The 4 Major Differences Between Zillow and Redfin (2024)

Jennifer Prince

Jennifer PrinceContributor

Jennifer Prince's work is featured on several national travel sites, such as Travel + Leisure, National Geographic, AFAR, Lonely Planet, and Conde Nast Traveler. She thrives on off-the-beaten-path itineraries and is passionate about finding microstories to bring destinations to life. Jennifer currently lives in Virginia with her husband, and other than travel and writing, she enjoys ’80s music, vintage things, fostering kittens, time with her family, and dreaming about her next Airbnb venture.

published Jan 24, 2023

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When discussing real estate, you may often hear that it’s one of the most expensive — if not the most costly — decisions you’ll make in your lifetime. Of course, that statement is often true, but many factors can impact the result. Everything from your Realtor to the mortgage company you choose can aid in having a better financial outcome when buying or selling a home.

However, one component many folks don’t give a lot of thought to is where the home is listed. With Zillow, Redfin, and local real estate company sites begging for your attention, where is the best place to start? The short answer is that it depends on your goals, and what may be right for one transaction may not be the best for future deals. To help you decide, here are the four major differences between real estate listing sites Zillow and Redfin.

Zillow has higher real estate commissions.

Although it’s no fault of Zillow’s, the real estate agent’s commission on listings tends to be the standard 6 percent. This is a consistent practice among Realtors, with 3 percent designated for the listing broker and 3 percent going to the buyer’s agent. Because Redfin is a brokerage as well as a listings aggregator, commissions can be as low as 1 percent of the selling price. This low percentage is excellent news for sellers. There are additional perks if you purchase a home through Redfin, too, as Redfin also offers a buyer’s rebate.

Redfin is more accurate when valuing homes.

Both Zillow and Redfin give homes an approximate value, but the Zestimate provided by Zillow has proven slightly less accurate than Redfin’s estimate. Final numbers depend significantly on the local market and demand for a property in your particular location. So, an estimate truly is a roundabout valuation. If you hire a qualified Realtor, they can conduct a market analysis to help you determine an asking price when listing a home. Conversely, a buyer’s agent will help you come up with a fair price to offer the sellers to ensure that you’re not overpaying unless you get into a bidding war with another buyer.

Zillow is FSBO-friendly.

Not everyone chooses to buy or sell a home through a real estate agent, which is perfectly ok. However, one risk — especially as a seller — is that your home won’t be promoted on the MLS unless you pay a fee to have it listed. Zillow allows folks to advertise their properties on their site, even if they are for sale by owner (FSBO), and having more eyes on your property is a big plus. Including FSBO homes is also why many people search for homes on Zillow. Unfortunately, Redfin will only show your for sale by owner home if you’ve paid for a listing on Fizber or FBSO.com.

Redfin is a brokerage.

Zillow is a pay-to-play marketplace, so Realtors bear the cost of listing their available inventory on the site. Because Redfin is a brokerage, it can pull information directly from the MLS. Why does that matter to you? New listings populate onto Redfin quickly, whereas it can take a little longer for a Realtor to list a home on Zillow. In a heated market, it’s beneficial for both buyers and sellers to have properties in searches as soon as possible.

Zillow has a higher profile.

Even though real estate sites aren’t necessarily popularity contests, more eyes on your property — or access to more listed properties — can make a big difference. For example, Zillow currently has 2.4 million likes on Facebook and 424,000 Instagram followers, whereas Redfin pales in comparison with 486,000 likes on Facebook and under 85,000 Instagram followers at the moment. Nowadays, social media presence is an excellent indicator of which platforms folks gravitate towards.

The 4 Major Differences Between Zillow and Redfin (2024)

FAQs

The 4 Major Differences Between Zillow and Redfin? ›

Redfin's home value estimator is more accurate than Zillow's when it comes to pinpointing the sales price. According to Redfin, its estimates are approximately 74% accurate within 5% of the sales price for listed homes. By comparison, Zillow is only 67% accurate within 5% of the sale price for listed homes.

Is there a huge difference between Zillow and Redfin? ›

Redfin's home value estimator is more accurate than Zillow's when it comes to pinpointing the sales price. According to Redfin, its estimates are approximately 74% accurate within 5% of the sales price for listed homes. By comparison, Zillow is only 67% accurate within 5% of the sale price for listed homes.

What makes Redfin different from Zillow? ›

In a nutshell, Redfin is a real estate brokerage as well as an iBuyer (instant home buyer) that purchases homes directly from sellers in select states. Zillow is an online real estate marketplace where people can browse listings and connect with agents who advertise on the site.

Why is Zillow different? ›

About Zillow

Zillow is not a brokerage—it is an online real estate listing site. Contrary to Redfin, transactions don't happen through Zillow; it's a source to find listings. Sellers or agents manually list properties on the site; they're not automatically pulled from the MLS.

What is the most accurate home value estimator? ›

1. Redfin. The most accurate home value estimator is Redfin as it uses historical pricing data and also considers real-time demand and market trends. Redfin estimates are more accurate than Zillow, and the interface is intuitive, making it easy to find exactly what you're looking for.

Is Zillow more accurate? ›

Neither site is perfectly accurate for home estimates, but Zillow is generally considered the market leader for home estimation services. Zillow's service also provides more estimates than Redfin's does, which allows Redfin to be more accurate, especially for homes that have been listed recently.

How accurate is Zillow home value? ›

How accurate is the Zestimate? The nationwide median error rate for the Zestimate for on-market homes is 2.4%, while the Zestimate for off-market homes has a median error rate of 7.49%.

Why is Zillow and Realtor so different? ›

Is Realtor.com or Zillow more Accurate? This is another frequently asked question from home sellers and buyers. The main difference between Realtor.com home values and Zillow Zestimates is that Zillow uses its own program to create a Zestimate, while Realtor.com uses several 3rd parties to provide multiple home values.

Why is there a difference between Zillow and realtor? ›

Zillow receives about 60 million monthly visits, whereas Realtor.com receives around 40 million. Zillow also has wider listings, as they feature FSBO (For Sale By Owner) listings, which Realtor.com lacks as they only feature MLS listings submitted by agents.

How accurate are Redfin estimates? ›

The Redfin Estimate is highly accurate, with a current median error rate of just 2.10% for homes that are for sale, and 6.41% for off market homes. This means that when a home that is currently on the market sells, the Redfin Estimate will be within 2.10% of the sales price half of the time.

Who is the biggest competitor of Zillow? ›

Zillow's most well-known and comprehensive competitor is Redfin. Redfin goes beyond listings, functioning as a full-service real estate brokerage with real estate agents all over the country. This makes it especially popular with tech-savvy people who want to streamline the selling or homebuying process online.

Why do houses go off market on Zillow? ›

This means that the homeowner is not actively trying to sell their home - or if they are, they are not doing it through a public channel. Sometimes it can also refer to a home that will be for sale, but hasn't been actively listed yet.

Why do Zillow prices change so much? ›

The Zillow algorithm changed

Zillow values homes based on an algorithm. When the algorithm changes, your estimate will likely change too. Zillow changes its algorithm frequently, with consistent small updates and occasional major updates.

Are Zillow estimates overpriced? ›

Several studies demonstrate that it's possible Zillow can be accurate within 80-90% of the value of a home. This means that its estimates can be a good starting point. However, when you want to price a home to sell or know what a home is worth so you can buy now, its numbers are not accurate enough.

Which property value website is most accurate? ›

Zillow is among the most popular home value websites, and its Zestimate for on-market homes (meaning, homes that are currently listed for sale) has a median error rate of 2.0% as of February 2022. This is pretty good! And bonus points for the company's transparency in explaining how their models work.

How can I guess the value of my house? ›

You can determine home value by using an online valuation tool, hiring an appraiser, using a real estate agent, or checking comparable homes in your area. Using an online valuation tool or pulling comps in your neighborhood is easy and quick, but you'll receive more accurate results using a REALTOR® or appraiser.

Why is Zillow estimate so much higher than Redfin? ›

Zillow has higher real estate commissions.

This is a consistent practice among Realtors, with 3 percent designated for the listing broker and 3 percent going to the buyer's agent. Because Redfin is a brokerage as well as a listings aggregator, commissions can be as low as 1 percent of the selling price.

How do you know if a house is overpriced? ›

5 Signs That A House Is Overpriced
  1. It Doesn't Match The Price Of Similar Listings. ...
  2. It's Been On The Market For A Long Time. ...
  3. The List Price Doesn't Align With The State Of The Home. ...
  4. The Price Doesn't Match Your Calculations. ...
  5. The Home Hasn't Received Much Attention.
May 9, 2023

Are Zillow estimates usually higher or lower? ›

The Zestimate is often less accurate than your Realtor's estimate and can be thousands of dollars off. According to Zillow's Zestimate page, “The nationwide median error rate for the Zestimate for on-market homes is 1.9%, while the Zestimate for off-market homes has a median error rate of 7.5%.

Why are Zillow estimates so low? ›

It's likely that all homes have a lower estimated Zestimate than actual value. So, on the basis of time frame, Zillow is picking bad comparables. If your Zestimate includes homes that were sold over 3 months ago, that's going to be one key reason your Zestimate is so low.

How does Zillow predict home values? ›

We use data on a number of housing indicators as well as general economic indicators. The housing indicators include the mortgage interest rate, property tax rate, construction costs, number of vacant homes, percentage of loans that are subprime, percentage of delinquent loans and supply of homes for sale.

What is a zestimate based on? ›

What is a ZestimateⓇ? Zillow's Zestimate is an estimate of value using a proprietary formula created by the online real estate database company. Zestimates cover more than 100 million homes across the United States. A Zestimate is calculated from physical attributes, tax records, and user submitted data.

Why is the MLS better than Zillow? ›

While Zillow has 50-80 fields of information and pictures about the properties, an average MLS has more than 300. That means Zillow provides limited information about a property. In contrast, an MLS includes all the market times, listing information, photos, unsuccessful listings that date 10 to 20 years back.

Why does Zillow have two listings? ›

Why are there two listing categories? With so many types of home sales, sorting through listings can be a challenge. To give you a quick way to filter your search, we've grouped listings into two categories: Agent Listings and Other Listings. You can easily toggle back and forth to find great homes in each group.

Is Zillow only for American houses? ›

It's a fact that the huge power of Zillow.com is only available to US and USA territories located property listings. Realtors with international listings cannot list international property on Zillow.

Can I see views on realtor com? ›

Realtor.com Profile Report

The Profile Performance Report will provide information about your agent profile exposure, including profile leads via phone and email, impressions, and total views from visitors to your profile page.

How do I leave a review on Zillow? ›

There is a “Write a Review” link on your profile that clients can click on to submit a review for you. It is important to note that a consumer will be prompted to register for a Zillow account after they submit a review for you if they are not already signed into one.

Why is Redfin so much lower than Zillow? ›

Most of the time, Zillow and Redfin have different estimates for your house because they have slightly different approaches to calculating home values. However, if there's a big gap between your Zestimate and Redfin Estimate, it may mean that one company has inaccurate information about your home.

Can you negotiate on Redfin? ›

Redfin bases its prices on what it believes is an accurate offer based on the market. The company's streamlined process doesn't leave room for much negotiation, but Redfin says it may consider an updated offer if the market has changed since the initial offer or if they missed something important during the inspection.

How do I remove my home from Redfin? ›

First, visit your Owner Dashboard by selecting 'My Home' on the bottom icons. Select the home you'd like to unclaim. Next, select the three dots in the top-right corner of the Owner Dashboard page. Now, a menu will appear, select 'Unclaim this Home' to remove this home from your Owner Dashboard.

What is the best MLS website? ›

Realtor.com is affiliated with the National Association of Realtors and uses MLS listings which are sourced from around 580 regional databases and considered the gold standard for quality listings.6 For this reason, Realtor.com is our pick for most accurate real estate website.

What is the competitive advantage of Zillow? ›

Zillow benefits from the power of network effects. By developing the most popular means of searching for real estate, it attracts buyers and sellers in a virtuous cycle. It has cemented an incredibly strong position with a near-impenetrable moat from competition. This is Zillow's key strength.

Who is Redfin's biggest competitor? ›

Redfin Competitors
CompanyRevenue
Compass$6,020,000,000
eXp Realty$4,600,000,000
Redfin$2,284,442,000
HomeServices of America$1,500,000,000
2 more rows
Mar 18, 2023

What does contingent mean? ›

Contingent means “depending on certain circ*mstances.” In real estate, when a house is listed as contingent, it means that an offer has been made and accepted, but before the deal is complete, some additional criteria must be met.

How do I remove price history from Zillow? ›

Navigate to the property page with the price history that requires an update. From the More drop-down tab on the listing, click Report problem with listing. When prompted, select Price/tax history from the list of options.

Why would a house be back on market? ›

The pending sale will go back to active if the loan is rejected due to a buyer's impulse financing. It's also possible that buyers might not have knowledge of liens or judgments filed against them. This can also affect their creditworthiness so the loan the buyer thought he had in place can ultimately be denied.

How do I get my zestimate higher? ›

How to change your Zestimate. One of the easiest ways to change your Zesimate is by editing your home's facts on the site. A real appraiser will look at the features of your home to decide it's worth. Now you can update your home facts in Zillow to reflect some of the things an appraisal would typically show.

How inflated is Zestimate? ›

The median error rate for a Zillow Zestimate is 7.5 percent higher than the property's actual value at the time of sale while Redfin's residential home value estimator is only off by 1.5 percent from the actual sales price.

Are Zillow home prices negotiable? ›

If you see a home's price on Zillow (or other sites), is it typically negotiable and the seller/realtor priced purposefully higher? Depends entirely on the market, but yes, it is negotiable. In much of the world, the asking price is the hoped for price, and you are absolutely free to put in a lower offer.

Does Zillow make mistakes? ›

Accuracy of Zestimates

According to Zillow's website, Zestimate's nationwide median error rate for active listings is 3.2%. 3 For off-market homes, it's now 6.9%. 4 Zestimates are only as accurate as the data behind them.

Is zestimate close to appraisal? ›

The Zestimate is not an appraisal and it should be used as a starting point. We encourage buyers, sellers and homeowners to supplement the Zestimate with other research such as visiting the home, getting a professional appraisal of the home, or requesting a comparative market analysis (CMA) from a real estate agent.”

How accurate are appraisals? ›

There's an acceptable variance when it comes to home appraisals. It usually depends on the prevailing market conditions. In markets with favorable conditions, the difference should be between 2% and 3% of the other values. For markets with challenging conditions, a 10% difference may be acceptable.

What website gives you value of your home? ›

A Zestimate is Zillow's estimated market value for a home, computed using a proprietary formula including public and user-submitted data, such as details about a home (bedrooms, bathrooms, home age, etc.), location, property tax assessment information and sales histories of the subject home as well as other homes that ...

How accurate is Zillow and Redfin? ›

Zillow and Redfin's home value algorithms are more reliable for general estimates than precise ones. Both companies are very accurate — about 98% — when estimating within 20% of a home's sale price. But that accuracy drops to just 67-74% when estimating within 5% of the sales price.

What is a quantarium in real estate? ›

Quantarium Valuation Model (QVM) provides the most current and accurate property valuations to a broad spectrum of customers, including lenders, mortgage banks, brokers, originators, servicers, insurance agencies and appraisers.

How do you know if a house is worth buying? ›

The Bottom Line

Narrow down your search by location, wants and needs, house types and affordability. Make sure also to get a home inspection and consider any other essential factors. Most importantly, work with a real estate agent who understands what you want - and always follow your gut.

What does contingent mean on Zillow? ›

If you see the word “contingent” on your listing, it means that your buyer is working through any contingencies that were a part of their offer — like a financing contingency, home inspection contingency, or buyer home sale contingency.

How does Zillow count views and saves? ›

Active listings will show a Time on Zillow counter, as well as the number of Views and Saves for a property. When viewing an active listing, the total number of Views and Saves displaying on the listing includes the number of views and saves from the past 30 days the home has been on the market.

Is Redfin the same as opendoor? ›

Opendoor pays cash for houses and closes on homes in 10 to 14 days, much faster than the traditional process. Redfin used to offer a similar service, before it laid off 13% of its workforce and closed its iBuyer program. Cost is an important factor to consider before selling to an iBuyer.

How do I see how many favorites I have on Redfin? ›

  1. Head over to Redfin.com.
  2. On the home page search bar, enter the address.
  3. When you get to the property page, scroll down till you see the header “Activity”
  4. Here you will find the number of Views, Favorites, X-Outs, and Redfin Tours.
Sep 7, 2022

Can you trust Zillow estimates? ›

Share: Zillow's Zestimate has been found to have a nationwide error rate of 1.9 percent for on-market homes. When it comes to estimating home values for off-market housing, the error rate jumps to 6.9 percent. Overall, Zestimate accuracy is between 95% and 96%, so it's pretty accurate in most cases.

Why is Redfin value lower than Zillow? ›

Most of the time, Zillow and Redfin have different estimates for your house because they have slightly different approaches to calculating home values. However, if there's a big gap between your Zestimate and Redfin Estimate, it may mean that one company has inaccurate information about your home.

Is 50 saves on Zillow a lot? ›

A “good” number of saves can vary depending on the area, market, and type of home. An older Zillow study revealed that more than 50% of homes that are saved 40 or more times in their first week on the market sell for more than their initial list prices.

Why do people save houses on Zillow? ›

As soon as listings go live, users start to “favorite” them on Zillow. Favoriting a home shows more intent than just browsing: It's a way for people to catalog listings so they can return to or share them with someone later.

Can you see who looks at your Zillow? ›

The Owner Dashboard is a personalized view of your home and shows you stats like how many people are viewing your listing, gives you easy access to edit your home information, and more. Check out your Owner Dashboard by entering your address here.

Why is Opendoor buying homes? ›

Opendoor may take advantage of those who are unaware of market rates and don't have a firm grasp on the real estate industry. They may do this by offering to buy your home below market value or deducting significant proceeds from the offer price to fund repair costs. Repair costs are at their discretion.

What is the market share of Redfin vs Zillow? ›

In the first nine months of 2020 alone, Zillow had a 25% market share of homes bought or sold over the internet. Conversely, Redfin holds a market share of 1.14% in the U.S. residential market overall. This number fluctuates often, and Zillow and Redfin have both seen market shares top the other's in the past.

What makes Opendoor different? ›

Sellers who work with Opendoor skip the costly preparation, frequent showings, and months of uncertainty that come with the traditional process. Instead of listing your home on the market and waiting to find a buyer, Opendoor purchases your home from you.

What makes a house hot on Redfin? ›

What is a Hot Home? A Hot Home is a home that we think will sell within the first two weeks of being listed on the market.

What makes it a hot home on Redfin? ›

Redfin aims to give you an advantage by identifying Hot Homes that are likely to sell quickly, so you know which homes to go see in person right away. A Hot Home is a home for sale that is expected to be among the most competitive homes on the market, according to the proprietary Redfin Hot Homes algorithm.

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