Cetera Financial Group | Home (2024)

“Cetera Financial Group” refers to the network of independent retail firms encompassing, among others, Cetera Advisors LLC, Cetera Advisor Networks LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), and Cetera Financial Specialists LLC. All firms are members FINRA/SIPC. Cetera Financial Group is located at 655 W. Broadway, 11th Floor, San Diego, CA 92101.

Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services.

Learn more about our firm's background and Investment Professionals on FINRA's BrokerCheck.

©2010- Cetera Financial Group® , Inc. | Privacy Policy

Cetera Financial Group | Home (2024)

FAQs

Cetera Financial Group | Home? ›

Cetera Financial Group

Cetera is one of the largest independent financial advisor networks in the nation by number of advisors, as well as a leading provider of retail services to the investment programs of banks and credit unions.

What does Cetera financial do? ›

Cetera Financial Group

Cetera is one of the largest independent financial advisor networks in the nation by number of advisors, as well as a leading provider of retail services to the investment programs of banks and credit unions.

Who is Cetera owned by? ›

Cetera Financial Group is owned by Genstar Capital Partners, a private equity firm. We chose to partner with Genstar in 2018 because of their belief in our strength as a network and our shared belief in the importance of independent, accessible financial guidance.

How does Cetera make money? ›

Cetera Advisor Networks gets paid via a percentage of assets under management, hourly charges and fixed fees. Many advisors also receive commissions for selling certain securities or insurance programs.

Is Cetera part of voya? ›

NEW YORK--(BUSINESS WIRE)-- Voya Financial, Inc. (NYSE: VOYA), announced today that it has completed the sale of Voya Financial Advisors' (VFA) independent financial planning channel to Cetera Financial Group, Inc. (Cetera).

Who is the largest independent broker-dealer? ›

Although there are many independent broker-dealers in the marketplace today, some of the largest and most well-known firms include LPL Financial (LPLA), Raymond James (RFJ), Royal Alliance, Commonwealth, Cambridge, First Allied Securities, and Securian Financial.

How many employees does Cetera have? ›

Cetera Financial Group has 1,300 employees.

How many advisors does Cetera have? ›

The company has nearly 8,000 financial advisors, is a leading provider of retail financial services to investment programs of banks and credit unions, and has over $224.5 billion in advisory and brokerage assets under advisem*nt, generating approximately $1.6 billion in annual revenue for the 2016 fiscal year.

Is Cetera a fiduciary? ›

As an investment adviser, Cetera is a fiduciary for its advisory clients.

How long has Cetera been in business? ›

When was Cetera founded? Cetera was formally established in February 2010 when ING Group sold three broker-dealers to an investment fund managed by Lightyear Capital LLC, a private equity firm specializing in financial services.

Is Cetera publicly traded? ›

Cetera Financial Group is the cornerstone of the retail advice division of RCS Capital Corporation, a publicly traded company (NYSE: RCAP) focused on serving the needs of investors with best-in-class solutions.

Who is CEO of Cetera? ›

Mike Durbin is chief executive officer of Cetera Holdings, the holding company of Cetera Financial Group, and a member of Cetera's board of directors.

What is Voya called now? ›

Voya divested substantially all of its variable, fixed and fixed indexed annuities businesses through a transaction that created a new, independent company — Venerable Holdings, Inc.

Who are Cetera financial competitors? ›

Top 6 Cetera Financial Group competitors
  • Capital One Investing.
  • LPL Financial.
  • Morningstar.
  • Stifel Financial.
  • RBC Clearing and Custody.
  • Berkshire Investment Group.

What did Voya used to be called? ›

ING Group's US retirement, investment and insurance business, ING U.S. announced today its plans to rebrand as Voya Financial, following the proposed IPO. Visit www.voya.com for more information.

Who is the richest broker of USA? ›

Vanguard is the largest brokerage firm by AUM, managing $8.1 trillion in assets as of March 31, 2022, up one trillion from 2021. Vanguard not only manages the most assets of any major brokerage, the company is the only major stock brokerage firm to grow its AUM from 2021 to 2022.

What brokerage firms do billionaires use? ›

What brokerage firms do billionaires use? Many very wealthy individuals use the top brokerage firms, such as Fidelity, Schwab, Vanguard, and TD Ameritrade, among others. They invest in private equity and hedge funds.

Who does Warren Buffett use as a broker? ›

To summarize, Warren Buffett mostly doesn't use regular brokers like the majority of retail traders around the world. Instead, he prefers to make trades through a private stockbroker like John Freund in order to ensure that his movement is discreet and won't cause huge price swings in the market.

How big is Cetera Investment Services? ›

Home to more than 8,000 financial professionals and their teams, Cetera oversees approximately $322 billion in assets under administration and $115 billion in assets under management, as of December 31, 2022.

When did Cetera buy first Allied? ›

Cetera, at the time controlled by former nontraded REIT czar Nicholas Schorsch, bought First Allied Securities from private equity manager Lovell Minnick in 2013.

Who is the most popular financial advisor? ›

Most investors today probably recognize Warren Buffett's name as he has long ties to the financial advising industry. His investing style is derived from Benjamin Graham, another famous financial advisor. Other famous media financial advisors include Suze Orman, Jim Cramer, or Dave Ramsey.

Who is the top rated financial advisor? ›

Find a Fiduciary Financial Advisor
RankFinancial Advisor
1CAPTRUST Find an Advisor Read Review
2Fisher Investments Find an Advisor Read Review
3GW&K Investment Management, LLC Find an Advisor Read Review
4CI Private Wealth Find an Advisor Read Review
6 more rows
May 25, 2023

Who are the biggest financial advisors in USA? ›

BlackRock, Vanguard, Fidelity, State Street Global Advisors, and J.P. Morgan Asset Management are the five largest financial advisory firms in the United States, ranked by assets under management (AUM). The size of these firms allows them to offer a multitude of services to their clients.

What percentage do most financial advisors charge? ›

What Is the Average Fee for a Financial Advisor? The average fee for a financial advisor generally comes in at about 1% of the assets they are managing. Be mindful that you may still pay a higher nominal dollar as there's a higher base the percent fee is applied to.

How many clients does the average advisor have? ›

A good average number of clients per financial advisor to have is usually in the range of 50 to 150. But you may need fewer than that if you're primarily targeting high-net-worth individuals. Finding your ideal number of clients can depend largely on your goals as an advisor.

What is the difference between a fiduciary advisor and a financial advisor? ›

A fiduciary financial advisor makes investment decisions with your best interest in mind, while a financial advisor who isn't a fiduciary may recommend products for which they receive a commission or other form of payment.

How can I tell if a financial advisor is a fiduciary? ›

A good starting point for determining whether someone is a fiduciary advisor is by looking them up through the SEC's adviser search tool. If their firm (and by extension they themselves) acts as a Registered Investment Adviser, they will have what is called a Form ADV Part 2A filing available to be viewed online.

What is the difference between a CFP and a fiduciary? ›

As referenced earlier, all CFPs are financial advisors, but not all financial advisors are CFPs. The same rings true for fiduciaries. Anyone who offers financial advice can call themselves a financial advisor, but only those who abide by fiduciary duty can be considered a fiduciary.

Why did I get a letter from Cetera? ›

If a name or address change has been made to your account record, we will send you a letter to confirm the accuracy of the name or address change.

Is Cetera a mutual fund company? ›

Although Cetera Investment Services offers thousands of mutual funds from more than 250 mutual fund companies, and hundreds of variable life and annuity contracts from more than 100 insurance companies, we concentrate our marketing and training efforts on those investments offered by a much smaller number of select and ...

Is Cetera an independent broker-dealer? ›

Cetera Financial Group is one of the nation's largest privately-held, independent broker- dealer and investment advisor families.

Is Cetera part of advisor group? ›

Backed by a network of seasoned financial professionals, Cetera offers clients the innovative tools and sound strategies to help them take control of their financial future. Cetera Advisors is one of the premier broker-dealers in the industry and part of the Cetera Financial Group.

Does Cetera own First Allied? ›

First Allied is part of Cetera Financial Group®, a leading network of independent retail broker-dealers.

Where is Adam Antoniades from? ›

A native of London, England, Adam resides in San Diego, CA with his wife, Lisa, and their two children.

Who merged with Voya? ›

Benefitfocus (NASDAQ:BNFT) stockholders approved merger agreement related to the proposed acquisition of Benefitfocus by Voya Financial. At the effective time of the merger, each share of Benefitfocus common stock will be canceled and converted into the right to receive $10.50 in cash.

Is Voya a reputable company? ›

Is Voya Financial a good insurance company? Voya has received high ratings from AM Best and the BBB. It is a financially strong company with years of experience. While the insurance company used to offer individual life insurance policies, today it only offers group life insurance and other employee benefits.

What bank does Voya use? ›

Capital One Bank (USA), N.A.

Who are Capital Group top competitors? ›

Capital Group's competitors include MassMutual, Unum, Navient, Erie Insurance.

Who are Hudson Advisors competitors? ›

Who are Hudson Advisors 's competitors? Alternatives and possible competitors to Hudson Advisors may include Morgan Stanley , 1871 , and eCommodities .

Who owns Voya now? ›

Image of Who owns Voya now?
The ING Group is a Dutch multinational banking and financial services corporation headquartered in Amsterdam. Its primary businesses are retail banking, direct banking, commercial banking, investment banking, wholesale banking, private banking, asset management, and insurance services.
Wikipedia

Is Voya an IRA or 401k? ›

Voya offers a variety of IRA product options to fit your needs.

Did Voya merge with another company? ›

(NYSE: VOYA), a leading health, wealth and investment company, announced today that it has completed its acquisition of Benefitfocus, Inc., an industry-leading benefits administration technology company that serves employers, health plans and brokers.

What is the largest investment firm in the United States? ›

America's Top 50 Asset Managers
RankCompanyBalance sheet
1BlackRock Inc06/30/2022
2Vanguard Group06/30/2022
3Fidelity Investments06/30/2022
4State Street Global Advisors06/30/2022
55 more rows

How many investment advisors beat the market? ›

According to a 2020 report, over a 15-year period, nearly 90% of actively managed investment funds failed to beat the market.

What mutual funds does Warren Buffett own? ›

Through his holding company, Berkshire Hathaway, Warren Buffett invests in only two ETFs: the Vanguard S&P 500 ETF and SPDR S&P 500 ETF Trust. An S&P 500 ETF is an investment that aims to track the S&P 500 index itself, which means it includes all the same stocks as the index.

Who is the CEO of Cetera Financial Group? ›

Adam Antoniades is chief executive officer of Cetera Financial Group and a member of its board of directors. As CEO, Adam is responsible for running all facets of the business, driving growth for the organization and its financial professionals.

What does Cetera stand for? ›

Latin phrase. : and others especially of the same kind : and so forth —abbreviation etc.

Does cetera have a privacy policy? ›

Cetera does not sell your Personal Information; however, we may share your Personal Information for the purposes of targeted advertising.

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