Top 9 ethical financial advisers in 2024 (2024)

Written by Lori Campbell on 5th Feb 2024

Investing ethically can pay off both for the planet and you. Despite a challenging market, the latest Good Investment Review shows that sustainable funds have in many cases outperformed their traditional peers over the last five years.

Advisers who understand how to invest in this area are experts in picking the right green and ethical funds to make a positive difference to the planet and society, while also achieving attractive returns. Here are nine of the best.

Top 9 ethical financial advisers in 2024 (1)


Top 9 ethical financial advisers in 2024 (2)

Jeannie Boyle, EQ Investors

EQ Investors(EQ) has a commitment to ethical investing, has its own charitable foundation and was one of the first recipients of the Good With Money Good Egg mark. Jeannie is aChartered Financial Planner and Fellow of the Personal Finance Societyat the firm.

She launched EQ’s Positive Impact Portfolios, which are invested in a well-diversified mix of targeted funds that are actively managed. They can be held both in ISAs (tax-free savings) and SIPPs (personal pension). These portfolios invest in companies that intend to have a good effect on the planet, and actively avoid those that don’t.

In February 2024, EQ was awarded the highest-possible rating in all categories by the United Nations-supported Principles for Responsible Investment (the world’s largest global reporting project for responsible investors).

EQ offers a free initial consultation.

Path Financial

Path Financial is the first financial planning firm set up purposefully to tackle climate change and make a positive difference in the world rather than focusing on performance and profit alone. The company has a Good Egg mark from Good With Money. It has also achieved B-Corp status.

David MacDonald set up the business in 2019 with the aim of revolutionising savings and giving power to people who care about making a difference with their money.

In 2021, Path Financial launched the UK’s first aClimate Solutions Portfolio, created specifically for people looking to tackle the climate emergency with their pensions and investments. The firm offers a free initial consulation.

BlueSphere

BlueSphere was founded to support clients in making the world a better place, by aligning their investments with their values and beliefs. It has earned the Good With Money Good Egg mark and is also a certified B Corp company.

The firm enables clientsto generate a return on their investment and at the same time, support the companies that are creating the solutions to some of the world’s biggest challenges. All investments made through BlueSphere are put into companies that are working hard to help achieve theUnited Nations Sustainable Development Goals.

In February 2023, BlueSphere launched Money Mentor, offering one-to-one financial guidance to people who don’t have a large sum of money to invest.

Castlefield

Castlefield is a family of investment and advisory businesses with a focus on clients’ values. It calls this approach “thoughtful investing.” Established in 2002, the core team came from the UK fund management arm of a pan-European private banking group. Managing investments for charities was a major focus and it still is today.

Following the acquisition of the UK’s two oldest ethical advice firms, it is now an integrated advice and investment management group, widely recognised for its expertise in responsible and sustainable investment.It also funds a grant-makingcharitable trustthat shares in the business’s profits.

Castlefield partners with The Charity Service to offer the Castlefield Individual Philanthropy Account, a philanthropy service to help clients give money to charity in an easy and meaningful way.

Tanya Pein, In2 Planning

Tanya offers financial advice mostly to charities and individuals with larger portfolios. She specialises in sustainable investment and holistic financial planning, andhas been aBoard Director of the UK Sustainable Investment & Finance Association (UKSIF).

Tanya also provides training on Environmental, Social and Governance standards for charities.

Ethical Futures

Ethical Futures was founded in 2005 on the belief that money has the power for good. Based in Edinburgh, the small but growing team helps clients to align their investments with their values while also building a solid financial foundation for their own futures.

Ethical Futures only offers investments that are responsibly managed, ethically screened, or thematically focused to make a positive impact on the planet and society.

The firm offers its services to people from all walks and stages of life. There are no minimum income or investment requirements and the first meeting with one of its experienced financial planners is free.

Cleona Lira, Conscious Money

Cleona Lira is an independent chartered financial planner specialising in ethical investing. She works with a small client base, helping them to build an investment portfolio in line with their core values.With a psychology background, she also enjoys helping people develop greater awareness around their attitudes to money.

Cleona works with clients who have a minimum of £200,000 to invest (as an individual or couple). Her fees start at £2,000.

Amber River True Bearing

Amber River True Bearingis an independent firm of chartered financial advisers based in the north west of England. In January 2022 it joinedforces with a number of regional IFAs across the UK, who are collectively called Amber River.

The firm provides regular, thorough training for its 22 staff in sustainable investment.

The Ethical Investment Co-operative

The Ethical Investment Co-operative is a collective of independent financial advisers specialising in ethical, environmental and responsible investment. Formed in 1997, all its advisers have extensive experience withincorporating clients’ ethical and environmental values into all aspects of financial planning. It works with Amnesty International and Friends of the Earth (Scotland) on ethical investing. Based in York.

Top 9 ethical financial advisers in 2024 (3)

If you’d like to find out more aboutthe above providers, a Which? membership gives you access to in-depth, expert reviews, ‘Best Buys’ and ‘Don’t Buys.’ Subscribe to Which? today and save 30 per cent on Digital Annual subscription for your first year. Offer ends 18.03.24. This offer is only available for new Which? annual subscriptions (excluding Gardening, Travel, Computing or Money packages).

Top 9 ethical financial advisers in 2024 (4)

If you want to have a savings account, insurance policy, investment fund or mortgagefrom companies that do the right thing, check out our Good Eggs.

These are companies that have passed strict (independent) criteriatoprove they make a positive impact – to the planet, society, and you.

About the author

Lori Campbell

Lori Campbell is Editor of Good With Money. She previously worked as a senior reporter for the Sunday Mirror newspaper.

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Top 9 ethical financial advisers in 2024 (2024)

FAQs

Top 9 ethical financial advisers in 2024? ›

The Bureau of Labor Statistics projects 42,000 new financial advisor jobs will be added from 2022 to 2032. That will increase the total number of positions 13% over the decade from 227,600 in 2022 to 369,600 in 2032.

Who is the most trusted financial advisors? ›

You have money questions.
  • Top financial advisor firms.
  • Vanguard.
  • Charles Schwab.
  • Fidelity Investments.
  • Facet.
  • J.P. Morgan Private Client Advisor.
  • Edward Jones.
  • Alternative option: Robo-advisors.

What is the long term outlook for financial advisors? ›

The Bureau of Labor Statistics projects 42,000 new financial advisor jobs will be added from 2022 to 2032. That will increase the total number of positions 13% over the decade from 227,600 in 2022 to 369,600 in 2032.

Who is the best financial mentor? ›

  • Benjamin Graham.
  • Warren Buffett.
  • Peter Lynch.
  • Dave Ramsey.
  • Suze Orman.
  • Jim Cramer.
  • Robert Kiyosaki.
  • Ben Stein.

Who is the famous female financial advisor? ›

Karen McDonald. Karen McDonald, managing director at Morgan Stanley Wealth Management, has ranked No. 1 since 2021 in the surveys done annually by Barron's of top female financial advisors.

Is Charles Schwab a fiduciary? ›

Working with a corporate trustee like Charles Schwab Trust Company can give you: Objectivity. As a fiduciary, we will administer your trust in a professional and impartial manner.

Is Edward Jones a fiduciary? ›

Edward Jones serves as an investment advice fiduciary at the plan level and provides educational services at both the plan and participant levels, if applicable.

What is the average return from a financial advisor? ›

Source: 2021 Fidelity Investor Insights Study. Furthermore, industry studies estimate that professional financial advice can add between 1.5% and 4% to portfolio returns over the long term, depending on the time period and how returns are calculated.

What is the best financial advisor company? ›

Best RIAs at a glance
FirmAssets under management (billions)Numbers of accounts
Pathstone$24.818,943
BBR Partners$24.14,300
Savant Wealth Management$18.712,951
IEQ Capital$18.51,124
6 more rows

Why I quit being a financial advisor? ›

The most common reasons financial advisors quit are lack of fulfillment, difficulty finding clients, and burnout. Over 90% of financial advisors do not last three years, which means that there is a very low retention rate for financial advisors.

Who are the top 5 financial consultants? ›

Key Takeaways. BlackRock, Vanguard, Fidelity, State Street Global Advisors, and J.P. Morgan Asset Management are the five largest financial advisory firms in the United States, ranked by assets under management (AUM).

At what net worth should I get a financial advisor? ›

Generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could $500,000, $1 million or even more.

Who are the top 10 financial advisors? ›

2023 RankAdvisorFirm
1Lyon PolkMorgan Stanley Private Wealth Management
2Gregory VaughanMorgan Stanley Private Wealth Management
3Mark T. CurtisMorgan Stanley | Graystone
4Richard SapersteinTreasury Partners
7 more rows

Do billionaires use financial advisors? ›

Because a billionaire's situation is more complex than the average investor's, a wealth advisor serves as the billionaire's advocate and vets the most appropriate vendors for each situation, he adds.

Do millionaires use financial advisors? ›

Of high-net-worth individuals, 70 percent work with a financial advisor.

How many millionaires use a financial advisor? ›

The wealthy also trust and work with financial advisors at a far greater rate. The study found that 70% of millionaires versus 37% of the general population work with a financial advisor.

How do you know if a financial advisor is trustworthy? ›

Investment Adviser
  1. Visit FINRA BrokerCheck or call FINRA at (800) 289-9999.
  2. Or, visit the SEC's Investment Adviser Public Disclosure (IAPD) website.
  3. Also, contact your state securities regulator.
  4. Check SEC Action Lookup tool for formal actions that the SEC has brought against individuals.

Can you trust your financial advisor? ›

An advisor who believes in having a long-term relationship with you—and not merely a series of commission-generating transactions—can be considered trustworthy. Ask for referrals and then run a background check on the advisors that you narrow down such as from FINRA's free BrokerCheck service.

Are financial advisors worth paying for? ›

A financial advisor is worth paying for if they provide help you need, whether because you don't have the time or financial acumen or you simply don't want to deal with your finances. An advisor may be especially valuable if you have complicated finances that would benefit from professional help.

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