Whether your permanent structure is currently being re-designed or you require extra space to house more cars, temporary car showrooms are an ideal solution for your circ*mstances. At Spaciotempo, we are temporary building experts, offering an unrivalled understanding of the retail sector, with particular focus on temporary car showrooms. Here, we answer frequently asked questions regarding temporary car showroom design requirements.
What makes a good car showroom?
Whether you need to rent a car showroom or want a more permanent fixture, creating and maintaining a trustworthy, recognised car dealership is extremely important. There is ‘no one size fits all’ solution for making a car showroom successful and in a hyper-competitive market, it is becoming increasingly more difficult. The overall aim of the showroom is to offer a positive user experience, in order to increase the chance of a sale being made. Offering a good customer experience requires all of the following:
- Good selection of cars.
- Enticing car showroom design.
- Knowledgeable staff.
- Competitive prices.
- Customer focused culture.
- Online presence.
All of the factors above add value to customers throughout the car buying experience. In turn, this will lead to dealerships having and retaining a great reputation in the local community and further afield.
How to improve a car showroom
Image is everything when it comes to improving a car showroom, which is why the design requirements of a car showroom are of the utmost importance. Over the years, customer expectations have grown considerably, which is why it is important that the dealership reflects this. All car showrooms should be designed to showcase the most desirable features of each model of car, enticing users to travel further down the buying cycle. A minimalist design is often very appealing, as it provides ample space, giving customers plenty of room to view the cars. A minimalist design also creates a sense of exclusivity.
Improving the design of your temporary car showroom is important, in order to keep up with the trends and competitive market. Complying to the right design requirements of a car showroom contributes to an enhanced customer experience, which is invaluable when it comes to making a sale and retaining customers. Some of the main features that are extremely effective in improving the design of a car showroom include:
- Glass walls
Glass walls provide natural lighting and can encourage users to enter the dealership, by offering a glimpse into the showroom itself, from the outside. The glass walls also go a long way in reducing energy bills and over time. - Open plan
Having an open plan showroom creates transparency within the dealership. This creates a better atmosphere for the customer and creates a more spacious environment. Open plan offices and service areas also creates an atmosphere of trust and transparency.
How to decorate a car showroom
Car showrooms definitely benefit from being minimalist in terms of design and decoration. It is important that no feature in the showroom detracts from the cars themselves. White is a very popular colour in most dealerships, with bursts of colour throughout. Colours are usually that of the brand and work to prevent the dealership from looking too clinical.
Before decorating your car showroom, it is important to ensure your colour schemes fit with the feel you are trying to portray for your dealership. It is thought that bright colours connote speed and power, whilst muted tones connote luxury and exclusivity. Think about your brand before embarking on re-decoration as this will provide a more specific scope.
Spaciotempo are leading suppliers of temporary buildings and temporary car showrooms. Whether you require a car showroom for lease or a more permanent structure, contact us today by filling our customer contact form.
