Real Estate Software | CRM, Back Office, Lead Generation, Marketing & More (2024)

Ideal for agents, teams and brokerages looking to increase their productivity. Discover how Propertybase helps you turn leads into life-long clients.

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Built to simplify every piece of your business

Propertybase and Lone Wolf offer the industry’s most comprehensive suite of tools including CRM, Back Office, Lead Generation, Marketing & More make every step from search to sold an intelligent and seamless experience. See how we pair IDX websites, CRM, and back office tools that help real estate professionals meet the demands of today’s challenges.

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Lead Generation

Done-for-you lead generation

Take the hustle out of deal hunting and generate quality leads at scale through professional ad campaigns.

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CRM

The business-to-people real estate CRM

Accelerate productivity, centralize leads and listings, and connect all your tech behind a single login.

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Websites

Award-winning real estate websites

Ignite your brand with the industry’s best IDX search, area profiles, SEO and lead capture.

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Marketing

Drag & drop marketing center

Build and send great marketing with company-wide templates, email automation, and click-to-print.

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Back Office

Compliance-driven transaction management

Tie together secure documents, eSignature, and compliance-driven transaction workflows for reliable closings.

Connect your business, your people and your tech.

Technology will never replace the value of real estate agents. Propertybase provides the tools you need to automate time-consuming tasks, reach more consumers, and drive your business forward.

The Leading Global Real Estate CRM

Propertybase Salesforce Edition helps real estate businesses in 60+ countries grow with market-leading technology.

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Perfect for Agents, Teams & Brokerages

Designed to drive collaboration and performance, Propertybase GO is the ideal software to grow your brand.

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Tools You Want, From Search to Sold

We joined three real estate tech leaders to create an end-to-end platform that simplifies every piece of your business.

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The Only Global Real Estate CRM

We help international real estate businesses in 60+ countries grow with market-leading technology.

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Perfect for Agents, Teams & Brokerages

Designed to drive collaboration and performance, Propertybase GO is the ideal software to grow your brand.

Real Estate Software | CRM, Back Office, Lead Generation, Marketing & More (29)

Tools from Search to Sold

We joined three real estate tech leaders to create an end-to-end platform that simplifies every part of your business.

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Brand Matters.

A brand is not a logo. It’s about creating lasting, emotional connections with the people you serve. It’s about demonstrating your unique expertise.

You bring the story. We bring the technology tools to help you share it with your market.

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A brand is not a logo.

It’s about creating lasting, emotional connections with the people you serve. It’s about demonstrating your unique expertise.

You bring the story. We bring the technology tools to help you share it with your market.

It's Easy to Get Started

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Thanks to Propertybase, we’re now able to compete with the big franchises. Our agents are closing more deals and recruiting is much easier. There’s nothing it can’t do.

Matt Beall – Principal Broker, Hawai’i Life

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It’s not, ‘hey let’s get you set up in 24 hours, and here’s all your logins’. It’s a very timelined process. They’re preparing our entire staff and our support system first in a way that I know we’ll be successful long-term.

Sarah Railey – COO and Relocation Director, Moreland Properties

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We truly feel we have a partner that is looking out for our best interest. Propertybase works hard to keep us, and all of their clients, on top of the latest trends to help us win the tech race.

Todd Cutter – Broker/Owner, LRE® Award Winner 2018, 2Costa Rica

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We doubled our website traffic in the first 4 months! We love how easy it is to edit and enhance listings, provide hyperlocal content with area profiles, and the support has been super.

Stephanie Hollis – Director of Marketing, Berkshire Hathaway Homeservices, C. Dan Joyner

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Reliable, full-service real estate platform

When it comes to real estate software solutions that make life easier for brokerages, franchises, and teams, there is no shortage of products and services to consider. Unfortunately, many will offer only a small part of what you’re looking for, and others, may simply be too clunky to adequately serve your needs.

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A trusted end-to-end solution for brokerages and teams

Propertybase provides the tools, templates, and automation to truly minimize your burden, maximize your reach, and allow your brand to flourish. We are the real estate platform you’ve been looking for.

More than a real estate technology vendor

When partnering with Propertybase, you are equipped with the tools and client support to manage your data, marketing, communications, and reporting needs. We love our full-service, cloud-based real estate platform. We know you will too.

Trusted by over 4,500 leading real estate brands around the world

Learn why real estate brokerages trust Propertybase to drive long-term growth.

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Real Estate Software | CRM, Back Office, Lead Generation, Marketing & More (2024)

FAQs

What is the best software for real estate? ›

Best Real Estate Software include:

kvCORE, Follow Up Boss, Qualia, Zillow Premier Agent, Propertybase powered by Lone Wolf, Top Producer CRM, Yardi Elevate, CINC, BoomTown! and Buildout CRM.

What CRM do most realtors use? ›

Our Top Picks for Best CRM for Real Estate
  • Best for Scaling Up: HubSpot.
  • Best for Integrated Real Estate Management: Salesforce.
  • Best for On-The-Go: Zendesk.
  • Most Cost-Effective: Pipedrive.
  • Best for Established Realtors: Follow Up Boss.
  • Best for New Realtors: LionDesk.
  • Best for Legacy Customers: Top Producer.
Apr 17, 2024

What CRM does Keller Williams use? ›

KW Command is a real estate website and marketing platform designed exclusively for Keller Williams' real estate agents.

How do you get real estate leads to respond? ›

Many leads require nurturing and multiple touchpoints before they are ready to make a decision. By staying engaged and consistently following up, you increase your chances of converting real estate leads into actual customers. Real estate business is based on trust, commitment, and rapport.

What is a CRM system in real estate? ›

You can use customer relationship management (CRM) software in real estate when reviewing and maintaining relationships with customers. This tool can provide valuable information and data management at any stage of your career as you develop your professional network and client-list.

What software do realtors use? ›

A customer relationship management software (CRM), such as PropertyBase, Boomtown, Realvolve and Top Producer, is designed to help agents manage client interactions, automate workflows and enhance communication.

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