Your California Privacy Rights
This section describes your rights under the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”).
Under the CCPA and CPRA, “Personal Information” means “information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.” As a financial services organization, any information we collect, process, or disclosed pursuant to the Gramm–Leach–Bliley Act (Public Law 106–102) or the California Financial Information Privacy Act (Division 1.4 (commencing with Section 4050) of the Financial Code) is exempt from the requirements of CCPA and CPRA. In addition, some information we collect may be exempt because it is considered public information (i.e., it is made available by a government entity) or because it is subject to other federal privacy laws, such as the Health Insurance Portability and Accountability Act.
To the extent that we collect Personal Information that is subject to the CCPA and CPRA, your rights as a California resident to request access, correction, and deletion of that information are described below.
Cetera does not “sell” or “share” your Personal Information as those terms are defined by CCPA and CPRA; however, we may share your Personal Information for the purposes of targeted advertising, which under CCPA and CPRA, may be considered a “sale.” We provide details below regarding how you can opt-out of such sharing or “selling.”
