Location Planning and Analysis | CleverMaps (2024)

FAQs

What is location planning and analysis? ›

It covers regional factors like the location of raw materials, markets, labor, and climate. Community considerations include quality of life, services, taxes, and regulations. Site-related factors involve aspects of the specific property like land, transportation access, and legal/environmental issues.

Expand an existing facility. Add new locations while retaining existing ones. Shut down at one location and move to another. Do nothing.

The main factors that affect location decisions include regional factors, community considerations, and site-related factors. Community factors consist of quality of life, services, attitudes, taxes, environmental regulations, utilities, and development support.

Step 1: Identify Dominant Location Factors. Step 2: Develop Location Alternatives. Step 3: Evaluate Location Alternatives. Procedures for Evaluating Location Alternatives A number of procedures can help in evaluating location alternatives.

Location planning also aids in increasing product demand, political and social changes, mergers, additional facilities and overall expansion. An important part of the process is the actual decision. The decision is contingent on different variables with profit being the ultimate.

But selection of location is dictated by acceptable location factors such as proximity to customers, availability of raw materials etc. Availability of all these factors might not be possible for a particular location. A location might score highly on some factors and lacks on others.

Location analysis addresses the spatial aspects of siting, managing, and evaluating private and public facilities, as well as investigates why urban-economic systems are structured the way they are.

Location analysis evaluates a location's potential, namely in terms of labor market supply, labor costs, workforce demand, and competitors.

What is the primary objective of location planning? ›

Location planning is the process of strategically choosing the best geographic sites for facilities within a supply chain network. This decision has far-reaching implications, as the location of facilities can impact transportation costs, lead times, customer service, and overall supply chain performance.

Location analysis involves five important areas of analysis — Demographic, Trade Area, Competitive, Traffic, and Site Economics.

Costs Fixed costs; transportation costs; wage rates and trends in wages; energy costs; other manufacturing costs; land cost; construction/leasing costs and other factors (e.g. R&D costs, transaction and management costs etc.)

Break-even analysis offers an assessment of whether or not sales from a product or service will exceed the actual costs of producing this product or service.

Simply put, location strategy is a plan that includes determining the objectives of your company and then finding the right location to achieve them. There are many factors to consider, so choosing a new location should be preceded by an in-depth analysis.

The term location analysis refers to the modeling, formulation, and solution of a class of problems that can best be described as siting facilities in some given space. From: Encyclopedia of Social Measurement, 2005.

Location planning is the process to help evaluate the impact of location on the consumer buying process. No single location is the same as another. It's obvious but it's surprising how often brands and retailers don't account for this fact.

Location analytics extracts additional insights from business data by adding a layer of geolocation information. Usually, this is used for transactional data such as sales, logistics, and supply chains to allow a new dimension that helps contextualize specific figures.