monthly cash flow.

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