What Are the Factors Affecting Goodwill? (2024)

Analysing Statement of Profit and Loss

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Factors affecting goodwill are as follows:
Location of business
Quality of goods and services
Efficiency of management
Business risk
Nature of business
Favourable contracts
Possession of trademark and patents
Capital
Also read:
MCQs on Goodwill
What is Goodwill?
Methods of Valuation of Goodwill
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See Also

Negative Goodwill Why Is Goodwill Not a Fictitious Asset?Goodwill in Accounting Explained The use of fair values in the goodwill calculation

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