Understanding the Gerber Grow-Up Plan - Key Technology Finances (2024)

by Karen Trepte

It might seem taboo to talk about a life insurance policy, particularly for children, but whole life policies are different. While whole life insurance policies are more expensive than term life policies, they are guaranteed to retain their value your entire life (assuming you keep paying the premium). They also act as a sort of savings account, holding a “cash value” that can be borrowed against or cashed out eventually.

What is the Gerber Grow-Up Plan?

The Gerber Grow-Up plan is exactly that, but for your children. You can select anywhere from a $5,000 – $50,000 plan, each with its own premiums, and once you’ve selected an amount, the rate is locked in, unless you later choose to add more coverage. It’s one of the oldest such plans in the United States and has been a solid investment for decades. Let’s look at some of the finer points of the plan and why it might be sound investment choice for you and your children.

How does whole life differ from term life?

Without getting too into the weeds here, there are two primary differences:

– Whole life is more expensive but covers you over the course of your life, regardless of what happens (unless you stop paying). Term life is exactly that – set within a term limit. You will pay less, particularly if you’re younger and in better health, but there will be a point where the coverage ends and you will need to get new coverage.

– Whole life adds a cash value, which increases the value of the plan and you can cash it out, like a savings account. Additionally, these plans are more expensive – often 5x or more per month pricier – but their flexibility is worth the investment in most cases.

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What is the Gerber Grow-up Plan?

Essentially, the Grow-up Plan is a whole life insurance policy that can be purchased by a parent, grandparent or legal guardian of a child aged 14 days to 14 years old. The minimum coverage is $5,000, up to $50,000 and the premium adjust accordingly. For instance, a $10,000 plan is only $1.50 per week, or $6/month in most cases, which is incredibly affordable.

The cash value accumulates yearly as your child ages and once they’re 18, the value of the coverage doubles without an increase in the premium. At 21, your child can take a loan against the cash value they can pay back, keep it as a whole life insurance policy while paying the premiums, or simply cash it out. The flexibility here versus the meager investment is astounding and absolutely worth putting your money into.

Additionally, at 21 the child has the option to get more coverage, up to 10x the original amount for an increase in premiums. So a $50,000 policy under this selection would balloon up to $500,000 in whole life insurance coverage.

Is the Gerber Grow-up Plan worth it?

The Gerber Grow-up Plan is absolutely worth the investment. With a roughly 8% loan interest rate, you will be hard-pressed to find a similar investment for the price, and since you can get it at such an early age, it allows the whole life policy to accumulate constant cash value for much longer periods than a policy picked up as an adult.

Nobody wants to think about needing life insurance, but it does provide peace of mind that your loved ones will be covered in the event of a tragedy. This particular plan, however, can mean so much more than the worst case scenario; it can provide a college fund, a down-payment on a house or the start to a business when your child or grandchild turns 21. Sure they can keep it as an incredible whole life insurance policy for the long-term, but this small investment can become a huge nest egg when they’re 21.

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Do you have a child who has this policy? Or did you yourself have a Gerber Grow-Up Plan that you utilized? How was your experience? We’d love to hear in the comments below how the Gerber Grow-Up Plan has worked for you and your family!

Whole life insurance is a type of permanent life insurance. Universal life, indexed universal life, and variable universal life are all types of whole life insurance. Whole life insurance is the original life insurance policy, but whole life does not equal term life insurance.

Whole life insurance policies are more expensive than term life insurance policies because they last your entire lifetime and have a cash value component that grows over time. The cash value can be used as an investment tool and can be borrowed against or cashed out in some cases.

The Gerber Grow-Up Plan is a whole life insurance policy designed for children aged 14 days to 14 years old. The minimum coverage is $5,000, up to $50,000 and the premium adjust accordingly. The cash value accumulates yearly as your child ages and once they’re 18, the value of the coverage doubles without an increase in the premium. At 21, your child can take a loan against the cash value they can pay back, keep it as a whole life insurance policy while paying the premiums, or simply cash it out.

The Gerber Grow-Up Plan is absolutely worth the investment. With a roughly 8% loan interest rate, you will be hard-pressed to find a similar investment for the price, and since you can get it at such an early age, it allows the whole life policy to accumulate constant cash value for much longer periods than a policy picked up as an adult.

Understanding the Gerber Grow-Up Plan - Key Technology Finances (2024)

FAQs

What is the cash value of my Gerber grow up plan? ›

The cash value of your policy is the accumulated amount of money that Gerber Life sets aside each time you pay your premium after the initial policy years. That means that the longer you hold your policy, the longer the cash value builds.

Can I pull money out of my Gerber life insurance policy? ›

Yes. You can borrow from the cash value, as long as premiums are paid, by taking a policy loan. Policy loans are subject to 8% interest rate and may impact cash value and death benefit. You can also surrender the policy and receive the available cash value.

Does Gerber Life pay out? ›

The Gerber Life Insurance College Plan is an individual endowment life insurance policy with an adult life insurance benefit that provides a guaranteed* payout of $10,000 up to $150,000 when it matures in 10 to 20 years.

Can I cash out my child's life insurance policy? ›

Parent Owners Can Transfer Ownership (if they want to)

When the adult child grows up and has a family of their own, this small whole life insurance policy purchased on them when they were young has accumulated cash value. These funds can be accessed through policy loans or surrender.

How long do you pay on a Gerber grow up plan? ›

With the Grow-Up® Plan, your premium is guaranteed to stay the same for your child's lifetime. In other words, your child will get more coverage at a better value.

What is the Gerber Life Grow Up Plan controversy? ›

According to the lawsuit out of Kentucky, Gerber's “Grow-Up Plan” and “College Plan,” despite being marketed as an easy way for parents and grandparents to save for a child's future, actually provide “no meaningful savings benefits.” The case alleges that Gerber misrepresents the nature of both plans as savings ...

What happens to Gerber life insurance when child turns 18? ›

Coverage automatically doubles during age 18, at no extra cost. Guaranteed right for your child to buy more coverage as an adult (at what the standard adult rate is at that time), no matter your child's future health or occupation.

How long does Gerber life insurance take to pay out? ›

How long does Gerber Life take to pay out? On average, life insurance takes about 30 days to pay out. 19 For the Gerber Life Insurance College Plan, you would receive the benefit in 10-20 years, once it's matured and your child needs it to continue their education.

What is the penalty for withdrawing from life insurance? ›

Some policies will have a surrender fee in the case of cashing out an entire policy, while others may charge fees for partial surrenders. Other than that, there are no additional penalties or fees. The surrender fee is usually 10% to 20% but it can be as high as 35% to 40%. Check your policy contract.

What is the lawsuit against Gerber Life? ›

The lawsuit's complaint concerning the Gerber Life College Plan alleges that the plan “Is not a college savings plan but an endowment life insurance policy in disguise.” The lawsuit claims that the guaranteed payout is small compared with the total contributions and that the “plan payout is guaranteed only when the ...

Is Gerber Life good insurance? ›

Gerber earned 2.5 stars out of 5 for overall performance. NerdWallet's ratings are determined by our editorial team. The scoring formula takes into account consumer experience, complaint data from the National Association of Insurance Commissioners and financial strength ratings.

How do I claim my Gerber Life Insurance? ›

For new or existing claims, please call Customer Service at 1-800-628-0560.

What is the cash value of a $100000 life insurance policy? ›

However, most people receive around 20% of the face value on average, according to LISA. So, if we're using that 20% average to calculate the cash value of a $100,000 life insurance policy, the cash value of the policy would be $20,000.

What disqualifies life insurance payout? ›

The good news is that you likely won't need to worry about having a claim denied if you're truthful with your life insurance company from the start. Instances of lying, criminal activity, or dangerous behavior that's not disclosed upfront could all be reasons life insurance won't pay out.

How long do you have to pay life insurance before it pays out? ›

How Long do You Have to Pay Into a Life Insurance Policy Before It Pays Out? Life insurance will pay out upon the death of the insured as soon as it is in force. This usually counts as the first premium payment.

Does Gerber term life insurance have cash value? ›

The cash value of a given Gerber Life policy is equal to its "surrender value." If you become unable to afford your policy's premiums and wish to cancel it, you'll be entitled to receive its full surrender value upon cancellation.

What is the Gerber baby cash prize? ›

Parents and guardians can submit photos and videos of their tyke up to 4 years old for a chance at their child winning the 2023 title. A $25,000 cash prize is also included. Judges will choose this year's Gerber baby based on criteria including appearance and consistency with Gerber's heritage.

How much cash value does my life insurance have? ›

To find the cash value of your life insurance, calculate your total payments and subtract surrender fees. Remember, the value for a sale will be lower than the death benefit to allow the buyer to profit. Contact your policy issuer for the easiest valuation.

What child life insurance builds cash value? ›

A whole life policy is a valuable gift for a child because it locks in low premiums for a lifetime, guarantees the child's insurability, and builds cash value. Term life does none of this. It locks in premiums for the term only. It doesn't guarantee long-term insurability.

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