The Ford F-150 Is the Chariot of Choice for Rich People (2024)

FAQs

The Ford F-150 Is the Chariot of Choice for Rich People? ›

Apparently, though, that's not the case anymore, as a new report claims that the Ford F-150 is the most popular vehicle for the wealthy. According to a study conducted by MaritzCX and published through Kelly Blue Book, Americans who take home more than $500,000 choose the F-150 more than any other vehicle.

Yes, the pickup truck. I elaborate on the reasons why: Safety, image, good for large and older people, luxury features that equal luxury cars - and style. At $50,000 base and $64,000 reasonably equipped, the Ford F-150 Raptor is a luxury vehicle bargain. Small wonder it's the King of The Rich.

You work hard—or you want people to think you do.

Like your truck, you're built “Ford tough.” Ford F-150 owners are especially proud if they can call their vehicles their “work trucks.” Built to haul big loads and navigate difficult terrain, F-150s are favorites of farmers, contractors, and SWAT teams.

With its combination of power, versatility, and advanced features, it's easy to see why the Ford F-150 is so popular among truck buyers.

For those with a household income above $250,000, 61% choose to drive non-luxury brands like Toyotas, Fords, and Hondas. Other research, such as a study by MaritzCX, found that the Ford F-150 pickup truck was the top vehicle in the U.S. for folks earning more than $200,000 annually.

Apparently, though, that's not the case anymore, as a new report claims that the Ford F-150 is the most popular vehicle for the wealthy. According to a study conducted by MaritzCX and published through Kelly Blue Book, Americans who take home more than $500,000 choose the F-150 more than any other vehicle.

About three-quarters of all new Ford F-150s are purchased by white males, although Hispanic buyers account for 22% of total incremental growth of new F-150 sales from 2010 to 2017.

Although many Fords incorporate high-end features, they are not classified as luxury vehicles. Ford Motor Company's luxury vehicle division Lincoln, however, offers a lineup focused solely on luxury crossovers and SUVs.

DEARBORN, Mich., Jan. 03, 2023 – Ford F-Series will surpass 640,000 trucks in 2022, making it America's best-selling truck for 46 consecutive years and America's best-selling vehicle for 41 years after selling an average of at least one F-Series Truck every 49 seconds last year.

The Personality of a Ford Driver

Ford drivers describe themselves as trustworthy, competent and hardworking, but also quick-tempered, tactless and moody on occasion. They also value keeping fit, and prefer enjoying a drink at home to grabbing a pint at the pub.

What are the disadvantages of the Ford F-150? ›

Some of the most frequently reported issues include problems with the transmission, engine trouble, and difficulty with the four-wheel drive system.

These full-size trucks generally last between 200,000 and 300,000 miles, as long as they're properly maintained. If you drive an average of 15,000 miles per year around the Dayton-area, you can expect your F-150 to last anywhere between 13 and 30 years.

What Is The Number One Best-Selling Truck? The Ford F-Series is still the number one best-selling truck for 46 consecutive years. Ford delivered over 650,000 examples of the F-Series in 2022. Which Company Sells The Most Trucks?

Ford's F-Series Trucks

Ford's F-150 is the world's best-selling truck. These are always sales leaders, even used. It isn't a surprise that it has a high resale value. Kelley Blue Book expects the F-Series of trucks to retain 57.3% of their value after five years.

Ford F-Series is still the best-selling truck nameplate in the country, but the 2022 Ford trucks number is down -9.9% when compared to 2021. Chevy Silverado remains the second best-selling truck brand, as Ram trucks slide down into third place.

Of course, people with money will have the opportunity to buy nicer cars more easily, but does it mean they do? Apparently not. […] According to a study by researchers at Experian Automotive (and published on Forbes), 61% of wealthy people drive Hondas, Toyotas, and Fords, just like all the rest of us (Source).

About three-quarters of all new Ford F-150s are purchased by white males, although Hispanic buyers account for 22% of total incremental growth of new F-150 sales from 2010 to 2017.

Trucking Won't Make You Rich

Truckers earn a median annual wage of $37,930, which is $4,000 more than the median wage for all jobs, according to the BLS. Only the top 10% of truck drivers make more than $58,000 per year. You may think that the time invested is lucrative but it doesn't often turn into a big payout.

A recent study by Experian Automotive found that many wealthy individuals don't actually drive fancy cars. In fact, for those with a household income above $200,000, 61% choose to drive non-luxury brands like Toyotas, Fords, and Hondas.