Coca-Cola Company revenue
The Cola-Cola Company’s revenue has fluctuated globally in recent years, reaching around 43 billion U.S. dollars in their most recent financial year. Almost one third of the Coca-Cola Company’s total revenue was generated in North America in that year, making it their most lucrative operating segment by far. Bottling Investments are the company’s second biggest revenue stream. Coca-Cola’s advertising campaigns are innovative and memorable. As one way to maintain high revenues, the company has increasingly invested in advertising, spending over four billion U.S. dollars in recent years.
Coca-Cola Company market share
In the United States, Coca-Cola was ranked as the top carbonated soft drink (CSD) company with a volume share of roughly 46 percent. PepsiCo, Coca-Cola’s largest competitor, controlled about a quarter of the American market. PepsiCo is a leading multinational food and beverage company, which also produces a large number of well-known household brands, such as Lays, Mountain Dew, and Lipton Iced Tea.
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