Digitization has made life easier in many ways
Right from ordering groceries online to mobile-banking, it's quick, hassle-free, and convenient. Today when busy lifestyles are a norm, this advent of technology has proved to be a boon indeed. With a to-do list longer than the time available to accomplish it in, most of us yearn for robots to do some of our work.
While artificial intelligence is further shaping lives for a better future; in finance, it has forayed in the form of robo-advisors.
A Robo-advisor is a virtual assistant that provides automated investment solutions with minimum human intervention at a cost-effective price.
[Read:All You Need To Know About Robo-Investing ]
Robo-advisors are getting popular…
All tech start-ups and mutual fund distributors are offering robo-advisory platforms to lure clients, particularly the tech-savvy generation. Robo-advisors have gained momentum for financial planning because:
Automated process with minimum human intervention;
Unbiased and omnipresent;
You get 24x7 access, unlike in the case of human investment advisors;
Perform complex algorithms quickly to provide suitable investment solutions;
Some even assess your risk profile (through a questionnaire) and recommend a suitable asset allocation strategy;
Recommend a portfolio/s of suitable mutual funds;
Offers a reasonable level of customisation in portfolio construction; and
Highly cost-efficient
In short, robo-advisory platforms bridge the shortcomings of a human investment advisor.
How to choose a good Robo Advisory platform?
Since most make tall claims, choosing the right one can be difficult. Here are five checkpoints to keep in mind when you choose a robo-advisory platform:
Service:
Services may vary from simple goal-based planning to a more comprehensive one. But it is important that the robo-advisor is unbiased, independent, and devoid of commissions!
It would be wise to pay a fee instead, for a robo-advisory platform that offers the best and most suitable investment solutions based on your risk profile, help you build a portfolio, track it with advanced tools, and even review the portfolio efficiently to rebalance it when necessary. To put it simply, a robo-advisor should be looking in the interest of your long-term financial well-being.
Unbiased and research-oriented:
A robo-advisory platform that offers investment solutions that are backed by thorough research would do well for you.
Returns should not be the only criteria. In fact, different qualitative and quantitative parameters must be considered before arriving at the top and suitable schemes for choosing the right portfolio.
[Read: Things To Note When Investing In Mutual Funds]
Cost-efficient:
A robo-advisor should prove to be cost effective for you. Besides, ensure commissions do not influence their advice. An ethical robo-advisor will be cost effective and offer mutual fund direct plansas an investment option. But note that the returns you clock are subject to the quality of advice.
Therefore, it would be sensible to pay a fee (monthly, quarterly or yearly) to a robo-advisor that offers research-backed recommendations and provides only Direct Plans, rather than the work which works on commissions.
[Read:Everything You Need To Know About Direct Plan]
Offers Direct Plans:
Mutual fund houses offer direct plans that save costs over the long term. The lower expense ratio of a Direct Plan helps you reap higher returns in the long run.
[Read: How Even 1% Difference Can Make A Huge Difference To Your Investments]
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Distinguished and reputed company:
Remember, a company that offers a robo-advisory service keeping your interest at forefront can serve better.
Hence, do a thorough check of the company's profile, number of years in business, investor testimonials, the research process it follows, the performance track record, the backend after sales support, among a host of other things before you entrust it with your hard-earned money.
Some robo-advisory platforms might have a founder with a personal finance background. But the critical question is, can he/she make the entire set-up, a technologically-enhanced investment platform, meaningful for your long-term financial wellbeing?
Unfortunately, a fledgling start-up might not be able to do that. PersonalFN Direct'an Ultra-Reliable Robo Advisor is here.
The rationale behind conducting the aforesaid exercise is to:
✔ Eliminate robo-advisors that do not follow fair and ethical practices
✔ Avoid behavioural biases
✔ Ensure that there are no hidden costs and the business model is transparent
✔Onboard on a stable robo-advisory platform
✔ Setting the start of wealth creation journey right (with research-backed investment recommendations and only Direct Plans)
✔ Have back-end after sales support whenever you need
In addition, here's some care you need to take when you choose a robo-advisory platform:
To conclude…
A robo-advisory platform is a blessing that makes you self-sufficient and self-reliant. It empowers you to actively take charge of your financial planning activity.
But, do not be penny-wise and pound-foolish when it's the question of your hard-earned money.
If you are looking at an honest and unbiased robo-advisor, PersonalFN Direct is here.
If you are looking at investing in Direct Plan of best mutual funds schemes backed by thorough mutual fund research and based on risk profile and investment time horizon PersonalFN Direct is apt. It comes at a pocket-friendly price and is uniquely built in such way that it knows the market -- and above all, it knows YOU!
PersonalFN Directis an ultra-reliable robo-advisor backed by PersonalFN's vast experience of well over 15 years.
We've simplified the process. All you got to do is follow the steps below:
Complete the registration
Submit necessary documents to activate your investment account
Assess your risk profile
Get a recommended portfolio based on your inputs
Invest with a single click
In case if you are looking at personalisedfinancial planning,PersonalFN can help you even with that.
PersonalFN has offered investment recommendations to more than 8,000 clients and has created customised financial plans for more than 2,000 clients to date.
PersonalFN's SEBI-registered investment advisers, who effectively serve as Financial Guardians, put your, the investor's, interest at the forefront and provide superlative unbiased guidance. You can reach out to PersonalFN's Financial Guardians on 022-61361200 or write toinfo@personalfn.com.
