How to Write the Perfect Real Estate Offer Letter - SmartAsset (2024)

How to Write the Perfect Real Estate Offer Letter - SmartAsset (1)

When you’re making an offer on ahouse that has several bidders, you may decide to enhance the appeal of your bid by writing a letter to the seller. Your letter should explain why you’re interested in buying the house and include details regarding your mortgage financing andexpected closing date. Often, the key to writing the best offer letter is finding a way to connect with the seller on a personal level. Check out seven tips that’ll help you write the perfect real estate offer letter.

Consider working with a financial advisor as you make the decision to invest in a real estate asset.

1. Address the Seller By Name

Beginning yourhouse offer letter with the phrase “Dear Seller” probably won’t impress your seller. If anything, that can make it look like you either don’t know the seller’s name or you plan on photocopying your letter and sending it to multiple sellers.

To improve your chances of beating out other buyers for the home you want, it’s best to use the seller’s actual name. If for some reason you don’t know what it is and you can’t findit online, you can always check with your real estate agent.

2. Highlight What You Like Most About the Home

Your seller’s going to want to know why you want to purchase their house, so it’s a good idea to mention that near the beginning of your letter. A little flattery can go a long way, so it doesn’t hurt to call attention to how well the seller has kept up the home over the years. Don’t forget to mention specific details that you admire and discuss how the home differs from the others you’ve seen.

3. Share Something About Yourself

After you’ve taken the time to compliment the seller and the home, you can add in some personal information. You want the seller to choose you over the other interested buyers, so it’s wise to try to include memorable facts about yourself. You can talk about your family and where you’ll be moving from orthrow in other comments that could give the seller a sense of what moving into the house would mean to you.

What you might not want to share with your seller are your plans to make major alterations to the home. While you might want to turn one of the bedrooms into a home gym or build a basem*nt, your seller might feel somewhat attached to the house. Picturing someone changing the home they love might be too much for a seller to swallow.

Related Article:7 Steps to Buying a House

4. Throw in a Personal Picture

If you’re having a hard time selling yourself as the perfect person to purchase the seller’s home, you might be able to woo them by including a picture of yourself, your family members and even your pets. That’s one way to help the seller imagine you as the new occupant of their house.

5. Discuss What You Have in Common

How to Write the Perfect Real Estate Offer Letter - SmartAsset (3)

Generally, one good way to form a relationship with another person is to figure out what you have in common. The same tactic can give you a leg up over other aspiring homeowners. If both you and the seller are avid art collectors or car aficionados, those are things you might want topoint out. Just make sure you don’t cross any boundaries and make the seller feel uncomfortable.

6. Keep it Short

If you’re in the midst of a bidding war that you’re trying to win, your seller’s going to have to read multiple home offer letters. That’s why it’s important to keep your letter concise. You don’t want to beat around the bush or bore your seller to tears with a long-winded essay.

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7. Close the Letter Appropriately

The best offer letters start and finish strong. As you conclude your letter, remember to express genuine interest in buying the home. It’s also a good idea to thank the seller for taking the time to consider your offer.

The Bottom Line

By itself, a real estate offer letter can’t necessarily guarantee you’ll get the home you have your eye on, especially if you’re up against buyers willing to make an all-cash offer above the listing price. But a well-written letter can convince a seller to consider you as potential buyer.

Tips on Buying a House

  • Before making a major purchase like a house, it’s always a good idea to talk to a financial advisor.Finding a qualified financial advisor doesn’t have to be hard. SmartAsset’s free tool matches you with up to three financial advisors who serve your area, and you can interview your advisor matches at no cost to decide which one is right for you. If you’re ready to find an advisor who can help you achieve your financial goals, get started now.
  • Use SmartAsset’s no-cost calculator to determine how much house you can afford.

Photo credit:©iStock.com/psphotograph, ©iStock.com/g-stockstudio, ©iStock.com/TommL

How to Write the Perfect Real Estate Offer Letter - SmartAsset (2024)

FAQs

How to Write the Perfect Real Estate Offer Letter - SmartAsset? ›

The rule of thumb is usually between 5 and 10 percent of the home price. Bear in mind that you could lose the money if the deal falls through, so it's important not to put up so much that you'd be ruined if you lost the cash.

How to write a winning real estate offer? ›

Once you find a property you want to buy, and draft your purchase offer, consider these things that could convince a seller to accept.
  1. Make sure the price is right. ...
  2. Show proof of pre-qualification. ...
  3. Offer more earnest money. ...
  4. Waive certain contingencies. ...
  5. Include an escalation clause. ...
  6. Limit your asks for extras.

What is the rule of thumb for making an offer on a house? ›

The rule of thumb is usually between 5 and 10 percent of the home price. Bear in mind that you could lose the money if the deal falls through, so it's important not to put up so much that you'd be ruined if you lost the cash.

How do you write a proper offer? ›

Here are the steps you can take to write and extend an official job offer:
  1. Format the letter. Use a formal business letter format to write an official offer of employment to the candidate. ...
  2. Draft an opening line. ...
  3. Provide job details. ...
  4. Outline salary and benefits. ...
  5. Explain the next steps. ...
  6. Proofread the letter.
Feb 12, 2024

What are the contingencies in a real estate offer letter? ›

A contingent offer includes "walk-away" clauses, or "contingencies," that let you get out of the deal and retrieve your earnest money deposit if certain conditions aren't met. Think of a contingency as an “if-then” proposition.

How to structure a home offer? ›

Your offer should include:
  1. The name of the seller.
  2. The address of the property.
  3. The names of anyone who will be on the title, including yourself.
  4. The purchase price you're offering and down payment.
  5. The earnest money deposit.
  6. Any contingencies you'd like to include.
  7. Any concessions you're requesting from the seller.
Apr 21, 2021

What is considered a strong offer on a house? ›

There's no reliable formula here. Typically, a low-ball offer is at least 15% to 20% lower than the asking price: offering $240,000 on a home valued at $300,000, for example. But sometimes a seller may be asking too much. If you can back up your offer with market data, you're making a serious offer.

How to write up an offer on a house without an agent? ›

Remember, your offer becomes your legally binding purchase contract.
  1. Step 1: Land on your offer price. ...
  2. Step 2: Document the details. ...
  3. Step 3: Include contingencies. ...
  4. Step 4: Offer earnest money. ...
  5. Step 5: Make your asks. ...
  6. Step 6: Lay out the timeline. ...
  7. Step 7: Include any addenda. ...
  8. Step 8: Deliver the offer to the seller.
Jun 30, 2021

What is a realistic first offer on a house? ›

For example, let's say you see similar homes being sold for $10,000 to $15,000 less than the asking price of your potential home. If you're in a buyer's market, it's probably safe to make an offer $10,000 below the asking price.

Do sellers usually accept first offer? ›

Most sellers hope to have multiple offers, but sometimes it's best to take the first offer you receive. It may be tempting to hold out for a better price when selling your home, especially when your home is newly listed.

Can you offer 20k less on a house? ›

“The rule I've always followed is to never go more than 25% below the listed price,” he says. “Chances are, after fees, commission, and sentimental value, the sellers are already hurting. If you dip below that point, they may disregard your offer entirely.”

How do you write a strong counter-offer? ›

Counteroffer writing tips

Use data and examples to support your request. You are more likely to get a positive response if you provide evidence for why you deserve a higher salary or more benefits. Include your skills: Increase your chances of getting more money by emphasizing your most in-demand skills.

How much do sellers usually come down on a house? ›

The amount you may want to reduce your home's asking price depends on many factors, including the median price in your area, what comparable homes nearby are selling for and the length of time the home has been on the market. According to a Zillow study, the average price cut is 2.9 percent of the list price.

Which offer would be the most appealing to the seller? ›

“A cash offer is usually more appealing than a finance offer as the seller doesn't need to worry about whether the bank will approve your loan,” says Sam Heskel, president of Nadlan Valuation, an appraisal management company in Brooklyn, New York.

Is an offer letter legally binding? ›

Offer letters generally have a lower level of legal status compared to employment contracts. While an offer letter is a formal job offer, it is usually considered as an invitation to enter into a contract rather than a binding agreement.

What form is used to make an offer on a house? ›

The Residential Purchase Agreement (form RPA): This is the actual offer form. In this form we will write your offer price, down payment, financing terms, length of escrow, buyer and seller costs, contingency period, offer expiration date, and many other terms of the offer.

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