In the financial year 2022, Procter & Gamble's sales amounted to over 80 billion U.S. dollars worldwide. This revenue was generated as a result of the company's numerous billion U.S. dollar brands within the consumer goods industry. As of 2022, three of the company's brands were ranked within the top fifteen personal care brands in the world; the leading one being Pampers, which had a brand value of approximately 20 billion U.S. dollars.Procter & Gamble is also one of the biggest spenders in the world when it comes to its advertising campaigns. Recently, the company’s advertising expenditure amounted to approximately eight billion U.S. dollars. In the United States alone, Procter & Gamble spent 163 million U.S. dollars promoting its Olay brand in 2021.
P&G is engaged on multiple fronts of the consumer goods market, with a diverse range of well-known products and brands, such as the hair care brands Head & Shoulders and Herbal Essences or the leading deodorant brand Old Spice. Nonetheless, the company’s most profitable business segment is the fabric and home care one, generating global net sales of over 27 billion U.S. dollars in 2022. Some of its fabric and home care brands, like Mr. Clean and Dawn, made it in a ranking of the most popular among U.S. women in the third quarter of 2022. Moreover, in the same year, P&G’s brand Tide ranked first as the leading liquid laundry detergent brand in the United Sales in terms of both dollar and unit sales.
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Therefore, answering similar questions to the P&G PEAK Performance Assessment while reviewing the meaning of each answer and identifying the one that best reflects the required abilities and values for your position can greatly increase your chance of passing the P&G test.
There is no known definitive pass mark for the Switch challenge test, but if you answer 20-30 questions correctly and reach the most difficult test levels, you will almost certainly pass it.
We aim to let you know the results of your assessment, whether you have progressed to the next step of the hiring process, and what the next steps are within 30 days. We will do this via email. If you don't pass an assessment the first time around, you can try again after 12 months.
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