The Pandemic Didn’t Kill Strip Malls - It’s Time to Invest in Them - SmartAsset (2024)

The Pandemic Didn’t Kill Strip Malls - It’s Time to Invest in Them - SmartAsset (1)

In a world dominated by Amazon and e-commerce, commercial real estate may not seem like a promising asset class for investors. But brick-and-mortar retail isn’t dead — and neither is commercial real estate as a portfolio staple. In fact, a notably old-school type of retail is getting some positive attention from investors — strip malls.

Troy Applegate, head of commercial mortgage lending and commercial banking at JP Morgan, noted in recent commentary that strip malls have been high performers throughout the COVID-19 pandemic. Strip malls remain a viable asset class for investors, either through the direct purchase of commercial properties or through real estate investment trusts (REITs).

A financial advisor can help you invest in commercial real estate and other asset classes. Find an advisor today.

“There’s a misconception that the pandemic forced most retailers to close. Many stores did close, and only time will tell how retailers reliant on office workers and tourism will fare,” Applegate wrote. “But service-oriented strip mall retailers in densely populated urban and suburban neighborhoods performed well throughout 2020 and 2021. These properties have consistently performed well regardless of market conditions.”

How well have they performed? As of early September, shopping center REITs were up 48% for the year, according to the Hoya Capital Shopping Center REIT Index, which tracks 17 shopping center REITs.

What to Consider When Investing in Shopping Centers

The Pandemic Didn’t Kill Strip Malls - It’s Time to Invest in Them - SmartAsset (2)

Investors looking to add commercial properties to their portfolios should focus on buying properties in densely populated residential areas, Applegate wrote. Despite the proliferation of online shopping and e-commerce, shopping centers in suburban and urban neighborhoods remain vital components of their surrounding communities.

However, Applegate notes that real estate in city centers may face slower recoveries, especially in areas that are reliant on foot traffic from office workers and tourists. “The specific timeline is uncertain, but these retail locations are likely to recover as employees return to work and travel increases,” he wrote.

Next, Applewood recommends finding tenants that provide in-person services like hair and nail salons, or fast-casual dining. It’s these businesses, which offer services that cannot be purchased online, that have fared well through the pandemic.

Lastly, the JP Morgan executive recommends commercial real estate investors keep their properties generic and limit the upgrades they make to them. As a result, your space will appeal to a wider range of potential tenants and businesses.

Investing in Shopping Centers With REITs

The problem with investing in shopping centers and other commercial properties is the high barrier to entry that exists. It takes a lot of capital to acquire and maintain a strip mall.However, investors hoping to add shopping centers to their portfolio can do so indirectly by investing in a REIT.

REITs are companies that either own income-producing properties or own the mortgage on properties. These entities sell shares to investors, which can be purchased directly from the company or through a pooled investment vehicle, like a mutual fund or exchange-traded fund. REITs typically focus on specific types of real estate, including residential properties, health care facilities or commercial real estate. The Hoya Capital Shopping Center REIT Index tracks the following companies that invest in shopping centers:

  • Kimco Realty (KIM)
  • Regency Centers (REG)
  • Federal Realty (FRT)
  • Brixmor Property (BRX)
  • SITE Centers (SITC)
  • Phillips Edison (PECO)
  • Retail Properties of America (RPAI)
  • Urban Edge (UE)
  • Retail Opportunity (ROIC)
  • Acadia Realty (AKR)
  • Kite Realty Group (KRG)
  • Saul Centers (BFS)
  • RPT Realty (RPT)
  • Urstadt Biddle (UBA)
  • Retail Value (RVI)
  • Whitestone REIT (WSR)
  • Cedar Realty (CDR)

Bottom Line

The Pandemic Didn’t Kill Strip Malls - It’s Time to Invest in Them - SmartAsset (3)

Despite the pandemic’s negative impact on many segments of the commercial real estate industry, shopping centers remain a promising asset class, according to JP Morgan’s Troy Applegate. For investors hoping to purchase a strip mall or similar property, Applegate recommends focusing your search on densely populated urban or suburban areas. Finding tenants who provide either in-person services that cannot be offered online or fast-casual dining is also a key to success. Buying shares in a real estate investment trusts (REITs) is another viable way to invest in shopping centers, which have performed well during the pandemic.

Real Estate Investing Tips

  • Whether you’re looking to purchase a multi-family property or a shopping center, real estate investors should set aside a percentage of the rents they collect every month to cover maintenance, make repair or pay for property management. By allotting a portion of every rent payments for these purposes, landlords will avoid dipping into their personal savings to cover the inevitable expenses.
  • A financial advisor can help you integrate real estate and other alternative investments into your portfolio. Finding a qualified financial advisor doesn’t have to be hard. SmartAsset’s free tool matches you with up to three financial advisors in your area, and you can interview your advisor matches at no cost to decide which one is right for you. If you’re ready to find an advisor who can help you achieve your financial goals, get started now.

Photo credit: ©iStock.com/buzbuzzer, ©iStock.com/buzbuzzer, ©iStock.com/patty_c,

Patrick Villanova, CEPF® Patrick Villanova is a writer for SmartAsset, covering a variety of personal finance topics, including retirement and investing. Before joining SmartAsset, Patrick worked as an editor at The Jersey Journal. His work has also appeared on NJ.com and in The Star-Ledger. Patrick is a graduate of the University of New Hampshire, where he studied English and developed his love of writing. In his free time, he enjoys hiking, trying out new recipes in the kitchen and watching his beloved New York sports teams. A New Jersey native, he currently lives in Jersey City.

The Pandemic Didn’t Kill Strip Malls - It’s Time to Invest in Them - SmartAsset (2024)

FAQs

Is owning a strip mall a good investment? ›

Are strip malls a good investment? If you invest in the right location, attract the right businesses, and are responsive to issues with the property as they arise, a strip mall can be a successful and consistently profitable addition to your commercial real estate portfolio.

What are the benefits of owning a strip mall? ›

An overlooked benefit of strip malls is the location. Many older strip malls were built to be easily accessible to residential areas. Conventional malls require acres of parking lots. The location of a strip mall can be the difference between losing all your money and becoming wealthy.

Why are strip malls bad? ›

Strip malls have some significant problems that aren't going to go away. Most were built to be auto-oriented with a parking lot in front—a problematic design for encouraging a walkable environment—and there's sometimes not a good alternative place to put still-necessary parking.

What is the primary difference between regional and super regional malls? ›

The key distinction between super regional centers and regional centers are size and trade area. Super regional centers are larger, have more anchor stores, and draw from a larger primary trade area.

Do mall owners make money? ›

If the property is managed well and the market is strong, profits can be significant and deliver a strong return to investors. So, the combination of regular lease income and profits upon sale is how a shopping center makes money.

What are the disadvantages of strip malls? ›

Strip malls are a waste of urban space.

That area contributes to the urban heat island effect, creates more storm water runoff to manage and is generally unsightly and unwelcoming.

How profitable are mall kiosks? ›

How much profit can a kiosk business make? Annually, a successful kiosk can make about $50,000. A kiosk's success, however, is dependent on its sold items, location, and residence. Successful kiosks may decide to become permanent space occupants, capitalizing on the area's customers.

What should be done with empty malls in the United States? ›

We took a closer look at some of their early hypotheses.
  • Logistics, fulfillment, and distribution centers. Leon Neal/Getty Images. ...
  • Apartment complexes and community centers. A rendering of the reimagined Northbrook Court mall in Illinois. ...
  • Public housing and homeless shelters. ...
  • Health clinics. ...
  • Off-price retail stores.
Jul 29, 2020

Why are American malls failing? ›

A longtime fixture of American culture, shopping malls have suffered for decades amid a rise in online shopping, a decline in visitors to department stores, and, more recently, the COVID-19 pandemic, which kept consumers home.

Why do all strip malls look the same? ›

The answer is because Simon Properties, the owner of most regional malls in America, has a winning formula that tends to favor large chains (even if they are small stores) over local merchants. In respect to Simon, the formula has brought riches to its shareholders.

Why are grocery stores located in strip Centres? ›

The rent at strip malls is typically cheaper because their stores are typically smaller. The anchor tenants are often grocery stores or gyms, which means that retailers have the benefit of being in a place where shoppers have been conditioned to visit multiple times a week.

What is the smallest type of shopping center? ›

A neighborhood center is your smallest kind of shopping center. Stores are centered around a supermarket, usually in a line or L-shape.

What is mall hopping? ›

Bre. "Go malling" is going mall-hopping. A person would go to the mall to hang out, like Bachstelze has already said. BUT, it doesn't have to be just ONE mall, rather, it can be several different malls. This is especially true if you live in an area where there are several malls close to one another.

Who owns the most malls in America? ›

Simon Property Group, Inc. is an American real estate investment trust that invests in shopping malls, outlet centers, and community/lifestyle centers. It is the largest owner of shopping malls in the United States and is headquartered in Indianapolis, Indiana.

Who is the richest shopping mall in the world? ›

#1- The Dubai Mall, Dubai United Arab Emirates

The Dubai Mall covers 5,400,000 square miles and can accommodate 14,000 cars. This is the world's largest shopping mall with 1200 luxury stores from the world's most luxurious brands.

What mall makes the most money in the world? ›

The upscale open-air shopping mall, Bal Harbour Shops in Florida, United States is the leading lucrative shopping centers in the world. It is considered to be one of the most profitable and productive shopping areas internationally.

Where is the longest strip mall? ›

Chesterfield Valley is the location of Spirit of St. Louis Airport, used for corporate aviation, as well as the longest outdoor strip mall in America.

What is LA most famous mall? ›

1. Glendale Galleria. Offering a unique shopping experience, the mall is one of the largest and most popular ones in the city. They have over 200+ stores, a wonderful food court, eateries, a children's play area and spas and salons.

What do you call a small strip mall? ›

Smaller strip malls may be called mini-malls, while larger ones may be called power centers or big box centers.

Why do people not go to the mall anymore? ›

It's no secret that online shopping is becoming increasingly popular, and this is definitely one of the key reasons why shopping malls are dying. More and more people are opting to do their shopping from the comfort of their own homes, and with such a wide range of products available online, it's not hard to see why.

When did malls start to decline? ›

of retail that eventually grew into more than 500 stores. All told, 1,500 malls were built in the U.S. between 1956 and 2005, and their rate of growth often outpaced that of the population. Like all booms, this one couldn't last. The decline began slowly, in the mid-2000s.

What is the largest mall in US history? ›

Mall of America

Are strip malls usually climate controlled? ›

An advantage of a strip mall is climate control.

Why do shopping malls fail? ›

Without the pedestrian traffic that department stores previously generated, sales volumes decline for almost all stores and rental revenues from those stores can no longer sustain the costly maintenance of the malls. Without good pedestrian access, smaller stores inside malls are difficult to reach.

What construction type are most strip malls? ›

Many commercial retail buildings like strip malls and big-box stores use Type II construction. All building materials, including interior walls, framing, floors, roofing, and exteriors, are made of non-combustible materials such as metal and concrete block.

How much do mall kiosk owners make? ›

Mall Kiosk Salary
Annual SalaryMonthly Pay
Top Earners$47,500$3,958
75th Percentile$33,000$2,750
Average$30,351$2,529
25th Percentile$23,500$1,958

What are the best selling products in a kiosk? ›

There are even some kiosks that have perfume bars where customers can build their own fragrance. Cell phones and accessories, drones, virtual reality headsets and other tech related products are consistently top sellers. Offering the latest makeup trends and skin care are great cosmetic ideas.

How much does it cost to build a kiosk? ›

Large, freestanding kiosks usually cost between $1,000 and $4,000. Mid-range kiosks (such as countertop kiosks) are generally priced between $700 and $1,000. Prices are determined by factors such as size, durability, and functionality.

How many malls left in usa? ›

As of today, there are 116,000 shopping centers in the country.

What is the biggest empty mall in the world? ›

South China Mall opened in 2005 and for more than 10 years it was mostly vacant as few merchants ever signed up, leading it to be dubbed a dead mall.

What can I do instead of going to the mall? ›

50 Things You Can Do Today Instead of Going Shopping
  • Experiment With New Hairstyles. If you want to spruce up your look, check out hair tutorials online, and then practice a few styles on your hair.
  • Host a Home Spa Day. ...
  • Clean Out Your Closet. ...
  • Declutter a Drawer. ...
  • Tackle Yardwork. ...
  • Tidy Your Car. ...
  • Start That Novel. ...
  • Exercise.

Will physical stores disappear? ›

Even as brick and mortar stores adapt to changing times, they will never go away – the reasons for which are simple, and are summed up perfectly on the Business 2 Community blog written by author Libra White.

What is the oldest mall in America that is still open? ›

Southdale Center is a shopping mall located in Edina, Minnesota, a suburb of the Twin Cities. It opened in 1956 and is both the first and the oldest fully enclosed, climate-controlled shopping mall in the United States.

Will malls ever make a comeback? ›

Malls are seeing an increase in traffic in 2022, with U.S. malls and outlet centers reporting an occupancy rate of 93.9% as of June 2022, up from 91.8% a year before. So far this year, 4,432 stores have announced openings compared to 1,954 closures, resulting in a net of 2,478 openings.

What is the most expensive retail strip? ›

New York's Fifth Avenue has reclaimed its position as the world's most expensive retail street, with average rents of USD2,000 per square foot (sq ft) per year (€21,076/sq m/yr) according to a new global ranking from real estate services firm Cushman & Wakefield.

What is the expensive shopping strip in LA? ›

Rodeo Drive

Within three city blocks you will find more than 100 shops, boutiques, hotels, and more where you can shop for exclusive brands like Bottega Veneta, Bvlgari, YSL, Ferragamo, Miu Miu, Tiffany & Co., Chanel, Jimmy Choo, Saks Fifth Avenue, Barney's, Neiman Marcus, Armani, Hermes, Louis Vuitton, and more.

Which state has most malls? ›

California has the most with 15,285, followed by Texas's 12,834 and Florida's 10,843, according to CoStar data presented in the International Council of Shopping Center's annual State Statistics report.

What is the largest grocery store in the US? ›

  • The largest grocery store in the U.S. is Walmart, with a year-end sales of $572.75 billion and a market share of 26%.
  • As of 2022, the U.S. supermarkets and grocery store industry has a market size of $818.6 billion.
  • There are currently 63,419 grocery store businesses in the U.S.
Apr 17, 2023

Where was the first strip mall in America? ›

Description: The "Park and Shop," one of the first strip malls in America, in Washington D.C. circa 1930.

What is a small shop that sells everything called? ›

general store

noun. American a shop that sells a wide range of products, often found in small communities.

What is the oldest shopping center? ›

Galleria Vittorio - The World's Oldest Shopping Mall.

When did strip malls become popular? ›

In Southern California, there were over 3,000 strip malls by 1985, and the area was dubbed the “mini-mall capital of the world.” This growth was mostly due to the disappearance of gas stations in relation to the oil crisis from the 1970s.

Is it OK to walk around in a mall? ›

Malls are pedestrian friendly. They have level floors, benches or other places to rest, water fountains, and accessible restrooms. It's free. You might be tempted to window-shop, but you don't have to buy anything.

Why do people walk in the mall? ›

Many choose to mall walk as the indoor climate is comfortable, secure, and there is easy access to amenities, such as benches, toilets, Wi-Fi for fitness tracking and media access, and water fountains. Others are attracted to mall walking strictly for the opportunity to spectate other visitors of the mall.

What does mall mean slang? ›

Moll/Mole/Molly is a slang term with two different meanings in two places: In the United States, an archaic term for a gangster's girlfriend. See gun moll. In Australia and New Zealand, usually pejorative or self-deprecating, for a woman of loose sexual morals, or a prostitute.

Are mall kiosks profitable? ›

How much profit can a kiosk business make? Annually, a successful kiosk can make about $50,000. A kiosk's success, however, is dependent on its sold items, location, and residence. Successful kiosks may decide to become permanent space occupants, capitalizing on the area's customers.

What are the pros and cons of opening a store in a mall? ›

Malls attract many customers, offer many types of stores, have a comfortable environment to shop and have consistent store hours. Some of the disadvantages are: occupancy costs are high; mall owners control business operations such as display advertising; competition is intense.

What type of construction are most strip malls? ›

These days, strip malls are usually built with fire-resistive or Type 2 construction, which uses steel bar joist roof members to allow for large, open areas. But prior to the 1960s, strip malls (commonly called “taxpayers”) were primarily constructed using ordinary, Type 3 construction.

What is a strip mall in business? ›

: a long usually one-story building or group of buildings housing several adjacent retail stores or service establishments.

What is the lifespan of a kiosk? ›

But something you may not realize is that kiosks have a lifespan – typically about 4-6 years.

Do kiosks replace workers? ›

Rather than replacing jobs, self-checkout frees up employees to assist shoppers in other ways—like bagging, answering questions, or helping out with spikes in traffic at the checkout lines—providing a higher level of service.

What are the disadvantages of opening in a mall? ›

The cons of operating in a mall retail space

Must follow operating days and hours, including holidays, with those of the entire mall. Higher rent costs, especially in larger, well-maintained and popular malls.

Can you make money owning a retail store? ›

Retailers generally have low profit margins due to the nature of their businesses. Online retailers tend to have higher profit margins than brick-and-mortar retailers. In order to generate respectable profit margins, companies need to generate high sales, known as a low-margin/high-volume sales strategy.

Why is a lawn called a mall? ›

The term "mall" originally meant a place where people played pall-mall, a game similar to croquet. By the mid 1700s it had come to mean a tree-lined park where people went to walk and socialize.

Top Articles
Latest Posts
Article information

Author: Gov. Deandrea McKenzie

Last Updated:

Views: 6086

Rating: 4.6 / 5 (46 voted)

Reviews: 85% of readers found this page helpful

Author information

Name: Gov. Deandrea McKenzie

Birthday: 2001-01-17

Address: Suite 769 2454 Marsha Coves, Debbieton, MS 95002

Phone: +813077629322

Job: Real-Estate Executive

Hobby: Archery, Metal detecting, Kitesurfing, Genealogy, Kitesurfing, Calligraphy, Roller skating

Introduction: My name is Gov. Deandrea McKenzie, I am a spotless, clean, glamorous, sparkling, adventurous, nice, brainy person who loves writing and wants to share my knowledge and understanding with you.