Porsche Sells its Most Units in South Africa - Deploying Your Money (2024)

by Nyiko Mongwe | Mar 7, 2019 | Entrepreneurship, Personal-Development | 0 comments

Porsche Sells its Most Units in South Africa - Deploying Your Money (1)

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In 2008 it was announced that Porsche would be setting up its worldwide largest Porsche dealership in Johannesburg, South Africa. Much more recently (not even a decade later), another large dealership was built and launched in Pretoria East, along Lynnwood Road, not even 44 miles from the Johannesburg mega dealership. By my visual assessment, I would conjecture that this Pretoria dealership rivals its Johannesburg sister dealership in size, but I cannot verify this so I will leave this as solely my opinion.

One would safely assume that Porsche’s investment is because they saw the greatest potential for sales in South Africa.

In 2015 it was announced that according to NAAMSA (National Association of Automobile Manufacturers of South Africa), Porsche was selling more units in South Africa than it was in the Middle East.

These facts may have changed in recent times, but the point of this post still remains the same.

At this time I will confess my sins: I am a gearhead (aka petrol-head) and also a major proponent for the introduction of an autobahn is South Africa, so this caught my attention. More importantly, I am one person who looks at other people’s success and instead of thinking, “Lucky them”, instead thinks something such as, “How did they do it? How can I achieve similar success in my own right?”

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Where should we send it to?

Why this is Relevant to You?

Do not underestimate your ability to make money right where you are. South Africa, as you may know, does not have the best history and is still struggling to build itself up in many senses after all that has happened to her. In the bigger scheme of things, she really still has a long way to go.

If South Africa can surpass a territory (the UAE) that is globally known for obscene opulence and ostentatious living in large part because it was literally built to be about exactly that, should you not ask yourself who in South Africa is buying all these cars, how they make their money and how you can make yours?

I am not by any means promoting flamboyant living nor am I saying that material wealth (or access to debt) is evidence of true wealth, but we cannot ignore the volumes either and have to ultimately infer that there must be at least to some degree, a lot of wealth in South Africa that has given rise to this state of affairs.

The point of this post is to say that you can be successful no matter what part of the globe you find yourself on.

South Africa is by no means a big contender in global economics. And while it is one of Africa’s largest economies, it is not by all metrics the most robust economy on the continent.

I would even venture into postulating that this is the precise reason great growth can be achieved in South Africa for individuals and business owners.

Every good business exists to solve a problem, thus, theoretically would this not mean that the more the problems, the greater the potential for creating wealth?

What can you do in your country to make it better while building wealth for yourself? Is there a situation in your community, town or city that is a problem that you have been observing or living with that you can turn into a business?

Perhaps, instead of complaining about your boss, your job or your employer, these are the kind of questions you should be asking yourself. Maybe, instead of forever lamenting your subpar remuneration package or unexciting potential career trajectory due to the fact that your parents did not have the means to get you to college, you could instead try to exploit problems in your surroundings that exist for no reason owing to anything that you did.

In 2015, Johann Rupert, South Africa’s wealthiest man best known for Remgro Limited, Reinet and the Richemont, that brought us,Cartier, Dunhill, Montblanc, Panerai, Vacheron Constantin, and many more luxury brands announced that he would be taking a year-long sabbatical.

Why would he need a sabbatical you may ask? The answer may, if you are paying attention to the correct details, startle you. He wanted to read. The richest man in South Africa (this position varies of course) feels he needs to read more, yet you are complaining about your life, or worse still, running a small business and you do not regard reading to be something you need to invest a lot of your time in? It is commonly known that Warren Buffet reads. The case is the same with Bill Gates. Is it a mystery that you aren’t successful yet?

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The point is, the history of our planet has been one where two people look at the same thing and one sees a problem while the other sees a business. What do you see? How can you train your “eyes” to be more sensitized to these opportunities?

My solution: read, read, and then read some more.

Reading,has, and continues to open my eyes and the more I do it, the more I look at the same situations everybody around is looking at, yet see something completely different.

Read more here:

Porsche Sells its Most Units in South Africa - Deploying Your Money (2024)
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