How many investments has Peter Jones made on Dragons Den?
Having sat on the Den's investor panel for over 11 years, it's not surprising that Jones has made approximately 60 investments across a number of sectors including mobile technology, recruitment and more.
Magic Whiteboard. With an original investment of £100,000 from Deborah Meaden and Theo Paphitis, this portable whiteboard roll became a smash hit. The Magic Whiteboard was created by husband and wife Neil and Laura Westwood and has since become the two Dragons' most successful investment.
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Peter Jones (entrepreneur)
Peter Jones CBE | |
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Jones in 2012 | |
Born | 18 March 1966 Langley, Berkshire, England |
Occupation | Entrepreneur, television personality |
Known for | Dragons' Den American Inventor Tycoon |
Peter Jones has an estimated net worth of £500million so it is no surprise that he has helped build the Reggae Reggae sauce's fortune.
- Magic Whiteboard. Husband and wife duo Neil and Laura Westwood entered the den with a winning idea back in 2008. ...
- Wonderbly. ...
- Skinny Tan.
Reggae Reggae Sauce
Peter Jones continues to be a shareholder, citing the product as one of his most successful investments and products from Dragons' Den. The sauce is now stocked in supermarkets such as Sainsbury's and has been picked up by restaurants such as KFC and Subway.
Levi Roots (Reggae Reggae Sauce)
The biggest investment to happen in the den was at the hands of dragons Peter Jones and Richard Farleigh who turned a condiment into a money-making machine. Levi Roots, the creator of Reggae Reggae Sauce asked for a £50,000 push in exchange for 20% equity.
The biggest spender, however, was Dragons' Den veteran Peter Jones. He invested a whopping £527,500 over the course of the series, with his biggest investment being £150,000 in Extend Robotics in the very first episode.
When asked how much she was paid for her work on the programme, she told The Telegraph : "It's a pittance. I can't remember precisely but it's something like £15,000 to do 12 episodes, and each episode means a 14/15-hour day. It doesn't even cover your expenses. You make your money out of what you invest in."
With a portfolio of over 40 business investments spanning a wide range of industries, Peter claims to have generated revenues of over £250 million, while employing over 1,000 staff. Peter is the only remaining original Dragons' Den personality since this popular series began back in 2005.
Why did Duncan Bannatyne leave Dragons Den?
Scottish businessman Duncan Bannatyne bowed out of the show in 2015 after ten years, making him the second-longest serving original dragon. The health club mogul cited "business commitments" as the reason for his departure but also admitted that he just didn't want to invest in any new entrepreneurs anymore.
Steven is the founder and former CEO of The Social Chain, a social media marketing agency. He started the agency in his bedroom in Manchester when he was just 22 years old. The agency went public when Steven was 27, and in May 2021, it had a market value of over £300million.
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Levi Roots Net Worth.
Net Worth: | $45 Million |
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Gender: | Male |
Profession: | Businessperson, Celebrity chef, Musician, Entrepreneur, Actor |
Nationality: | United Kingdom |
Reggae singer and chef Levi Roots strummed his way into the Den asking for £50,000 to manufacture his spicy Reggae Reggae Sauce. In return Levi (real name Keith) was offering 20% of equity in the business.
In exchange for a 40% stake in his business, he secured the support of millionaire 'Dragons', Peter Jones and Richard Farleigh for £50,000. Peter Jones helped to get the sauce listed by Sainsbury's, turning the dream into a reality.
76 out of the total 143 agreed investments were never completed after the show. 23 of the 143 businesses that successfully pitched are no longer trading.
Scarborough, Looking Back..
In the most watched episode in Dragon's Den history, Jim Carrey's company won over the entire Dragon's Den panel. Touting their discovery as “the greatest step forward in health history,” the judges were quick to offer up their hard earned cash to back the company.
His business portfolio is wide ranging and includes Expansys, Data Select, Jessops, Levi Roots, Red Letter Days, Wonderland Magazine and Bladez Toyz.
Peter Jones is the richest of all the investors in Dragons' Den, with more money than the other investors' net worths combined. Yes, he's a billionaire. According to the Sunday Times Rich List in 2021, Peter Jones and his family have a net worth of £1.157billion, making it to entry 150 in the list.
76 out of the total 143 agreed investments were never completed after the show. 23 of the 143 businesses that successfully pitched are no longer trading.
How did Peter Jones get rich?
He bagged himself a job at a big corporate business, where just a year later he found himself running things. This was just the start for Peter's new-found success. He went on to establish Phones International Group in 1998, which generated an impressive £14 million worth of sales during its first year of business.