The most expensive area in Seoul, South Korea as of November 2023 was Gangnam-gu with an average apartment selling price of around 2.1 billion South Korean won. The Gangnam area, which includes Gangnam-gu, Seocho-gu, Yongsan-gu, and Songpa-gu, is one of the richest neighborhoods in South Korea.
What is Gangnam Style?
Gangnam has developed greatly since the 1960s with intensive government investment. It literally means 'south of the Han River' and is one of the busiest entertainment districts including Hongdae and Itaewon. Gangnam is also known as a place where people with a high level of education or wealth live. These backgrounds motivated Psy, the well-known Korean singer, rapper, and songwriter, to write his internationally popular song “Gangnam Style”.
Luxury apartments in South Korea
The average purchasing price of apartments in the country has almost doubled in the last 10 years. Part of the reason for this are the multiple luxury-branded apartment complexes in Seoul. Located in Yongsan-gu in Seoul, Hannam The Hill Apartment was the most expensive, with a transaction amount of around 7.75 billion South Korean won.
