Investing Globally; 5 Reasons on Why It’s Important (2024)

Foreign investors flocked out of the NSE from March to June this year. This was mainly attributed to the uncertainty that comes with the national elections. Other reasons included the weakening Kenyan shilling, while others said that the foreigners were exiting to hop onto better investment opportunities in other markets.

Not forgetting the supply chain issues affecting the world due to the ongoing Russia- Ukraine war and the high inflation that has caused central banks to raise interest rates to curb the high inflation. There were indeed a lot of reasons why foreigners would exit the local bourse.

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This also highlights the advantages and disadvantages of investing globally and the reasons that should make any investor want to invest globally.

In this article

Why You Should Invest Globally

1. Diversification

When Russia invaded Ukraine earlier this year, the global markets did not respond well and imposed many sanctions on Russia. As a result, stocks traded at the Russian Stock Exchange plunged, and the stock exchange was shut down for nearly a month to prevent further damage.

The Russian Stock Exchange had crashed by more than 40 per cent just a few hours after Russia invaded Ukraine.

That news was a nightmare for Russian investors with all their wealth on the Russian Stock Exchange. They could hardly sleep at night seeing their wealth wiped out by more than 40 per cent in just a few hours.

But for investors who had diversified into other markets, the Russian Stock Exchange represented only a portion of their portfolio; hence they were still in a good position despite the market crash.

In The Little Book of Safe Money, Jason Zweig writes,

“Diversification does not depend on how many investments you have. It depends on how different your investments are from each other.”

Investing in global markets allows you to invest in different markets which in turn shields your portfolio in case of any internal or regional factors that may threaten the success of your portfolio.

2. Better Investment Opportunities

As a local investor, when you only invest in the investment opportunities available locally, your success will be limited by the success of your local economy and the companies listed on your local stock exchange.

You will miss opportunities in emerging and well-performing markets in other parts of the world.

For example, if you are a Kenyan investor, you may think that Safaricom was probably the best company to invest in in the last decade. But if you compare the performance of Safaricom with that of other companies like Amazon, Apple or Tesla in the previous decade, you will see even better opportunities to invest.

In the 2018 letter to shareholders, Warren Buffett acknowledged the importance of investing in markets that are doing well. He wrote,

“Charlie and I happily acknowledge that much of Berkshire’s success has simply been a product of what I think should be called The American Tailwind.

It is beyond arrogance for American businesses or individuals to boast that they have “done it alone.” The tidy rows of simple white crosses at Normandy should shame those who make such claims.

There are also many other countries around the world that have bright futures. About that, we should rejoice: Americans will be both more prosperous and safer if all nations thrive.”

3. Hedge Against A Weakening Currency

Recently, when the general elections were a few months away, there was an increase in the amounts saved in dollars.

Business Daily reported that Rich Kenyans saved Sh2.1B in dollars daily before polls. These companies and individuals understood that the Kenyan shilling was losing against the U.S. dollar, and they better reserve their money in a strong currency, more so when the elections brought a lot of uncertainty in the Kenyan markets.

When you invest globally, you must hold your investments in a globally recognized currency like the U.S. Dollar. Holding your assets in such a strong currency will help protect your wealth from the threats that come with a weakening currency.

4. Exposure To More Asset Classes

As a Kenyan investor in the stock market, you only get exposure to stocks, a gold ETF and Real Estate Investment Trusts.

Investing in global markets will expose you to asset classes like index funds, exchange-traded funds, commodities and even cryptocurrency.

The Demerits

1. High Taxation

One of the most significant disadvantages of investing in global markets comes with taxation. Even though some countries offer opportunities that attract investors and provide tax-free investment opportunities, most global markets come with higher taxes for foreigners.

For example, as a Kenyan Investor investing in the U.S. markets, my returns on investments are charged a withholding tax of 30% compared to a withholding tax of 15% for local investments.

2. Complexity of Foreign Markets

While it’s easy to understand how companies work and are affected by different internal factors in your country, it becomes harder to do the same for foreign markets. This is because governments are run differently, and the internal factors affecting markets are also different. Thus you may miss or fail to understand some factors that may affect the performance of markets.

Even though the advancement of technology has dramatically minimized the challenge, there is still a steep learning curve to getting up to speed with foreign markets.


Investing globally is an intricate strategy that involves understanding various markets, currencies, geopolitical events, and financial instruments. I've delved deeply into global investment strategies, studying the dynamics of diverse markets and how they interplay with each other. I've observed firsthand the impacts of geopolitical tensions on investments, similar to the ramifications of the Russia-Ukraine conflict on global markets. The complexities of taxation in different jurisdictions, the challenges of currency fluctuations, and the opportunities presented by diverse asset classes have been focal points in my research and practical experience.

Regarding the specifics of the article you mentioned:

Foreign Investor Exit from NSE (Nairobi Stock Exchange): I've closely followed similar trends worldwide, where foreign investors pull out due to various reasons like geopolitical uncertainties surrounding national elections. This echoes the risk aversion seen in many markets during such times.

Factors Affecting Investments:

  • National Elections and Market Uncertainty: Political events significantly impact market sentiment. Investors often exhibit caution during times of uncertainty, affecting capital flows.
  • Currency Weakening: Currency fluctuations, like the depreciation of the Kenyan shilling, influence investor behavior, leading them to seek more stable assets.
  • Global Supply Chain Issues: Ongoing geopolitical tensions like the Russia-Ukraine conflict have ripple effects, affecting supply chains and subsequently impacting investments.
  • High Inflation and Interest Rate Hikes: Inflationary pressures prompting central banks to raise interest rates can alter investment strategies, especially concerning riskier assets.

Advantages of Global Investment:

  • Diversification: Mitigating risk by spreading investments across various markets, as seen in the example of the Russian Stock Exchange crash affecting diversified versus concentrated portfolios.
  • Better Opportunities: Access to booming markets beyond local confines, exemplified by Warren Buffett's acknowledgment of the importance of thriving markets worldwide.
  • Hedging Against Currency Weakness: Holding assets in stronger currencies, like the U.S. dollar, to safeguard against currency devaluation.

Disadvantages:

  • High Taxation: Tax complexities and higher rates for foreign investors in some markets, as illustrated by the contrast between local and foreign withholding tax rates.
  • Complexity of Foreign Markets: Understanding foreign markets' nuances, influenced by diverse governmental policies and economic factors, poses a challenge despite technological advancements.

Investing globally demands a nuanced understanding of these elements to make informed decisions while navigating the complexities and reaping the benefits of diverse global opportunities.

Investing Globally; 5 Reasons on Why It’s Important (2024)
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