Stocks Often Rally in December — Here’s What Investors Can Expect Now (2024)

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Don't start celebrating a "Santa Claus rally" yet.

The holiday season is typically a good time for investors as stocks often rise around Christmas (hence the name "Santa Claus rally"). But while December has historically been a positive month for the stock market most of the time, it's no guarantee.

"This year investors have a lot to worry about," says Sam Stovall, chief investment strategist at CFRA Research.

The year kicked off with stocks at a record high, but since then the S&P 500 has tumbled and is down around 17% in 2022 amid interest rate hikes. The Federal Reserve has been upping interest rates for months as it battles decades-high inflation. While those hikes are a tool used to bring down spiraling consumer prices, they also tend to weigh on the price of financial assets, like stocks, bonds and crypto.

Stocks have rallied in recent weeks in part due to hopes the Fed will slow rate hikes, but there's more uncertainty (and volatility) than usual this year. Here's what investors should know.

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How stocks historically perform in December

The last month of the year tends to be a good one for stock investors.

“December is historically a strong month for stocks, with only April and November better going back to 1950," says Ryan Detrick, chief market strategist at Carson Group.

We've recently seen the year end on a high note, with December up 2.9%, 3.7% and 4.4% in the past three years, he adds. Plus, Detrick says the stock market often performs well after mid-term elections, and "we've been seeing that so far for sure" in 2022.

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What investors can expect this year

In recent weeks there has been noticeable cooling in the economy, says Timothy Chubb, chief investment officer at Girard, a Univest Wealth Division. But he says it "feels premature to say whether the cooling is healthy or represents the start of a recession."

Investors have taken some solace in the fact that the U.S. economy's inflationary period is in transition, he adds. But the Fed — which will announce its next move later this month — and its stance on interest rate hikes is still a focal point.

So experts are eyeing upcoming economic data, like the Labor Department's November jobs report that will be released Friday. The Fed takes into account how the economy is doing when it makes decisions around interest rates — and the state of the jobs market is a big part of that.

Economists are predicting the report will show payrolls rose by 200,000 in November, which would be down from the 261,000 increase in October. If that's the case and the market reacts negatively to that reduced number, it would imply that the “bad news is good news” notion is actually morphing into “bad news is bad news” for stock prices, and that the market may be projecting a recession, Stovall says.

Protests in China of the country's strict Covid-19 restrictions are also a concern as China has the world's second largest economy, he adds. Investors have already been feeling the impact of the civil unrest on global markets.

"While I still think the market could benefit from its traditional seasonal optimism this year, my level of confidence is lower and adds to my concern that 2023 will start off with elevated volatility," Stovall concludes.

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Stocks Often Rally in December — Here’s What Investors Can Expect Now (2024)

FAQs

What is the December effect in the stock market? ›

The December effect is similar in spirit to the January effect. Stocks that have done well in the January-November period are not sold by investors in December because selling those stocks will result in taxable capital gains.

Is it better to sell stocks in December or January? ›

The January effect is the supposed seasonal tendency for stocks to rise in the first month of the year. The January effect is said to occur when investors sell losing stocks in December for tax-loss harvesting and repurchase them after the New Year.

Which stocks are expected to boom? ›

10 Best Growth Stocks to Buy for 2024
StockExpected Change in Stock Price*
Tesla Inc. (TSLA)61%
Mastercard Inc. (MA)14.2%
Salesforce Inc. (CRM)7.2%
Advanced Micro Devices Inc. (AMD)11.3%
6 more rows
Mar 25, 2024

Is the stock market expected to go up in 2024? ›

The S&P 500 generated an impressive 26.29% total return in 2023, rebounding from an 18.11% setback in 2022. Heading into 2024, investors are optimistic the same macroeconomic tailwinds that fueled the stock market's 2023 rally will propel the S&P 500 to new all-time highs in 2024.

Is December usually a good month for stocks? ›

The S&P 500 has historically averaged a 1.3% gain in December, according to Dow Jones Market Data going back to 1928. That's its third-best average monthly performance. The Russell 2000 has typically risen around 2.5% in December, its best average monthly performance of the year.

Do stocks go up or down in December? ›

Stock market behavior can vary, and past performance doesn't guarantee future results. December historically tends to be a month with increased market activity due to factors like year-end portfolio adjustments and tax considerations.

What is the 10 am rule in stocks? ›

Some traders follow something called the "10 a.m. rule." The stock market opens for trading at 9:30 a.m., and the time between 9:30 a.m. and 10 a.m. often has significant trading volume. Traders that follow the 10 a.m. rule think a stock's price trajectory is relatively set for the day by the end of that half-hour.

What is the 11am rule in trading? ›

​The 11 am rule suggests that if a market makes a new intraday high for the day between 11:15 am and 11:30 am EST, then it's said to be very likely that the market will end the day near its high.

What is the 3 5 7 rule in trading? ›

What is the 3 5 7 rule in trading? A risk management principle known as the “3-5-7” rule in trading advises diversifying one's financial holdings to reduce risk. The 3% rule states that you should never risk more than 3% of your whole trading capital on a single deal.

What stock will double in 2024? ›

2 Stocks That Can Double Again in 2024
  • SoundHound AI and Sweetgreen are up 174% and 116% so far in 2024.
  • SoundHouse AI is seeing its platform for conversational intelligence explode in popularity.
  • Sweetgreen has quadrupled over the past year, but it's still a broken IPO with potential to harvest.
Mar 27, 2024

Which stock will double in 1 month? ›

Stocks with good 1 month returns
S.No.Name1mth return %
1.Hindustan Zinc38.41
2.Lloyds Metals26.28
3.NMDC16.74
4.Apar Inds.15.58
23 more rows

What stocks usually go up in a recession? ›

Historically, the industries considered to be the most defensive and better placed to fare reasonably during recessions are utilities, health care, and consumer staples.

Should I pull my money out of the stock market? ›

Key Takeaways. While holding or moving to cash might feel good mentally and help avoid short-term stock market volatility, it is unlikely to be wise over the long term. Once you cash out a stock that's dropped in price, you move from a paper loss to an actual loss.

How does the stock market look for 2024? ›

Stock Market Forecast 2024: Wall Street Price Targets

Growth is expected to improve in 2024. Analysts are calling for year-over-year earnings growth of 11.5%, Butters says. But not all of Wall Street is convinced.

What is the Dow Jones forecast for 2024? ›

The bank's analysts give a positive forecast for the Dow Jones exchange rate in 2024. In their opinion, index quotes will increase by 10% to $40,000 in 2024. If the US economy avoids recession, growth could reach up to 19%. This scenario is more likely due to cooling inflation and stable GDP growth.

How does the stock market react after Christmas? ›

A Santa Claus rally is the tendency for the S&P 500 index to increase over the final five trading days of December and the first two trading days of January. The term was first coined in the 1970s in the Stock Trader's Almanac.

Does the stock market usually go up after Christmas? ›

The January Effect

In January, stocks typically see a surge in activity. This phenomenon is known as the 'January Effect', which has been attributed to end-of-year bonuses, New Year optimism, and tax harvesting driving up demand for stocks after year's end sell-offs.

What is the best month to buy stocks? ›

Historically, April, October, and November have been the best months to buy stocks, while September has shown the worst performance. Knowing when to hold or sell stocks depends on personal strategies, research, and confidence in the stock's potential for growth.

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