I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (2024)

  • Samantha Daniels, who runs elite matchmaking service Samantha's Table, helps millionaires find love.
  • After setting up thousands of clients, from CEOs to entertainment execs, she's found that many millionaires will marry a woman for seven reasons.
  • For millionaires, finding the one all comes down to timing and finding a partner who is a good fit, organized, and understanding — essentially, the whole package.
  • Visit Business Insider's homepage for more stories.

I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (1)

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I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (2)

I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (3)

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I have been an elite professional matchmaker for almost 20 years.

I work exclusively with high-end, successful people who like to date under-the-radar, who do not have time to be on dating apps, and who prefer someone like me to vet matches for them. My clients have always been millionaire-types, "masters of the universe," CEOs, owners of hedge funds, entrepreneurs, partners in law firms, investment bankers, and entertainment executives.

I have helped thousands find love, and I have always had a sixth sense about knowing who goes well with whom. As a result, I have really come to understand how the mind of a millionaire works.

A lot of women ask me why a millionaire will wind up marrying one woman over another, especially when the first woman seemed to be more his type. What I have found is that while some millionaires will marry a woman with whom they fall in love without a method to their madness, a large majority will ultimately get married because of these seven reasons.

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1. Timing can be everything.

For millionaires, sometimes taking that walk down the aisle can actually be chalked up to timing. I have seen many instances in my matchmaking business where millionaires end up marrying "the unexpected woman" because the time was right and nothing more.

Perhaps he has become the only board member at his company who isn't married, perhaps the last of his friends from his Wharton cohort has tied the knot, or perhaps he is the last single one standing in his group of bachelor friends. Any time a triggering event like this happens, a millionaire bachelor can decide to become a married man very quickly.

Read more: 'With money, your brain thinks differently': 5 elite matchmakers on what millionaire men look for when they date

2. The woman seems like she would be the right mother to his heirs.

Millionaires see their children as the next CEOs of their company, so they are very particular in choosing who will be the mother of their heirs-to-be.

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Many millionaires have told me that even if they think one woman is excellent in every other way and even if they are in love with that woman, if they don't see her as a good mother with a strong moral compass, then ultimately they won't marry her.

I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (4)

Paul Childs/Reuters

3. The woman just fits into his life.

I have seen many millionaire men marry women who just fit; she is the pot to his lid, the yin to his yang.

Many millionaires have expressed to me that because their lives are so busy and they have so many responsibilities, they ultimately want to marry someone who just works in their life; i.e. had a similar upbringing, travels in the same social circles, and has the same ideas on life in general so that things are just easy.

4. The woman is supportive and understanding.

A lot of millionaire men are attracted to women who are very understanding of their lifestyle and how busy they are and are willing to put his interests first when necessary.

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Many women think that playing hard to get is the way to land a wealthy man. However, what I have seen is that many times, it's quite the opposite. Millionaire men actually end up marrying women who are more easy-going, empathetic, and a team player; they tend to ultimately break up with or blow-off the "difficult" women.

Read more: The 3 biggest mistakes millionaires make when dating, according to 6 elite matchmakers who help the ultra-wealthy find love

5. He decides he is ready to start having kids pronto.

A lot of very wealthy men like freedom when they are dating, but they still have old-fashioned values when it comes to child-rearing and family. If a millionaire wakes up one morning and has the "I need to have a child now" itch, the woman who has his attention at that moment will be the one he marries.

I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (5)

John Sibley/Reuters

6. The woman is very organized.

A lot of very wealthy men like to marry a woman who is organized, can juggle a lot of things at once and can "tend to the household." This might sound caveman-like, but many successful men tell me that they ultimately want to marry a woman who can can take care of the house and the family matters effortlessly.

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This doesn't mean you can't be a boss-babe, but you also need to be able to be in charge of that part of your lives as a family unit.

7. The woman is the full package.

Millionaire men are overachievers by nature so, of course, they want to marry the woman who they see as the cream of the crop, who they believe has it all. For each wealthy man, having it all is different, but they all want to be with someone who they see as both beautiful and sexy, smart, family-oriented, understanding, and kind.

The owner of bicoastal matchmaking service, Samantha's Table, Samantha Daniels has been a professional matchmaker and dating and relationship expert for nearly 20 years. She has appeared as a dating expert on screen and in print, from The Today Show and Good Morning America to The New York Times and The Wall Street Journal. She was also a creator/producer for the NBC TV show, Miss Match, and is the author of the book, "Matchbook: The Diary of a Modern-Day Matchmaker."

Samantha Daniels, the founder of Samantha's Table, an exclusive matchmaking service catering to millionaires, offers insights into the complex world of elite matchmaking. With nearly two decades of experience, I've worked extensively with high-profile individuals, including CEOs, hedge fund owners, entertainment executives, and other successful professionals.

The matchmaking process for millionaires involves more than just pairing compatible personalities. It delves into the intricate dynamics of wealth, status, timing, and personal preferences. Here's a breakdown of the concepts embedded in the article:

  1. Timing: For millionaires, the decision to marry can be influenced by external factors like peer commitments or professional milestones. Sometimes, the right time can prompt a quick decision towards marriage.

  2. Parenting Potential: Millionaires often consider the suitability of a partner as a future parent to their heirs. They prioritize individuals with a strong moral compass and the potential to raise the next generation of leaders.

  3. Compatibility: The idea of a partner who seamlessly fits into their life is essential. Similar backgrounds, social circles, and shared life perspectives make the relationship easier to navigate amidst busy schedules.

  4. Support and Understanding: Contrary to popular belief, many affluent men seek partners who are understanding and supportive rather than playing hard-to-get. They value empathy, teamwork, and flexibility.

  5. Family Planning: Despite enjoying freedom, wealthy men often have traditional values regarding family and children. If the desire to have children becomes urgent, the woman in their life at that moment might become their chosen partner.

  6. Organization and Household: Some affluent men seek partners who can manage household affairs efficiently while excelling in their own professional endeavors—a balance between being a career-driven individual and a capable household manager.

  7. The Ideal Package: Millionaires are high achievers who seek partners they consider the "full package." This entails beauty, intelligence, family-oriented values, understanding, kindness, and attractiveness.

Samantha Daniels' expertise draws from her extensive matchmaking background, encompassing nuanced aspects of relationships among the elite. Her experience, highlighted by appearances in media and her role in creating matchmaking-focused content, underscores her authority in the realm of matchmaking and relationships.

I've spent 20 years as an elite matchmaker for the ultra-wealthy, and there are 7 reasons why millionaires will marry one person instead of another (2024)
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