Making Socially Responsible Investing Decisions – Ride Free Fearless Money (2024)

The longer I work with people both on money and as a technology design strategist, the more certain I am that decisions are difficult, period — and all the more so when there are several factors at play.

Luckily, there are ways to strip away complexity, and make deciding what the heck to do easier.However,theserequireactivelythinkinginnewways.

Thinking in new ways, hmm – that’s kinda like how a lot of us are rethinking the current economic order so as to create restorative, circular, abundant and cooperative economies that don’t decimate the world and each other even as we participate in the current system to the best of our ability in the name of self-preservation. 🙂

I believe that you already know how to think in new ways.

What I help with are frameworks in which to do so. Therefore, I’m sharing a few new tools to help you simplify the decisions you make around money and your future, in particular about investing, so you can stop dragging and choose what’s right for you.

Deciding about Investing: five steps

There are five major decisions you need to make to invest (or really, to manage your money):

  1. Conscience — what do you care about enough to act on?
  2. Cash — how much money are you starting with, and will you add more regularly?
  3. Container — what kinds of accounts might you need, based on your goals?
  4. Content — what will you have IN those accounts? how can you bring your values in, without making investing your full-time job?
  5. Company — finally, which company do you want to work with given the kinds of accounts, amount of money, and contents you want to have?

In my workshop on exploring ethical investing, we walk through each of these in as jargon-free and practical a way as possible. But, learning some of the base terms WILL help you make your investing decisions.

Learn the lingo of ethical investing?

Below is a partial glossary, and below that, a quick exercise to help you start thinking about investing… so you can think about how you might approach it.

Partial Glossary

Accredited Investor — someone with at least $1M to invest or an income of $200k+ / year. When you are accredited certain investments, including many impact investments are open to you that are not available to the non-accredited.

Advisor — a person who is registered and certified to invest on your behalf or make investment recommendations customized for you. Usually you need to have at least $250k – and often $1M – in investable assets before a financial advisor will work with you.

ESG – Environmental, Social and Governance (ESG) factors are collected by corporations, and may be used by impact investors as part of their investment analysis as a way to evaluate whether their investments promote sustainable, fair and effective practices and mitigate potential risks. ESG may be referred to as “ESG investments” or “Responsible investing.” [read more].

Equities — Stocks. A fancy word for stocks.

Expenses — you realize that none of this is free, right? Every fund or ETF you invest in will come with a fee. Additionally, companies may charge you a fee. If you have an advisor they will also charge you a fee. Check out what the fees are ahead of time babes! You might think 1% fee is small until you realize you’re only really going to earn 5% and do the math to realize that 1% is actually TWENTY percent of what you earned. Avoid load funds and 12-b fees and look for .5 or ideally .25% and under fees unless you have good reason otherwise!

Fossil-fuel free — A fund that has screened out investment in companies that make money from fossil fuels or retain fossil fuel reserves.

Impact Investing — Term coined in 2007 by the Rockefeller Foundation to describe a spectrum of investment practices intended to generate positive social and/or environmental impact alongside financial return. Given that the concept was developed by (and arguably for) tactics involving millions of dollars, the majority of Impact Investment tactics and products are designed for people (or foundations) with a lot of money and aren’t available to those of us with mere hundreds to thousands behind our good intentions. However, the concept of impact investing is important because it built out the idea that fiscal responsibility also can include social/environmental improvements.

Portfolio — the collection of things you’ve invested in. People make it sound all fancy ~ohh Investment Portfolio~ but it could as easily be called your “Investment Egg Carton” or your “Investment Closet.” You just don’t want it to be your “Investment Grab Bag o Random Stuff I Vaguely Loathe” or your “Investment Empty Purse” — and that is why learning about investing is important.

Snapshot: Socially Responsible (SRI) & Impact Investing

Also known as sustainable, ethical, or values-based investing, socially responsible investing (SRI) describes investment strategies that integrate social and environmental factors into decision-making.

SRI avoids putting money into companies with a negative impact on society or the environment.

This, friends, is a negative screen.

In order to screen out what you don’t want to invest in, start with a clear list of what exactly that is and then prioritize it, since you are unlikely to get everything on your list. Here’s an example.

Impact investing aims to promote a positive social or environmental outcome while still earning financial returns. This is what differentiates it from donations and giving, which don’t aim to get money back based on the gift.

Impact investing uses a positive screen: looking to achieve or do something (rather than avoid something, as in a negative screen). Create a list of 1-5 impacts you want to achieve, and rank them in order of importance to you.

What not to do

Keep yourself from entering a research wormhole of endless proportion, where you will inevitably discover that the “most responsible” and “most impactful” investments are open only to those with $1M to start.

Do not try to get a gold star in ethical capitalism – it does not exist. Do not hold your investing to a higher standard than your everyday shopping.

What to try instead

Create and use a *prioritized* list of positive and negative screens that matter to you. Identify one you’re going to focus on for any particular investment.

Think of it like food: you might choose organic, or shop at a co-op, or be part of a CSA, or all of the above – but at the end of the day you transact money, potentially through a credit card processor to buy your food. The food might be in packaging. The store itself might have to pay rent to a dirtbag landlord. You might drive there, or you might ride a bike; your might use a plastic bag or a reusable one; you might cook on pots and pans bought at a box store or handcrafted by your grandparent. But you probably don’t hit every element to the tune of “perfectly ethical with no negative impact, ever” – AND THAT’S OK.

Trying to do so will take over your life. Instead, pick one or two elements to focus on, and do GREAT on them.

Resources to learn more

WORKSHOP

Exploring Ethical Investing workshop — sign up for the next session here.

READINGS

Shop smarter! Learn about divesting and investing with your spending here

Alllll about fossil fuels and fiduciary responsibility.

Socially Responsible Investing and Robo Advisors https://womenwhom*oney.com/robo-advisors-socially-responsible-investing/, by Brynne Conroy of Femme Frugality.

Make a Clean Break: Your Guide to Fossil Free Investing: https://trilliuminvest.com/wp-content/uploads/2017/04/Make-a-clean-break_4.13.17.pdf

Find Socially Responsible funds based on various criteria. https://divestinvestguide.org/find-a-fund/

Want a description of literally every investment term EVER? For a truly deep dive, click here (not for faint of heart!): https://www.thebalance.com/investing-terms-you-should-know-356338

Making Socially Responsible Investing Decisions – Ride Free Fearless Money (2024)

FAQs

How can socially responsible investing help you make a positive impact? ›

Socially responsible investing (SRI) is a growing trend that allows investors to put their money into companies that align with their values. By investing in companies that prioritize environmental sustainability, human rights, and diversity, investors can create positive change in their communities and beyond.

What does socially responsible investing mean that you are investing in? ›

Socially responsible investing (SRI) is an investing strategy that aims to generate both social change and financial returns for an investor. Socially responsible investments can include companies making a positive sustainable or social impact, such as a solar energy company, and exclude those making a negative impact.

What are the three main ways investors can partake in socially responsible investing? ›

Types of Socially Responsible Investments
  • Mutual Funds and Exchange-Traded Funds (ETFs) Several mutual funds and ETFs adhere to the ESG criteria. ...
  • Community Investments. An investor can also put their money directly into projects that benefit communities. ...
  • Microfinance.

How do you make socially responsible investments? ›

How to Build an SRI Portfolio. The easiest way to build your own SRI portfolio is to let an advisor create it for you. Human financial advisors will do this, or you can turn to a robo advisor, several of which are coming out with socially responsible portfolio options.

What are 4 benefits of social responsibility? ›

Increased employee engagement. Better bottom-line financials. More support for local and global communities. Increased investment opportunities.

What are the benefits of being socially responsible? ›

Not only does corporate social responsibility encourage a higher caliber of job applicant, but it can also encourage employees to become more engaged and invested in their work. CSR can improve employee retention rates, boost morale, build loyalty and increase motivation.

Is socially responsible investing a good idea? ›

Many major studies reviewed by RBC GAM found a clear correlation between strong sustainability business practices and company performance. Findings include: Stock price performance often goes hand in hand with strong governance practices, strong environmental performance and high employee satisfaction.

What is the purpose of responsible investing? ›

Responsible investment involves considering environmental, social and governance (ESG) issues when making investment decisions and influencing companies or assets (known as active ownership or stewardship).

Why is social investment important? ›

Social investment can maximize the impact and effectiveness of social programs while reducing costs in the long run. “Governments would still be fully responsible for the socioeconomic needs and well-being of their citizens,” said Dima Sayess, Partner and Ideation Center lead.

What are the 2 major types of investing strategies? ›

At a high level, the most common strategies for investing are:
  • Growth investing. Growth investing focuses on selecting companies which are expected to grow at an above-average rate in the long term, even if the share price appears high. ...
  • Value investing. ...
  • Quality investing. ...
  • Index investing. ...
  • Buy and hold investing.

What age group is most interested in ethical investing? ›

90% of Millennials are interested in pursuing sustainable investments. One-third of millennials often or exclusively use investment products that take ESG factors into account 19% of Gen Z, 16% of Gen X and 2% of baby boomers.

What is the difference between socially responsible investing and impact investing? ›

It's important to note that impact investing refers to private funds, while SRI and ESG investing involve publicly traded assets. For investors who seek transparency about the specific ways their capital is being applied to a particular cause, impact investing might be a more attractive vehicle than ESG or SRI.

How big is socially responsible investing? ›

Community development investing, benefiting economically marginalized communities, continued to rise, reaching $458 billion; this is an increase of 72% since the last report in 2020 and a $600% increase over the last decade.

Can you make profit and be socially responsible? ›

Is it possible for a small business to be socially responsible while maintaining a healthy profit margin? The short answer is yes. You can contribute without suffering economically. In fact, CSR initiatives can even save you money.

Does socially responsible investing hurt investment returns? ›

The main finding from this body of work is that socially responsible investing does not result in lower investment returns.

Can impact investing produce a positive impact in society? ›

Social impact investing has a number of potential benefits, including: It can help to address some of the world's most pressing challenges, such as climate change, poverty, and inequality. It can provide investors with an opportunity to make a positive impact on the world while also earning a financial return.

How can socially responsible activities positively impact business? ›

Being a socially responsible company can bolster a company's image and build its brand. Social responsibility programs can boost employee morale in the workplace and lead to greater productivity, which has an impact on how profitable the company can be.

What are the positive effects of ESG investing? ›

ESG also helps investors to steer clear of potential financial risks linked to poor environmental or societal practices. How can ESG benefit business? ESG can help businesses to manage potential operational, regulatory, and reputational risks to ensure long-term resilience and success.

What is the social impact of impact investing? ›

Impact investing is an investment strategy that seeks to generate financial returns while also creating a positive social or environmental impact. Investors who follow impact investing consider a company's commitment to corporate social responsibility or the duty to positively serve society as a whole.

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