WW, formerly Weight Watchers, announces plans to start reopening studios ahead of Oprah event (2024)

FAQs

What changes are coming to Weight Watchers in 2023? ›

Members receive extra points to use on food based on the activity tracked in the app. Unlike the past program, extra points for water and eating certain foods was removed to make the program more intuitive and easy to follow. Tracking my activity and giving extra points for food keeps me motivated.

The good news is that Weight Watchers is NOT closing their program. There have been many big changes since Sima Sistani became the Company's CEO a little over a year ago. WW continues to be the industry leader in weight loss in the United States and throughout the world.

Why it matters: WW, as it's been known since 2018, is trying to find its financial footing, having lost more than a quarter of a billion dollars in 2022 after a pivot to “wellness” faltered and the pandemic cratered in-person attendance.

Why Is Weight Watchers Closing Studios? WW Membership has decreased. The number of subscribers is down to 3.5 million from 4.2 million, about 80% of whom are digital-only members. Many in person meeting locations weren't profitable.

You'll receive a Lifetime Membership Recognition Award, along with a complimentary subscription to our digital tools and unlimited meetings, as long as you stay within 2 lbs of your Lifetime weight goal. Did we mention it's all FREE? (For meetings members only.

On the new Weight Watchers Points plan, like previous plans, you will be able to track your food intake, your weight, your activity, your water intake and your sleep on the WW App. Unlike the last plan (Personal Points plan) you will no longer be given extra Points for eating more non starchy vegetables.

In an attempt to rebrand itself away from what you might consider your mother's diet program, Weight Watchers has officially changed its name to WW. The abbreviation pays homage to the brand's history, without focusing solely on the scale; instead, the revamped company preaches wellness and healthy living.

Winfrey is a long-time partner and board member with WW International, signing a deal to purchase 10% of the diet management company in 2015, with an option to buy another 5% of the firm. In 2019, Winfrey signed an extension to the original deal that allowed her to buy 4.3% more of WeightWatcher's stock.

In November 2021 the WW program changed to the Personal Points Plan from the myWW plan (Blue, Purple & Green plans). This was a big change as every single person following WW was given a personalised plan.

If your diet program is interrupting your social life or taking over your thoughts, it's becoming unhealthy for you. Many of the components of WW can absolutely contribute to unhealthy dieting including tracking foods, counting points, and saving points for overindulgent foods.

Why is Weight Watchers struggling? ›

WeightWatchers has struggled over the past year as it attempted to adapt its weight-loss messaging for wellness culture. The trend of using obesity medications for weight loss has led to a shortage for those who use it to treat conditions like diabetes.

“Weight Watchers and Kurbo marketed weight management services for use by children as young as eight, and then illegally harvested their personal and sensitive health information,” said Federal Trade Commission Chair Lina M. Khan.

They created a new tagline, “Wellness That Works,” and a new name, WW, to support the line. Their old name, Weight Watchers, with its two long words and lots of letters, makes it easy to understand why they wanted to thin down.

WW's competitors and similar companies include MyFitnessPal, Noom, Hussle and ExerShare. WW International (formerly known as Weight Watchers International) is a wellness technology company that provides weight management services. MyFitnessPal is a company developing a platform for keeping a food diary.

WeightWatchers has taken a major step into the worlds of telehealth and medication-based obesity treatment, announcing its acquisition of the digital health company Sequence.

There is no way to follow previous plans while using the current WW system, but if you want to try to follow it on your own, click here for Blue plan information, Green plan information, and Purple plan information along with free printables.

We encourage all members to weigh in weekly, but no more than once a day. If your goal is weight loss, checking in each week helps you determine what is or is not working for you, especially as you zoom out and find patterns overtime.

Lifetime membership is a way for us to recognize and honor members who have reached—and maintained—their personal weight loss goal. When you achieve Lifetime, you'll receive a free subscription to our digital tools and unlimited Workshops! How to qualify for LIfetime membership: Be 18 or older.

While Weight Watchers does not require or recommend that WW members eat zero points worth of food in a day, eating zero point foods for a few days can give your weight loss a jump start. This isn't a long-term plan but rather a way to quickly get back on track with healthy eating.

Can I eat too much fruit? At WW, our nutrition guidelines encourage you to eat two serves of fruit and at least five serves of vegetables daily because they are nutritious, satisfying and tasty.

Is Oatmeal a zero point food? ›

Plain oats—no matter the type—are a ZeroPoint food.

Studies have shown that 97% of dieters regain everything they have lost within three years – the ideal backdrop for Weight Watchers and big diet companies, who see their customers returning again and again.

Most regimented diet programs, like Weight Watchers, are similarly based on a 1,200 caloric intake, just hidden behind a “point” system so it doesn't feel like calorie counting.

*People following the WW program can expect to lose 1-2 pounds/week. Members lost weight on a prior program and is continuing on WeightWatchers. The best weight loss tips involve sustainable habits that bring you closer to your goals both on and off the scale.

Oprah Winfrey Lost $558 Million In Weight Watchers Stock Value.

Her marketing contract with WW is up in 2023, but she has agreed to serve as an adviser for the company through May 2025.

Oprah Reveals the 1 Thing She Gave Up to Lose 42 Pounds on Weight Watchers. For years Oprah Winfrey struggled with her weight and yo-yo dieting, but she recently flaunted her 42-pound weight loss and and now, we're finding out exactly how she did it.

Rollover points will also stay the same, so if you don't use all of your daily Points one day, up to four unused points will be rolled over into your weekly points budget. There will still be ZeroPoint foods that you can use to make sure you never go hungry.

Avocados have a relatively high SmartPoints value — 1/4 of a medium-sized avocado is 5 SmartPoints on Green, Blue, and Purple. Try this instead: The next time you have a craving for guacamole or avocado toast, try adding mashed sweet green peas (frozen is fine) to the avocado.

While “zero” usually means “nothing,” at WW, ZeroPoint foods are everything! If you're not on our diabetes-tailored plan, then corn and popcorn will be on your ZeroPoint foods list.

Who should not use Weight Watchers? ›

You may not enroll in a WW membership if you are under age 18 or if you are pregnant. If you are being treated for a medical condition, taking prescription medication, or following a therapeutic diet to treat a disease, it's especially important to show the WW plan to your health care provider.

That's right – you can eat as much as you want and not track a point! Weight Watchers purposefully makes a ton of foods zero points – and for good reason: it's fruits and vegetables!

You might be following the WW program perfectly, but if you are eating too many calories for your body, you aren't going to lose weight. Weight loss seems complex but at its most basic level it's super-simple. Weight gain (or lack of weight loss) comes from eating too many calories for your unique body.

Much like a dodgy light bulb, the PR push behind a Weight Watchers campaign has been flicked back off – complete with an apology. The diet promoting brand has pulled the plug on anymore 'active' promotion of its Black campaign, following its controversial and “offensive” PR stunt on Tuesday.

Myth 6: You have to be physically active to lose weight

Fact: First things first: You can lose weight without adjusting your activity levels by merely changing what you eat.

ZeroPoint foods were specifically chosen because the World Health Organization guidelines recommend eating them more frequently than other foods as part of a healthy pattern of eating. ZeroPoint foods are tough to overeat. Sure, you could eat 13 bananas, but would you want to? Probably not.

Not everyone loses weight on WW, even if they think they're following the point system to a T. Let's go over a few of these common reasons, starting with the accuracy of tracking.

Cornmeal comes in three grinds: coarse, medium and fine. Use coarse to make grits or polenta, and medium for baking or to thicken soups and stews. Finely ground cornmeal is sometimes labeled “cornflour” and is less widely available. All are gluten-free.

Because gaining weight on Weight Watchers is common and members want to support each other to get them to their ideal weight. From one Weight Watcher's member: Only 3 weeks in and I had a gain. That never happens when I'm following the plan.

What does Weight Watchers stand for now? ›

WW (formerly Weight Watchers) has introduced a brand new plan for 2022, known to users as PersonalPoints.

Weight Watchers Closing Studios in 2023. WeightWatchers has made the decision to close or change the location of many in-person studios due to decreased attendance.

Will Weight Watchers Have a New Program for 2022 and 2023? Yes. Weight Watchers updated its program in November 2022 to a simplified streamlined version of Personal Points, the plan launched just one year ago. The WW 2023 Plan App updated Monday, November 14th.

Why it matters: WW, as it's been known since 2018, is trying to find its financial footing, having lost more than a quarter of a billion dollars in 2022 after a pivot to “wellness” faltered and the pandemic cratered in-person attendance.

—commonly known as WeightWatchers—has agreed to buy a subscription-based telehealth service for more than $100 million, in an apparent attempt to cash in on growing consumer demand for using the diabetes medication Ozempic as a weight loss drug, as Ozempic's soaring popularity prompts a contentious ethical debate among ...

Your weight-loss Milestones to receive a Charm are - 5, 10, 25, 50, 75, 100, 125, 150, 175, 200 and Goal weight. We hope this information helps, we are all wishing you success on your journey!

In 2018, Weight Watchers changed its name to WW, two letters attached to the tagline “wellness that works.” It was moving away from the thing that it seemed like the company was all about—dieting.

Why are fruits no longer zero points on Weight Watchers? ›

Fruit comes with vitamins and minerals, fiber and water. All this is good! And yes, fruit has sugar. In fact, it's the natural sugars that bump the WW points so high.

Breakfast grains ground to a flour-like consistency (such as oats ground into oat flour) is not considered ZeroPoints since flour is not a ZeroPoint food. How can I enjoy oats beyond breakfast?

ZeroPoint foods were specifically chosen because the World Health Organization guidelines recommend eating them more frequently than other foods as part of a healthy pattern of eating. ZeroPoint foods are tough to overeat.

“Weight Watchers and Kurbo marketed weight management services for use by children as young as eight, and then illegally harvested their personal and sensitive health information,” said Federal Trade Commission Chair Lina M. Khan.

weightwatchers.com Audience Demographics

weightwatchers.com's audience is 46.42% male and 53.58% female. The largest age group of visitors are 25 - 34 year olds (Desktop).

Rebranding made them unrecognizable

It's possible that some consumers won't be able to recognize the formerly known Weight Watchers because of the new name, logo and packaging. This could lead them to buy from their competitors. How to avoid this: Keep a consistent look that visually communicates who your company is.

The program rebranded to WW from Weight Watchers in 2018. The premise of the program is simple: Based on your starting weight, how many pounds you want to lose and your typical food preferences, you receive a set amount of points you're allowed to consume daily. The amount of points increases if you exercise.

In 1999, Heinz, while retaining the rights to the Weight Watchers name for use in certain food categories, sold the company to the private equity firm Artal Luxembourg, for $735 million in a leveraged buyout led by the Invus Group, which manages Artal and which is run by Raymond Debbane.