Bhuvan Bam to Kusha Kapila, 7 highest-paid Indian influencers and their massive net worth (2024)

Are you addicted to Instagram or YouTube? Well, the main reason for your obsession are these popular Indian influencers who've flooded these social platforms with engaging content. Creating content isn't easy, but these influencers have aced the art of producing creative content that'd keep you hooked to the screen. However, only a few talented content creators have made it big. The list includes famous names like Bhuvan Bam, Kusha Kapila, Prajakta Koli, Ranveer Allahbadia and more. Let's look at how many crores they've earned from their creative work, serving as your daily dose of entertainment.

1. Prajakta Koli

Popularly known for making observational comedy videos, Prajakta Koli (MostlySane) has emerged as one of the country's most popular and highest-paid influencers. According to DNA, Koli has a net worth of Rs 16 crore. The report also stated that her primary source of income is YouTube, which helps her add Rs 40 lakh to her net worth every month. Koli, who made her Bollywood debut with Jugjugg Jeeyo last year, also headlines Netflix's coming-of-age romantic drama, Mismatched.

2. Ajey Nagar

According to The Times of India, Ajey Nagar, also known as Carry Minati, has an estimated net worth of Rs 41 crore. In addition to YouTube, Nagar earns a lot from sponsorships, advertising and Superchat. The 24-year-old Indian influencer, who recently shared screen space with Amitabh Bachchan and Ajay Devgn in Runway 34, earns around Rs 25 lakhs monthly.

3. Aashna Shroff

One of the highest-followed Indian influencers on social media, Aashna Shroff, is reported to charge around Rs 2.65 lakh per post on Instagram, according to DNA. The report also states that Shroff, who also co-owns a home decor brand - The Snob Home, has a net worth of Rs 37 crore.

4. Kusha Kapila

Kusha Kapila, who was recently seen in Emraan Hashmi and Akshay Kumar starrer Selfiee, is a well-known YouTuber, social media influencer and comedian. The 33-year-old Delhi-based influencer is widely known for her characters of South Delhi aunties and girls. According to DNA, she has a total net worth of Rs 20 crore.

5. Ranveer Allahbadia

You may know him as Beerbiceps, but Ranveer Allahbadia isn't just a famous social media influencer. The co-founder of Monk Entertainment also runs a YouTube channel and hosts a podcast, The Ranveer Show. According to DNA, the soon-to-be author, who makes around Rs 35 lakhs monthly, has an approximate net worth of Rs 58 crore.

6. Kritika Khurana

Kritika Khurana, also known as The Boho Girl, charges around Rs 3.75 lakh for every paid promotion/post on gram. According to a DNA report, the Delhite, who enjoys a massive following of over 1.7 million on Instagram, has a total net worth of Rs 15 crore.

7. Bhuvan Bam

Billed as one of the richest YouTubers in the country, Bhuvan Bam rose to fame with BB Ki Vines, a series of hilarious short videos in which he played multiple characters. Since then, Bam has built his brand in the digital world. According to DNA, Bam, who has a net worth of Rs 122 crore, continues to earn more moolah from web series, other acting projects and endorsem*nt deals.