Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (2024)

Praise

“We know that the art of asking questions is at the heart of discovery in science, philosophy, medicine—so why don’t we extend that power to all areas of our lives? The questions Warren Berger raises in A MORE BEAUTIFUL QUESTION are thoughtful, provocative, odd, serious, and silly, but in every case they are indeed the kind of ‘beautiful questions’ that can help us identify the right problems and generate creative solutions.”
—DANIEL PINK,New York Times bestselling author of Drive and To Sell is Human

“Most people believe that great leaders, innovators, entrepreneurs, and activists are distinguished by their ability to give compelling answers. This profound book shatters that assumption, showing that the more vital skill is asking the right questions…. Berger poses many fascinating questions, including this one: What if companies had mission questions rather than mission statements? This is a book everyone ought to read—without question.”
—ADAM GRANT, New York Times bestselling author of Give and Take, in “13 Must-Read Business Books in 2014”

“In the old economy, it was all about having the answers. But in today’s dynamic, lean economy, it's more about asking the right questions.A More Beautiful Questionis about figuring out how to ask, and answer, the questions that can lead to new opportunities and growth.”
—ERIC RIES,New York Timesbestselling author ofThe Lean Startup

“Is there a relationship between innovation and the ability to ask ambitious questions? The journalist and innovation expert Berger argues there is, and in this breezy management book he seeks to improve our capacity to question.... One closes A MORE BEAUTIFUL QUESTION newly conscious of the significance of smart questions.”
—THE NEW YORK TIMES (read full review)

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (5)

“Innovation specialist Berger takes on some big questions in this absorbing treatise that calls for more curiosity in our corporate development and daily lives.... Quirky sidebars on topics ranging from George Carlin to hard-boiled eggs add to the book’s inquisitive spirit.... This potential game-changer will help readers identify where opportunities lie and how to seize them.”
—PUBLISHERS WEEKLY (read full review)

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (6)“Berger makes great use of both historical and contemporary examples of educators, innovators and business moguls who, by taking time to ask pointed questions of themselves and their respective industries, have both broadened their understandings of challenging situations and expanded the range of positive possibilities.... A practical testament to the significance of the questioning mind.”
—KIRKUS REVIEWS (read full review)

» Read full BOOKLIST review

“In this wise book, Warren Berger shows us how crucial it is to question every aspect of our lives, from business to school to our choice of toothpaste. My question: Why wouldn’t you read this book?”
—A.J. JACOBS, New York Times bestselling author and Esquire columnist

“The genesis of many great startups is the simple question, ‘Wouldn’t it be cool if...?’ Berger helps you understand the power of questions to change the world. Real men ask questions, they don’t spout out answers.”
—GUY KAWASAKI, author of APE: Author, Publisher, Entrepreneur, and former chief evangelist at Apple

“Mastering the art of asking questions is essential to creativity and innovation. A More Beautiful Question should be standard reading for all aspiring design thinkers as well an inspiration to those searching for a life of curiosity and meaning.”
—TIM BROWN, Chief Executive, IDEO and author ofChange by Design: How Design Thinking Transforms Organizations

“In an age of instant information, it’s easier than ever to find answers, but also easy to forget how important it is to ask the right kinds of questions. In this deeply thought-provoking book, Warren Berger shows how learning the art of good questioning—and resisting the urge to race too quickly toward conclusions—is the path to a far more fruitful and creative way of engaging with the world, at work and in life as a whole.”
—OLIVER BURKEMAN, columnist at The Guardian and bestselling author of The Antidote: Happiness for People Who Can’t Stand Positive Thinking

“Warren Berger’s book is a cure for a disease in large enterprises. A More Beautiful Questionprovides a framework to help leaders ask the most important questions—which is one of the most fundamental characteristics of a great leader—while sharing inspiring stories to show the incredible power of this concept.”
—JIM STENGEL, former Global Marketing Officer at Procter & Gamble and author ofGrow: How Ideals Power Growth and Profit at the World’s Greatest Companies

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (12)A MoreBeautiful Question is a tour de force on how asking questions shapes the life and work of creative leaders. I founded The 4-24 Projectbecause questions are the lifeblood of innovation, and thus, our future. Berger’s engaging collection of narratives will undoubtedly propel this question missionforward, inspiring readers from all walks of life to challenge the status quo by asking more of the world.”
—HAL GREGERSEN, co-author, The Innovator’s DNA and founder of The 4-24 Project

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (13)“Why has a book like this never been written before? Here is a persuasive case for the simple and yet extraordinary power of a question. Fascinating, engaging stories give life to a strong argument about how much can be accomplished, in every domain of our lives, ‘just’ by asking questions. Innovators, entrepreneurs, citizens, parents, teachers, idealists and realists—all of us have much to gain by reading A More Beautiful Question.”
—DAN ROTHSTEIN and LUZ SANTANA, co-directors, THE RIGHT QUESTION INSTITUTE; co-authors, Make Just One Change: Teach Students to Ask Their Own Questions

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (14)“Questions have literally moved mountains, powered rockets, and instantly developed images. Berger focuses on what he calls ‘Beautiful Questions’… that can lead to game-changing answers and results. These are questions that, once raised, tend to get people thinking in a different way.”
—THE ATLANTIC

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (15)“The desire to ask bigger and better questions is on the rise… Warren Berger has been tracking a movement toward questioning that is running very strong in Silicon Valley, but also seems to be spreading throughout the business, nonprofit and education sectors.”

—FORBES.com

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Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger (2024)

FAQs

Why Should You Care About Questioning? - A More Beautiful Question by Warren Berger? ›

Why should you care about questioning? Questioning is an amazing tool that you were born with but probably don't use as much or as well as you could. Asking questions is one of main ways we learn new things. It also helps us to explore possibilities, innovate, and solve problems.

Why is it important to ask better questions? ›

While many professionals focus on giving the right answers, it's just as important to ask the right questions. They not only help you find the information you're looking for but also encourage discussion and challenge existing ideas.

What is the beauty of asking questions? ›

To ask a Beautiful Question is to invite another person into wonderment. A Beautiful Question opens a shared path of discovery, by asking an open-ended question with no right or wrong answer.

Why is it important to ask questions and do things for a reason? ›

Responsible answers to questions can help to improve the quality of What we do. In addition, observations combined with curiosity and questions help us to learn WHY we do things.

Why is it important to ask questions when problem solving? ›

Questions are the business equivalent of sonar. Asking the right question will help you find your way through a problem, locate the right customers, avoid future difficulties, and outperform your competitors. Questions also act as a filter that will help you decipher the key elements of a situation.

Why is question more important than answer? ›

Questions are important because they help us create a framework for understanding and discovery, whereas answers are (at most) temporary fixes to our problems. Both questions and answers must be updated over time as things change.

What is the power of asking better questions? ›

Asking tough questions first can make people more willing to open up. People also tend to be more forthcoming when given an escape hatch or “out” in a conversation. For example, if they are told that they can change their answers at any point, they tend to open up more—even though they rarely end up making changes.

What is the meaning of a more beautiful question? ›

A beautiful question is an ambitious yet actionable question that can begin to shift the way we perceive or think about something—and that might serve as a catalyst to bring about change. The key words there are ambitious, actionable, and change.

Who asks a more beautiful question? ›

Always the beautiful answer who asks a more beautiful question.” We read e.e. cummings as suggesting that being a person who asks questions opens us to a world of interesting experiences and the possibility of beautiful answers.

What is the quote from a more beautiful question? ›

The quote by A More Beautiful Question, "Asking the right question is often more important than having the right answer," highlights the significance of inquiry and curiosity in our pursuit of knowledge and understanding.

Why is questioning important in philosophy? ›

Philosophical questions are a great way to improve important thinking skills like reasoning and logic. As philosophical questions don't always have answers, sometimes they just create further questions! But these questions are an important way for us to understand ourselves and the world around us.

What is the value of asking questions? ›

Questions also help a learner identify areas where they still have uncertainty and require resolution. Questions are a means of “learning by thinking” — by framing knowledge as a question, learners help focus their own thinking.

Why is questioning such an important leadership skill? ›

Effective questioning is not just a tool; it is the cornerstone of leadership. It empowers leaders to gather vital information, explore diverse viewpoints, and unearth hidden opportunities. The right questions can spark critical thinking and facilitate meaningful discussions among team members.

How important are questioning skills in life? ›

Asking questions can help us better understand our own motivations, goals, and values. It can also help us make more informed decisions and improve our communication skills. Asking questions can also help us build stronger relationships with others by showing that we're interested in their thoughts and perspectives.

Do we think critically without question? ›

No, thinking critically involves using logic and reason to analyze, evaluate, and solve problems. Critical thinking involves questioning assumptions, evaluating evidence, and considering alternative perspectives.

How do you define a good question? ›

What makes a good question?
  1. Purpose. A good question is one that you have a good reason for asking, and the information expected from the answer should guide you in the effort you're trying to accomplish. ...
  2. Clarity. ...
  3. Simplicity. ...
  4. Concision. ...
  5. Open-ended nature. ...
  6. Relevance and good timing. ...
  7. Neutrality. ...
  8. Insight and engagement.
Feb 12, 2024

Why are questions so powerful? ›

The importance of powerful questions is in starting new trains of thought and action, as the authors explain: “Questions open the door to dialogue and discovery. They are an invitation to creativity and breakthrough thinking.

Does asking questions make you more attractive? ›

Curiosity uniquely predicts greater partner ratings of attraction and closeness, even when controlling for positive affect, negative affect, and social anxiety (Kashdan & Roberts, 2004). People consistently do not anticipate that question-asking will increase interpersonal liking (Huang et al., 2017).

What is a famous quote about asking questions? ›

Quotes
  • A prudent question is one-half of wisdom. Francis Bacon.
  • One who never asks either knows everything or nothing. ...
  • It's very flattering to ask others about matters they're little qualified to discuss. ...
  • Why and ""how"" are words so important that they cannot be too often used. ...
  • The smart ones ask when they don't know.

Is asking questions a good trait? ›

Asking questions is an essential practice in every area and level of the workforce. In interviews, management, project settings and more, questions help you get the answers you need to make proper decisions or produce high-quality work.

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