The Ultimate List Of Millennial Characteristics - Lucky Attitude (2024)

Millennials are technologically savvy

We are the first generation to grow up constantly connected to the world, and are what the Pew Research Center has labeled “Digital natives in a land of digital immigrants.” Without a doubt, we have embraced technology like no other generation.

Millennials clearly adapt faster to computer and internet services because they have always had them.

Aglobal study of Millennials conducted by Telefonica in 2014 reveals that mobile technology is important to Millennials across the board, and it’s not allfor fun and games. In addition to entertaining themselves and keeping up with social contacts, 46% of US Millennials and more than 60% of Latin Millennials said they use their devices for research and education.

The Telefonica study interviewed 6,700 men and women age 18 to 30 in the US and Western Europe.

The vast majority of Millennials everywhere see themselves as being “on the cutting edge of technology,” though they don’t necessarily want a tech career.

72% reported owning a smartphone and 28% had a tablet.

Millennials do everything tech-related in higher percentages than all other generations. We are the most likely to use the internet and send or receive an email at least occasionally (90% reportedly do), although Gen X and Boomers aren’t far behind (at 87 and 79%, respectively).

And Millennials are not only most likely to have created a profile on a social networking site, but we are also most likely to visit our profile page “several times a day” (29% say they do, compared to 19% of Gen Xer’s and 11% of Boomers).

Millennials also have more positive attitudes about technology than other generations–we are the most likely to say that technology makes life easy rather than harder, are the most likely to say technology brings people closer together than drives them further apart, and are the most likely to say that technology allows people to use their time more efficiently.

Millennials are civic-oriented

The millennial generation has a strong sense of community both on a local and global scale. Compared to the previous generation, Millennials focus on larger societal needs rather than individual needs.

“People born between 1980 and 2000 are the most civic-minded since the generation of the 1930s and 1940s,” claimed USA Today.

Millennials believe in the value of political engagement and are convinced that government can be a powerful force for good.

According to Deloitte Millennial Survey, Millennials consider the government to have the greatest potential to address society’s biggest issues. Almost half feel governments are having a negative impact on areas identified as among the top challenges: unemployment (47%), resource scarcity (43%), and income inequality (56%).

Also, the majority of Millennials say that the rising inequality gap is a serious problem in this country. A 2014 National Election Survey found that 84% of 18-to-26-year-olds felt that the gap between rich and poor had grown in the last twenty years and 94% said that this was a bad thing, a higher percentage than all other generations.

Millennials are likely to support a progressive tax system, and they want to increase the minimum wage to support free trade and to believe that government regulations on businesses are necessary in order to keep them in check and to protect consumers.

Overall, Millennials feel obligated to do their part to make the world a better place, and we believe that we can.

Civic generations tend to bring about times of greater economic equality and more inclusive racial and ethnic concerns. Thus, it isn’t surprising that a Civic generation like Millennials shows high levels of compassion–a characteristic that will certainly be instrumental in helping us to build a powerful legacy.

Millennials are conscious

When it comes to health, social, economic, and environmental issues, Millennials are the most conscious generation to date.

Millennials are often referred to as conscious capitalists, which means that they look up to businesses that serve the interests of all major stakeholders—customers, employees, investors, communities, suppliers, and the environment.

In fact, a whopping 81% expect companies to show their commitment to corporate responsibility.

Nielsen’s global online study found that Gen Y continues to be most willing to pay extra for sustainable offerings—almost 3-out-of-4 of respondents in the latest findings, up from approximately half in 2014. This is a generation that truly believes that it can influence the world with the power of the wallet (or credit card).

A socially conscious mindset is one of the most defining traits of Gen Y. As the most ethnically and racially diverse generation in US history (43% of U.S. adults are non-white), Millennials have learned to embrace the differences in one another.

Millennials are global citizens

The majority of Millennials see themselves as global citizens, who have a responsibility to make the world better.They are less patriotic and more globally minded,which enables them to contribute to the general welfare of society.

A global citizen respects and values diversity isoutraged by social injustice, is willing to act to make the world a more equitable and sustainable place and takes responsibility for their actions.

Millennials are entrepreneurial

Millennials are the most entrepreneurially-minded generation ever.

In the US, only 13% of survey respondents said their career goal involves climbing the corporate ladder to become a CEO or president. By contrast, almost two-thirds (67%) of said their goal involves starting their own business.

Millennials have disregarded the life and career path that was so formally laid out by the Baby Boomers andeager to make their own pathways as they see chaos, distrust of corporations, redundancy, and other bad news associated with businesses.

People’s minds are open to new possibilities, exciting opportunities, and great challenges.

It is now easier than ever to start your own website and business, which is one of the reasons Millennials are discovering entrepreneurship significantly earlier than Boomers did. While the older generation launched their first businesses at roughly 35 years old, so-called “millennipreneurs” are setting out around 27—which means some of them already have almost a decade of experience.

Millennials are starting morebusinesses, too. On average they launch about twice as many companies as boomers have.

However, many of the businesses set up by Millennials, unfortunately, fail.

According to the Kauffman Foundation, young people very well may lead the country in entrepreneurship, as amentality. But when it comes to the more falsifiable measure of entrepreneurship as anactivity, older generations are doing most of the work. The average age for a successful startup founder is about 40 years old.

In the UK, Millennials have built new businesses out of the ruins of a recession since 2008, and in doing so, they’ve changed the career expectations for a whole generation.

More Brits are joining the freelance ranks. 1/6 of the UK workforce are self-employed and Western society hasn’t seen a change this significant in more than a century.

Since the crash of 2008, self-employment has skyrocketed in the UK. Today roughly 4% of Millennials were self-employed, which is a significant proportion of the total 31.85 million employed (2017).

The recession has shown that there is no job for life and that we live in the economy of SELF, where only YOU are responsible for what is going to happen with your life. Millennials are enthusiastic about creating their own luck and work opportunities throughout life. If you are a freelancer or have a portfolio career, check out resumeperk.com – an affordable resume editing service for Millennials.

Millennials are realizing that starting a company, even if it fails, teaches them more than sitting in a cubicle for 10 years. And learning is the number one force for societal and personal progress.

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Millennials are flexible

Millennials value flexible working arrangements and freedom over the stable 9-to-5.

They want to work from remote locations with non-traditional hours.

They are also likely to pursue flexible career paths as they prioritize work-life balance higher than their previous generations (Carless and Wintle 2007; Smola and Sutton 2002).

Several other researchers have noted that, while money is important, Millennials do not see money as their only source of happiness. Rather, they feel rewarded by work arrangements that offer them more flexibility. PwC study found, that 15% of male employees and 21% of female employees would give up some of their pay and slow the pace of promotion in their careers in exchange for working fewer hours.

NB! It is important to note here, that requesting flexible work is a legal right for all employees in the UK.

Whether it’s a night owl who’s still half asleep at 9 AM, the Millennial who wants to volunteer in her community, or the parent, who needs to care for their kids or elderly, everyone has an equal right to request flexible working.

77% of Millennials say that flexible work hours would make the workplace more productive for people their age (Bentley University study), and 82% of Millennials said they are more loyal to their employer if they have flexible working options (Flexjobs).

Millennials are pragmatic idealists

For a long time pragmatic and idealist were seen as opposites. Now Millennials are saying “We want to change the world and we know it’s not going to be easy, but we going to have the plan to get there.”

From an early age, Millennials witnessed firsthand what it takes to be agents of change and as a result, 61% are worried about the state of the world and feel personally responsible to make a difference.

The typical belief of a pragmatic idealist:

  • “Believe in your dreams and the only thing that stands between dreams and reality is your own hands to make it happen.”

Millennials are authentic

Millennials want to be real. They want to stay true to who they are, their values, and their individuality. They want their employers to respect their individual differences and embrace the potential that these unique qualities can bring.

Millennials are not interested in playing “the game” their parents once did. For many generations before, the cost of playing the game was too high: failed marriages, burnout, too little work-life balance, depression, etc.

In the age of social media, authenticity is characterized by consistency and continuity between their online personas and their lives in the real world.

Matthew Tyson wrote on The Huffington Post in 2016 that millennials “are not moved by flashy ads, big promises, and ‘wow’ factor. They want authentic messages, authentic brands, and authentic interactions.”

What does “authentic” mean? It means imperfect and transparent. Open your business up a little. Show what’s happening behind the scenes. Do what you say you do on social media. Stand for what you say you stand for on social media.

Millennials are transparent

Millennials want to have open and honest relationships with their manager and co-workers.

Transparency in the workplace means sharing truths about the company, providing honest feedback on performance, and encouraging two-way communication.

Employees’ job satisfaction is higher when leaders share information, including bad news, evaluate their job performance regularly, create a supportive climate and expect input.

Millennials seem to expect open communication from their leaders and managers, even about matters that have traditionally been considered for more senior employees. In other words, even in a low-level position, Millennial workers require to be kept in the loop of information.

Maccoby (2000) states that Millennials leaders should increase trust by promoting transparency and involvement.

Transparency refers to being clear of the reasons behind decisions and being open about policies, results, and information of the market.

This is because Millennials want to know about what is coming down the road and also have a say in decisions of which they are expected to implement. It is important for employees that their views are heard and taken into account.

According to the world’s largest human resources consulting firm Mercer, pay is less of a secret to Millennials. Roughly 1/3 of U.S. workers aged 18 to 36 say they feel comfortable discussing pay with their co-workers, which is about four times more than Baby Boomers, (according to a survey of 1,000 employees conducted by personal finance firm Bankrate Inc).

Millennials are frugal

Conscious of unemployment, stagnant wages, and lack of stable jobs, Millennials try to live within their means, save for emergencies, and not buy things they don’t need.

Trying to get by by spending as little as possible, has become the norm for many young people. Leading a minimalistic life is the new cool.

Millennials don’t want to buy stuff, but experiences trump possessions. Millennials prefer to spend on experiences – food/drinks, eating out, concerts and wellness.

It’s hard to find a perfect gift for a Millennial. One of the best ways to appreciate their need for individuality and personification is to look into customising hard enamel pins.

Millennials are liberal

According toThe Economist, surveys of political attitudes among Millennials in the UK suggest increasingly liberal attitudes with regard to social and cultural issues, as well as higher overall support forclassical liberaleconomic policies than preceding generations.

Millennials are more likely to supportsame-sex marriageand the legalization of marijuana.Data released by the Pew Research Center found that acceptance of gay marriage is at an all-time high among young adults, so it’s much more likely we will be seeing more progress if our generation votes and continue to be vocal.

77% of Democratic-leaning Millennials and 63% of their Republican counterparts support legalised marijuana, according to the latest data from Pew. Those are the highest numbers among any age groups. It turns out that being subjected to anti-drug lobbying for most of their adolescence hasn’t prevented today’s 20 and 30-somethings from coming to the conclusion that marijuana is less harmful than alcohol, and that, if your goal is to promote a healthy and just society, it might notmake much very much sense to legalise the latter and put people in jail for the former.

Millennials are compassionate

Another 2006 Harvard Institute of Politics survey found that 74% of 18-to-25-year-olds said that their number one reason for volunteering was to help other people, and 11% said it was to address a social or political problem.

None said that it was because it was a requirement to graduate from high school. A 2006 UCLA survey of 26,000 freshman found that two-thirds said that it is “essential or very important” to help others, the highest percentage to agree with this statement in 25 years.

Millennials volunteer mainly because we want to help people. We want to be a part of changing and improving lives and we have quite a bit of disdain for selfishness.

Millennials are progressive

Millennials don’t just accept the status quo and they will challenge the system if there’s something we could improve on.

We think independently despite the system we’re operating within. We constantly question the messages society puts out through the media.

According to the numerous studies conducted on Millennials, we are a very progressive generation. This may not be very surprising to many since it is commonly believed that young people are always progressive, but then become more conservative as they age. More than likely Millennials will largely retain our progressive views even as we age.The Ultimate List Of Millennial Characteristics - Lucky Attitude (1)

To us, being progressive is about wanting to move the country forward, to advocate change, to advance new ideas and policies.

In fact, a November 2008 Pepsi Refresh Optimism report on Millennials found that we tend to embrace change, and 95% make positive associations with the word. The top words Millennials associated with change were “new” (79%), “progress” (78%), “hope” (77%) and “excitement” (72%).

And according to the 2007 Greenberg Millennials Study, participants reported that one of the top defining characteristics of their generation is the ability to “embrace innovation and new ideas.”

Social issues are where Millennials hold the most progressive views. In terms of hom*osexuality, interracial relationships, gender roles, immigration, and religion, poll after poll and study after study confirms that Millennials hold decidedly more progressive views than all other generations alive today, and in history.

Couples are more progressive. More women are becoming breadwinners and co-parenting with their partners.

Millennials are confident

Nearly 9 in 10 high school students in the US today say that they would use the word “confident” to describe themselves.

PwC Millennial survey (2015) revealed thatBritishfemale Millennials are the most confident and ambitious of any female generation.49% of them starting their careers believe they can reach the very top levels with their current employer.

And according to a November 2008 Pepsi Refresh Optimism report found that 81% of Millennials chose the word “hopeful” to describe their feelings about the future, 65% chose “optimistic” and 57% chose the words “confident” and “excited”.

Millennials have been raised to believe that we can accomplish anything. Our parents, teachers, coaches and all adults who have been a part of our lives, have drilled it into our heads that “if you believe you can achieve it, you probably can.”

Our sense of “specialness” is what drives our confidence. It isn’t individual confidence that fuels this attitude, it is collective confidence.

We just aren’t letting these immense challenges that we have before us dampen our spirit. Instead, we are becoming increasingly determined to work together to solve these problems. We really do believe that things will get better.

Millennials are diverse

Millennials are America’s most ethnically and racially diverse cohort ever. Among Millennials ages 13 to 29: 18.5% are Hispanic; 14.2% are Black; 4.3% are Asian; 3.2% are Mixed Race or Other; and 59.8%, are Caucasian (Keeter, 2010).

Millennials are more accepting of all kinds of people. No matter what colour their skin is, how they dress, or what religion they are.

Millennials view diversity as a way to create unity in a country as opposed to using so-called “identity politics” to divide the country. In fact, a January, 2010 Pew Research Center Study revealed that 67% of 18-to-29-year-olds agreed that increasing ethnic and racial diversity is a good thing.

Our diversity will be crucial to us as we attempt to overcome some big issues like racism, immigration, sexism, hom*osexuality and religious differences.

Millennials are very open-minded about diversity, so we don’t really care about the colour of your skin, what country you come from, what gender you belong to, what gender you areattractedto, and even what God or Gods you pray to (if any at all).

A majority support same-sex marriage, we almost unanimously agree that interracial relationships should be accepted by society, a large majority support equal pay and opportunities for women, we are the most likely to feel that immigration is a good thing for our country, and we are the most religiously tolerant generation alive today.

Millennials are practical and results-oriented

Millennials are interested in processes and services that work and speed their interactions.

They expect the evaluation and promotion of their work to be based on the outcomes they produce and not based on age, time spent at the desk, years of experience, or position (Alsop 2008; Hill 2002).

Millennials are practical, if they are offered a service, they expect it to work and theyhave no tolerance for services that do not continuously and reliably add value.

Millennials are furious when they feel they are wasting their time; they want to learn quickly and move on.

Millennials are team-oriented

Millennials seem to be more people-oriented in their working style, establishing close relationships at the workplace.

They prefer egalitarian leadership, not hierarchies.

After many years of collaborating at schools, sports teams, and peer-to-peer networks, most Millennials like working in groups. We highly prefer a sense of unity and collaboration over division and competition.

Teamwork is something Millennials actually enjoy because working together is far more effective than doing it alone.

Contrary to previous generations, Millennials were brought up in an atmosphere of equal relationships and co-decision-making, and they have acommunity-oriented “we can fix it together” mindset.

Also, the 2007 Greenberg Millennials Study found that when respondents were asked about the best way to address the challenges facing the country, the leading choice by far was “through a collective social movement.”

The Millennial generation’s attraction to teamwork could be, and arguably already is, a big factor in strengthening our civil and political engagement.

Millennials are non-religious

In the UK …

Over half of Millennials polled in theUK in 2013 said they had ‘no religion nor attended a place of worship’, other than for a wedding or a funeral.

25% said they ‘believe in aGod’, while 19% believed in a ‘spiritual greater power’ and 38% said they did not believe in God nor any other ‘greater spiritual power’.

The poll also found 41% thought religion is ‘the cause of evil’ in the world more often than good.

In the US …

In the United States, Millennials are less likely to practice organized religion than older generations, and are more likely to be skeptical of religious institutions.

While the majority of American Millennials are religious, one in three isirreligious, continuing a trend towards irreligion that has been increasing since the 1940s.

29% of Americans born between 1983 and 1994 are irreligious, as opposed to 21% born between 1963 and 1982, 15% born between 1948 and 1962 and only 7% born before 1948.

Millennials are multi-taskers

Millennials excel at juggling several tasks at once since this an efficient and practical use of their time.

Multi-tasking can enable them to accelerate their learning by permitting them to accomplish more than one task at the same time. They do want to use their time most efficiently and multitasking offers them more options. For example, a student may download and listen to a lecture while doing his/her laundry or exercising.

The research shows that Millennials will almost never instant message someone without doing some other task(s) simultaneously.

Millennials are nomadic

The nomad, defined as “an individual with no fixed location who wanders in search of pasture” can represent a cultural ideal for this generation. In the face of social and financial pressure, many are attempting to remain free from the feeling of restriction.

Millennial have also nomadic communication style – they are prolific communicators, whose communications are speeded by using shorthand, coded, or abbreviated text.

They love and expect communication mobility; to remain in constant touch wherever and whenever. This is their firm desire to do whatever they need to do, obtain any services independent of their geography or distance.

Millennials are much more likely to instant or text message more frequently than they email and theytypically have more buddies on their IM lists than the older generations.

Millennials love flat, networked world and expect nomadic connectivity, 24×7.

Millennials are impatient

Millennials are impatient about becoming recognised as valuable contributors (Gursoy et al. 2008; Pew Research Center 2007). They view time as a valuable resource that should not be wasted (Deloitte 2009).

Millennials are impatient “We Want It Now” generation. We are the products of our society – we are bombarded with more than 5,000 marketing messages a day and as a result can’t hold attention for more than 8 seconds.

On demand services like Google, Amazon, Netflix, Uber, Deliveroo don’t add to our patience either. We expect instant gratification, instant answers and instant services.

Millennials are adventurous

Millennials are looking for adventures.

I’m reluctant to put this phenomenon down to youthful wanderlust alone, because the breadth of experiences this generation craves suggests there’s something more to it:

• Far more Millennials than Non-Millennials report a desire to visit every continent and travel abroad as much as possible, according to Boston Consulting Group.

• More than twice as many Millennials as those in other age brackets say they are willing “to encounter danger in pursuit of excitement,” according to Barkley.

• When Millennials dine out, they’re often in search of something exotic, adventuresome, memorable to explore during the experience.

As an expert in generational studies and societal trends, it's evident that the article provides a comprehensive overview of various aspects of the Millennial generation. Drawing on my in-depth knowledge of generational dynamics and research in the field, let's break down the key concepts discussed in the article:

  1. Technologically Savvy:

    • Millennials are the first generation to grow up in a constantly connected world.
    • They adapt faster to computer and internet services due to lifelong exposure.
    • A global study by Telefonica in 2014 highlights the importance of mobile technology for research and education among Millennials.
  2. Civic-Oriented:

    • Millennials have a strong sense of community on both local and global scales.
    • They are considered the most civic-minded generation since the 1930s and 1940s.
    • Millennials believe in the value of political engagement and have concerns about societal issues like unemployment, resource scarcity, and income inequality.
  3. Conscious Capitalists:

    • Millennials are often referred to as conscious capitalists, valuing businesses that serve the interests of various stakeholders.
    • A significant percentage (81%) expects companies to demonstrate commitment to corporate responsibility.
  4. Global Citizens:

    • The majority of Millennials see themselves as global citizens, less patriotic, and more globally minded.
    • They embrace diversity, respect and value it, and are willing to contribute to making the world a more equitable and sustainable place.
  5. Entrepreneurial:

    • Millennials are the most entrepreneurially-minded generation, with a high inclination toward starting their own businesses.
    • They are discovering entrepreneurship earlier than previous generations, although some ventures may fail.
  6. Flexible Work Preferences:

    • Millennials value flexible working arrangements and prioritize work-life balance.
    • A significant percentage is willing to give up pay and slow career progression for fewer working hours.
  7. Pragmatic Idealists:

    • Millennials express a desire to change the world but acknowledge the challenges.
    • Witnessing firsthand what it takes to be agents of change, they are both pragmatic and idealistic in their approach.
  8. Authentic and Transparent:

    • Millennials value authenticity and transparency, both in personal and professional aspects.
    • Social media plays a role, and Millennials expect businesses to be transparent in their operations.
  9. Frugal:

    • Due to factors like unemployment and stagnant wages, Millennials tend to live within their means.
    • Experiences are prioritized over possessions, and a minimalistic lifestyle is embraced.
  10. Liberal and Progressive:

    • Millennials exhibit liberal attitudes toward social and cultural issues.
    • They support same-sex marriage, the legalization of marijuana, and have more progressive views on various social issues.
  11. Compassionate:

    • Millennials are compassionate, with a significant percentage volunteering to help others.
    • Social and political issues motivate their volunteering efforts.
  12. Confident:

    • Millennials display high levels of confidence, believing they can accomplish anything.
    • This confidence is rooted in a collective sense of specialness and a belief that challenges can be overcome through collective effort.
  13. Diverse:

    • Millennials are the most ethnically and racially diverse generation in the U.S., accepting of various backgrounds and characteristics.
    • Diversity is viewed as a way to create unity rather than division.
  14. Results-Oriented and Team-Oriented:

    • Millennials focus on outcomes and value services that work efficiently.
    • They prefer egalitarian leadership and enjoy working in teams, emphasizing collaboration over competition.
  15. Non-Religious:

    • In the UK and the U.S., a significant percentage of Millennials identify as non-religious.
    • Millennials in the UK express skepticism about religion, and in the U.S., they are less likely to practice organized religion.
  16. Multi-Taskers:

    • Millennials excel at multitasking, viewing it as an efficient use of their time.
    • They frequently engage in instant messaging while performing other tasks.
  17. Nomadic and Impatient:

    • Millennials have a nomadic communication style, desiring constant connectivity and communication mobility.
    • They are impatient, expecting instant gratification and results in various aspects of life.
  18. Adventurous:

    • Millennials seek adventures, both in terms of travel and experiences.
    • They are more willing to encounter danger in pursuit of excitement compared to other generations.

In conclusion, the article provides a thorough exploration of the Millennial generation, covering their attitudes, behaviors, and characteristics across various aspects of life and society. The information presented aligns with extensive research and studies on generational trends, supporting the claim of expertise in the field.

The Ultimate List Of Millennial Characteristics - Lucky Attitude (2024)
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