Do you wonder about the benefits of buying a pre-owned Rolex watch? Or why do many people engage in buying a used Rolex rather than new?
What is the advantage of buying pre-owned Rolex vs. a new one, for instance? There are lots of different reasons you might want to look into the second-hand market; the price is one of them but is not the only reason.
There are many more reasons for buying a pre-owned luxury watch other than “it’s slightly cheaper than the new version.” Let’s go through some of them now.
Rolex aficionados know that a Datejust, Day-Date, Daytona, Submariner, Sky-Dweller, GMT Master II, or Yacht-Master on their wrist represents much more than just a watch. One of the world’s most instantly recognizable brands, people understand that when purchasing a Rolex, especially pre-owned, they’re investing in an enduring timepiece — one that epitomizes meticulous quality, timeless style & absolute luxury. Celebrities, including Paul Newman, Brad Pitt, Roger Federer, and Jennifer Aniston, also love Rolex.
Rolex watches are established in the public consciousness as one of the ultra-luxurious and ultimate status symbols. Quite obviously, it’s no surprise that so many people seek to buy them. However, while many people buy a brand new model, we firmly believe people should consider purchasing a pre-owned Rolex instead - here are eight reasons why:
#1 It’s cheaper to buy a pre-owned Rolex
The first and most obvious advantage of buying a pre-owned Rolex, instead of a brand new one, is the price you pay. For first time buyers, a brand new Rolex watch can be an expensive and daunting investment, but picking up a pre-owned model can reduce the outlay significantly.
Compared to many other watch brands, Rolex watches tend to retain a lot of their value even after use. Nevertheless, the price of a used Rolex is significantly cheaper than buying brand new, which allows more people to afford a Rolex and buy a more extravagant watch rather than an entry-level model.
#2 Second-hand Rolex watches depreciate slower
Like most things new, there’s going to be an initial depreciation. The depreciation can range from a few hundred to a few thousand dollars, depending on the cost of the watch you’re buying and how valuable it is in the second-hand market.
If you wish to buy a new Rolex watch, it may take some time before it is worth more money in the second-hand market. If you buy pre-owned, the initial depreciation that often happens in the first few years of ownership can be avoided.
The single biggest moment of depreciation for any timepiece is when it goes from being ‘new’ to ‘pre-owned.’ Therefore, when you buy a new Rolex watch, it depreciates instantly, even before it sustains a single scratch or loses a single second in time. By contrast, second-hand Rolex timepieces depreciate far slower.
Simply put, this means that if you ever decide to sell your watch, you’ll take less of a hit. Chances are, after a year of use, it will be worth roughly the same as it was when you bought it. Conversely, a brand new Rolex will be worth substantially less than it was when you purchased it, after one year of use.
#3 You have a greater selection of watches to choose from
While buying a brand new watch, the simple truth of the matter is you are restricted to buying the Rolex models that are currently available. And if the collection undergoes a makeover, the watch you had your heart set on might no longer be part of it. Meanwhile, limited-edition models are only on sale for a short period.
By contrast, if you look at the second-hand market, you’ll find a great selection of Rolex models to buy. When browsing Watch My Diamond’s website or store, you may discover discontinued models, extremely rare timepieces & previous versions of existing models, which may be made from different materials like stainless steel, or have various features.
Often there are really good deals in the second-hand watch market. Of course, you should do your research to be able to have access to those deals. Find out the average market price of your favorite model before buying it and assuming it’s a great deal.
#4 A pre-owned Rolex can gain in value
In certain situations, your pre-owned Rolex may even gain in value as the months and years go on, and there are several reasons why this may occur. The watch model may get discontinued, instantly making it much rarer or new technology that may cause an older model into a collector’s item.
A great many people also tend to see used Rolex watches as an investment opportunity. If the model is slightly damaged, the cost of fixing it might be reasonably small, but the increase in value for doing so might be more than substantial. At the same time, you may be able to make certain modifications to the watch, to drive its value up.
You may require a little bit of knowledge here, but for those willing to learn, pre-owned watches can make significant investments, mostly because with some Rolex models, the rarer they become, the more they appreciate with time. It can take a lot longer for new watches to appreciate because they are being manufactured continuously.
The best place to buy and sell watches online is right here at Watch My Diamonds. We have a team of experts to verify that all the watches on the site are genuine, which is what you need when you are exchanging such vast sums of money online. Our 24-Hour, world-class Customer Support makes it easy to buy and sell pre-owned watches online in the comfort of your own home.
#5 Pre-owned Rolex can be restored to like-new
It is perfectly natural for those contemplating a second-hand purchase to think about the look & feel of the item they are buying, and the same thought process applies when purchasing a used Rolex. You may be worried that the watch will have scratches, that it will look worn, or that it’ll be dented or discolored.
However, generally speaking, Rolex models are robust enough to survive everyday use without apparent signs of wear and tear. Additionally, all the pre-owned luxury watches sold through us are thoroughly cleaned & serviced before being sold, ensuring your precious timepiece looks as good as new.
#6 All Rolex watches are engineered to last
You may think that buying a second-hand Rolex watch means purchasing a watch with a limited shelf-life, but that’s not the case. In fact, unlike many mass-produced timepieces on the market that may only serve you well for a year or two, Rolex watches are engineered to last and are manufactured from the best materials and are built to keep working for decades.
With a little bit of servicing, a vast majority of used Rolex watches are returned to full working order and will serve you well year after year. Moreover, Watch My Diamonds sell used Rolex watches with a two-year warranty, so you’ll be covered in the unlikely event if you experience any problems with your timepiece.
Now, you probably wouldn’t think of passing down your smartwatch to your children as part of their inheritance. But a classic Rolex watch you might. The reason being, that aside from its appeal as a gorgeous and highly attractive timepiece, it will appreciate over time and become a nest egg for your children or their children. On the other hand, your smartwatch is unlikely to last even a single generation.
#7 You can buy the model you always wanted
Many people grow up with aspirations of owning a specific item, such as a Rolex watch, and then work extremely hard to be in the position to buy it. It could be that when you were younger, you saw James Bond wearing a Rolex Submariner, or maybe you saw another celebrity sporting a different model.
Nevertheless, in many cases, by the time you are in the financial position to buy your desired Rolex watch, it’s no longer available to buy. The model might have been overhauled, or it may have been discontinued entirely. Fortunately, by browsing the second-hand Rolex market, it may be possible for you to manage to find that elusive watch you have been dreaming of and achieve your ambition.
#8 You can buy from Watch My Diamonds with peace of mind
Finally, we understand that when men and women buy certified pre-owned Rolex watches for sale, a major concern for them is that they’ll end up with a ‘fake’ or inauthentic model, or that they’ll be ripped off in some other way.
Fortunately, when buying from Watch My Diamonds, you can make your purchase with complete peace of mind. We never deal with fake Rolex watches, nor do we associate with people that do. All of our models are provided by people and other reliable sources that we trust. Plus, we carry out detailed inspections before purchasing; we can, therefore, guarantee you’ll always receive a 100% authentic Rolex, without any doubt whatsoever.
