One Thing Never to Do When the Stock Market Goes Down (2024)

When the stock market goes down and the value of your portfolio decreases significantly, it’s tempting to ask yourself or your financial advisor (if you have one), “Should I pull my money out of the stock market?” That’s understandable, but most likely not the best course of action. Instead, you should perhaps be asking, “What should I not do?”

The answer is simple: Don’t panic. Panic selling is often people’s gut reaction when stocks are plunging and there’s a drastic drop in the value of their portfolios. That’s why it’s important to know beforehand your risk tolerance and how price fluctuations—or volatility—will affect you. You can also mitigate market risk by hedging your portfolio through diversification—holding a variety of investments including some that have a low degree of correlation with the stock market.

Key Takeaways

  • Knowing your risk tolerance beforehand will help you choose investments that are suitable for you and prevent you from panicking during a market downturn.
  • Diversifying a portfolio among a variety of asset classes can mitigate risk during market crashes.
  • Experimenting with stock simulators (before investing real money) can provide insight into the market’s volatility and your emotional response to it.

Why Shouldn’t I Panic?

Investing helps you safeguard your retirement, put your savings to their most efficient use, and grow your wealth through the magic of compounding. Why, then, do 44% of Americans not invest in the stock market, according to a July 2021 Gallup survey? Gallup posits that the reason is a lack of confidence in the market due to the 2008 financial crisis and the considerable market volatility of the past year. Additionally, those without sufficient savings to get by month-to-month generally don't have money to invest in the market either.

From 2001 to 2008, an average 62% of U.S. adults said they owned stock—a level never reached since, according to Gallup. A stock market decline, due to a recession or an exogenous event like the COVID-19 pandemic, can put core investing tenets, such as risk tolerance and diversification, to the test. It’s important to remember that the market is cyclical and stocks going down are inevitable. But a downturn is temporary. It’s wiser to think long-term instead of panic selling when stock prices are at their lows.

Long-term investors know that the market and economy will recover eventually, and investors should be positioned for such a rebound. During the 2008 financial crisis, the market plummeted, and many investors sold off their holdings. However, the market bottomed in March 2009 and eventually rose to its former levels and well beyond. Panic sellers may have missed out on the market rise, while long-term investors who remained in the market eventually recovered and fared better over the years.

More recently, the plunged by a gut-wrenching 35% in just over a four-week period in March 2020, when the stock market entered a bear market for the first time in 11 years amid the economic impacts of the global pandemic. The index not only rebounded swiftly from those lows but has also hit record highs several times since.

Instead of panicking and locking in your losses by selling at the lows during a steep market correction, formulate a bear market strategy to protect your portfolio at such times. Here are three steps you can take to make sure that you do not commit the No.1 mistake when the stock market goes down.

1. Understand Your Risk Tolerance

Investors can probably remember their first experience with a market downturn. For inexperienced investors, a rapid decline in the value of their portfolios is unsettling, to say the least. That is why it is very important to understand your risk tolerance beforehand when you are in the process of setting up your portfolio, and not when the market is in the throes of a sell-off.

Your risk tolerance depends on a number of factors, such as your investment time horizon, cash requirements, and emotional response to losses. It is generally assessed through your responses to a questionnaire; many investment websites have free online questionnaires that can give you an idea of your risk tolerance.

One way to understand your reaction to market losses is by experimenting with a stock market simulator before actually investing. With stock market simulators, you can invest an amount such as $100,000 of virtual cash and experience the ebbs and flows of the stock market. This will enable you to assess your own particular tolerance for risk.

Your investing time horizon is an important factor in determining your risk tolerance. For instance, a retiree or someone nearing retirement would likely want to preserve savings and generate income in retirement. Such investors might invest in low-volatility stocks or a portfolio of bonds and other fixed-income instruments. However, younger investors might invest for long-term growth because they have many years to make up for any losses due to bear markets.

2. Prepare for—and Limit—Your Losses

To invest with a clear mind, you must grasp how the stock market works. This permits you to analyze unexpected downturns and decide whether you should sell or buy more.

Ultimately, you should be ready for the worst and have a solid strategy in place to hedge against your losses. Investing exclusively in stocks may cause you to lose a significant amount of money if the market crashes. To hedge against losses, investors strategically make other investments to spread out their exposure and reduce their risk.

Of course, by reducing risk, you face the risk-return tradeoff, in which the reduction in risk also reduces potential profits. Downside risk can be hedged to quite an extent by diversifying your portfolio and using alternative investments such as real estate that may have a low correlation to equities. Having a percentage of your portfolio spread among stocks, bonds, cash, and alternative assets is the essence ofdiversification. Every investor’s situation is different, and how you divvy up your portfolio depends on your risk tolerance, time horizon, goals, etc. A well-executed asset allocation strategy will allow you to avoid the potential pitfalls of placing all your eggs in one basket.

3. Focus on the Long Term

Reams of research prove that though stock market returns can be quite volatile in the short term, stocks outperform almost every other asset class over the long term. Over a sufficiently lengthy period, even the biggest drops look like mere blips in the market's long-term upward trend. This point needs to be borne in mind especially during volatile periods when the market is in a substantial decline.

Having a long-term focus will also enable you to perceive a big market drop as an opportunity to build wealth by adding to your holdings, rather than as a threat that will wipe out your hard-earned savings. During major bear markets, investors sell stocks indiscriminately regardless of their quality, presenting an opportunity to pick up select blue chips at attractive prices and valuations.

If you're concerned that this approach may be tantamount to market timing, consider dollar-cost averaging. With dollar-cost averaging, your cost of owning a particular investment or asset—such as an index ETF—is averaged out by purchasing the same dollar amount of the investment at periodic intervals. Because these periodic purchases will be made systematically as the asset's price fluctuates over time, the end result may be a lower average cost for the investment.

Investing in the stock market at predetermined intervals, such as with every paycheck, helps capitalize on an investing strategy called dollar-cost averaging. With dollar-cost averaging, your cost of owning a particular investment is averaged out by purchasing the same dollar amount at periodic intervals, which may result in a lower average cost for the investment.

If the Stock Market Looks Like It Could Crash, Should I Sell All My Stocks and Wait to Buy Them Back When the Market Stabilizes?

This "market timing" strategy might sound easy in theory but is extremely difficult to execute in practice because you need to get the timing right on two decisions—selling, and then buying back your positions. By selling all your positions and going to cash, you risk leaving money on the table if you sell too early.

As for getting back into the market, the bottoming-out process for stocks typically takes place amid a plethora of negative headlines, which may lead to second-guessing your own decision to buy. As a result, you might wait too long to get back into the market, by which time it may have already advanced considerably. As most seasoned investors will tell you, time in the market, and not (market) timing, is key to successful investing, because missing the market's best days—which are impossible to predict—is very detrimental to portfolio performance.

Do Bonds Go Up When the Market Crashes?

Generally, but not all the time. The bonds that do best in a market crash are government bonds such as U.S. Treasuries; riskier bonds like junk bonds and high-yield credit do not fare as well. U.S. Treasuries benefit from the "flight to quality" phenomenon that is apparent during a market crash, as investors flock to the relative safety of investments that are perceived to be safer. Bonds also outperform stocks in an equity bear market as central banks tend to lower interest rates to stimulate the economy.

Should I Invest in the Stock Market If I Need the Money Within the Next Year to Buy a House?

Emphatically, No. Investing in the stock market works best if you are prepared to stay invested for the long term. Investing in stocks for less than a year may be tempting in a bull market, but markets can be quite volatile over shorter periods. If you need the funds for the down payment on your house when the markets are down, you risk the possibility of having to liquidate your stock investments at precisely the wrong time.

The Bottom Line

Knowing what to do when stocks go down is crucial because a market crash can be mentally and financially devastating, particularly for the inexperienced investor. Panic selling when the stock market is going down can hurt your portfolio instead of helping it. There are many reasons why it’s better for investors to not sell into a bear market and stay in for the long term.

This is why it’s important to understand your risk tolerance, your time horizon, and how the market works during downturns. Experiment with a stock simulator to identify your tolerance for risk and insure against losses with diversification. You need patience, not panic, to be a successful investor.

This article is not intended to provide investment advice. Investing in any security involves varying degrees of risk, which could lead to a partial or total loss of principal. Readers should seek the advice of a qualified financial professional in order to develop an investment strategy tailored to their particular needs and financial situation.

One Thing Never to Do When the Stock Market Goes Down (2024)

FAQs

One Thing Never to Do When the Stock Market Goes Down? ›

When the stock market drops, one thing you should not do is panic. Panic leads to panic selling of your stocks, which could end up hurting you in the long run. Knowing your risk tolerance beforehand will help you choose investments that are suitable for you and prevent you from panicking during a market downturn.

What is Warren Buffett's advice? ›

Buffett has preached the merits of thinking long-term throughout his career. He once said, "Only buy something that you'd be perfectly happy to hold if the market shut down for 10 years." He also has said, "If you aren't willing to own a stock for 10 years, don't even think about owning it for 10 minutes."

What is Warren Buffett 70 30 rule? ›

What Is a 70/30 Portfolio? A 70/30 portfolio is an investment portfolio where 70% of investment capital is allocated to stocks and 30% to fixed-income securities, primarily bonds.

What should I do when market is down? ›

Here's a six-step game plan for what to do when the market crashes.
  1. Know what you own — and why.
  2. Trust in diversification.
  3. Consider buying the dip.
  4. Think about getting a second opinion.
  5. Focus on the long term.
  6. Take advantage where you can.
7 days ago

Why do 90% of people lose money in the stock market? ›

One of the biggest reasons traders lose money is a lack of knowledge and education. Many people are drawn to trading because they believe it's a way to make quick money without investing much time or effort. However, this is a dangerous misconception that often leads to losses.

What is the number 1 rule of stocks? ›

Longtime Berkshire Hathaway CEO Warren Buffett ranks as one of the richest people in the world. Buffett is seen by some as the best stock-picker in history and his investment philosophies have influenced countless other investors. One of his most famous sayings is "Rule No. 1: Never lose money.

What is Warren Buffett's most famous quote? ›

Price is what you pay, value is what you get.” This famous Buffett quote strikes at the heart of the “value investor” approach and reveals the secret of how Buffett made his fortune. After Buffett was rejected by Harvard, he enrolled in an undergraduate degree at Columbia Business School.

What is the 70% rule investing? ›

Basically, the rule says real estate investors should pay no more than 70% of a property's after-repair value (ARV) minus the cost of the repairs necessary to renovate the home. The ARV of a property is the amount a home could sell for after flippers renovate it.

What is a good asset allocation for a 70 year old? ›

For most retirees, investment advisors recommend low-risk asset allocations around the following proportions: Age 65 – 70: 40% – 50% of your portfolio. Age 70 – 75: 50% – 60% of your portfolio. Age 75+: 60% – 70% of your portfolio, with an emphasis on cash-like products like certificates of deposit.

What is the average return on 70 30? ›

The 70/30 portfolio had an average annual return of 9.96% For 2022, however, US and international equities are down as much as 9.9%, and fixed-income vehicles are down 4.8% (Capital Group).

Should I pull my money out of the stock market? ›

Key Takeaways. While holding or moving to cash might feel good mentally and help avoid short-term stock market volatility, it is unlikely to be wise over the long term. Once you cash out a stock that's dropped in price, you move from a paper loss to an actual loss.

Should I take all my money out of stock market? ›

Should you pull out of the stock market? Ideally, you don't want to impulsively pull your money out of the market when there is a crisis or sudden volatility. While a down market can be unnerving, and the desire to put your money into safe investments is understandable, this can actually expose you to more risk.

Will the stock market recover in 2023? ›

U.S. stock market gains in the first half of 2023 have been rosier than some entire years in the past. This alone raises the risk for a spill in prices. The S&P 500's rise in 2023 reached almost 16% in mid-June.

What happened to most people's money when the stock market crashed? ›

Simply put, the stock market crash of 1929 caused the Great Depression because everyone lost money. Investors and businesses both put significant amounts of money into the market, and when it crashed, tremendous amounts of money were lost. Businesses closed and people lost their savings.

Who keeps the money you lose in the stock market? ›

A decrease in implicit value, for instance, leaves the owners of the stock with a loss in value because their asset is now worth less than its original price. Again, no one else necessarily receives the money; it simply vanishes due to investors' perceptions.

Who has lost the most money in the stock market? ›

The wealthy are bearing the largest losses, since they own an outsize share of stocks. The top 10% of Americans have lost over $8 trillion in stock market wealth this year, which marks a 22% decline in their stock wealth, according to the Federal Reserve. The top 1% has lost over $5 trillion in stock market wealth.

What does Warren Buffett recommend now? ›

Buffett has previously demonstrated his firm belief that low-cost index funds can outperform hedge fund managers in the long term.

What is Warren Buffett's best business advice? ›

Warren Buffett's Business Advice Over the Years
  • 'In the business world, the rearview mirror is always clearer than the windshield.' ...
  • 'You only have to do a very few things right in your life so long as you don't do too many things wrong.' ...
  • 'It takes 20 years to build a reputation and five minutes to ruin it.
Sep 23, 2023

What is buffet advice for 2023? ›

One of Berkshire Hathaway's Warren Buffett's most well-known investment advice is to hold steady, be patient and believe in the power of value investing.

What are Warren Buffett's 7 principles to investing? ›

7 Investing Principles of Warren Buffett (in Topsy Turvy Times)
  • "The most important quality for an investor is temperament, not intellect." ...
  • Focus on quality companies: ...
  • Look for undervalued companies: ...
  • Diversify your portfolio: ...
  • Be patient: ...
  • Avoid market speculation:
Jan 18, 2023

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