How to Multiply Your Affiliate Income With The 80/20 Rule (2024)

This is part 4 of 5of the affiliate marketing series.

Part 1: What is Affiliate Marketing, And How Does it Work?Part 2: 18 Top Affiliate Marketing Programs to Join
Part 3: 10 Crucial Tips to Make Money With Affiliate Marketing
Part 4: How to Multiply Your Affiliate Income Using The 80/20 Rule
Part 5: The Ultimate Guide: Step-by-step Affiliate Marketing For Dummies

How to Multiply Your Affiliate Income With The 80/20 Rule (1)

I’m sure you’ve heard about what the 80/20 rule is.

20% of the things you focus on will bring 80% of your results.

When it comes to affiliate income, I’ve found this rule to be incredibly true.

Most people’s affiliate income only come from 1-5 top products.

The rest are just white noise.

This means that you should only really focus only on 1-5 affiliate products on your website.

Here’s how to multiply your affiliate income with this new #truthbomb.

How to Multiply Your Affiliate Income With The 80/20 Rule (2)

Disclaimer: You should still diversify your affiliate income

As discussed in part 1 of this series in my post abouthow affiliate marketing works, affiliate marketing is sometimes risky as your revenue is tied to other people’s products.

If your entire online business model revolves around getting affiliate income, don’t blindly put all your eggs in one basket.

Have other products as well, andutilize today’s post to focus on the products that matter most to your bottom line.

Find your golden eggs

How to Multiply Your Affiliate Income With The 80/20 Rule (3)

Do you know that there are sites that depend heavily on 1 affiliate product to bring in as much as 80% of their profits? I know, it’s crazy.

They do that becauseit works.

So, do make an effort to find your golden egg.

A golden egg product is one that brings in a ton of affiliate revenue for your website.

A good way to discover your affiliate golden egg(s) is to look at popular competitors and see the kind of affiliate products they recommend.

If they publish their income reports, even better!

If you see a recurring pattern, you may want to test things out and recommend that product as well.

Having a golden egg product is great because:

  • It will bring you a ton of revenue without much effort
  • You focus less on products that don’t matter, and direct your time to affiliate products with the highest ROI

Normally, this is a product that has ahigh payout andis something your target audience really needs.

This is an entirely new way of looking at you affiliate products

How to Multiply Your Affiliate Income With The 80/20 Rule (4)

This isan entirely new way of looking at your affiliate products.

Focus on a few affiliate products and spend less time on the rest.

[Tweet “Focus on a few high-converting affiliate products and spend less time on the rest”]

It is really as simple as it sounds.

If it’s not a golden egg (eg it only earns a few dollars per sale), you may want to focus less time on promoting it.

Are there any products that you’ve been promoting whichhave not brought you much income?It’s time to stop your efforts and re-examine what you are promoting.

When you do that, you’ll find that you can multiply your affiliate income really quickly just by focusing on what matters.

[Tweet “Wow! This is an entirely new way of looking at affiliate marketing to multiply my affiliate income.”]

Leveraging on your golden eggs

Now that you’ve identified your golden eggs, it’s time to leverage on them to multiply your affiliate income.

How?

A couple of ways:

1. Highlight them on your resource page

Having a resource page (as I’ve covered in this post about how to make money with affiliate marketing) is one thing, having a great resource page is another.

You should always put your golden egg affiliate products right at the top, where people are paying the most attention.

You could put them under a section like, “Top recommend resources” or “Most popular resources” or something like this.

Most people don’t have a long attention span and may simply skim through your list of resources.

Putting the emphasis on your golden eggs will increase the chances of them buying the product from your recommendation.

You can view my resource page here and look at the tools I highly recommend for your blog + biz.

2. Write an entire series of posts about the topic

Depending on what yourchosen product is, you may want to write a series of posts that indirectly promotes your chosen top-performing product.

If all roads lead to Rome, all roads on your blog should lead to your top-converting affiliate products.

3. Add them to your sidebar

I don’t do this because I love clean sidebars, but if you want to boost your affiliate income, have your best affiliate products at your sidebar.

Most people do look through your sidebar and if they need what you’re recommending, they’ll browse through it and boom! A sale.

4. Add the relevant tutorial(s) to your nav menu

On the same tangent, add the relevant tutorials that toot these affiliate products onto your navigational menu.

If your product solves a problem your target audience needs, they will click on these tutorials.

I hope that this post has given you a brand new philosophy on how you canapproach affiliate marketing!

Here’s to embracing a whole new way of looking at affiliate marketing. Cheers!

This is part 4 of 5of the affiliate marketing series.

Part 1: What is Affiliate Marketing, And How Does it Work?Part 2: 18 Top Affiliate Marketing Programs to Join
Part 3: 10 Crucial Tips to Make Money With Affiliate Marketing
Part 4: How to Multiply Your Affiliate Income Using The 80/20 Rule
Part 5: The Ultimate Guide: Step-by-step Affiliate Marketing For Dummies

Continue to Part 5, where we wrap up and look at the A-Z of affiliate marketing (aka the bigger picture): The Ultimate Guide: Step-by-step Affiliate Marketing For Dummies

———–

P.S. If you’re just starting out (like, you’re a REALLY new blogger and have not started your blog yet),check out this 4-part blogging for beginners guide where you will learn how to start a blog in 20 minutes.It’s been shared over 50,000 times and has helped thousands of new bloggers like you start successful blogs. It’s not that hard. You can do it. Feel the fear and do it anyway.

A tiny request: If you liked this post, please share this?

I know most people don’t share because they feel that us bloggers don’t need their “tiny” social share. But here’s the truth…

I built this blog piece by piece, one small share at a time, and will continue to do so. So thank you so much for your support, my reader.

A share from you would seriously help a lot with the growth of this blog.

Some great suggestions:
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How to Multiply Your Affiliate Income With The 80/20 Rule (2024)

FAQs

What is 80 20 rule in affiliate marketing? ›

It's a principle of thought that says 80% of sales come from 20% of your partners. By applying it to your program, you may be able to optimize it to maximize your return on investment (ROI).

What is the 80 20 rule in content marketing? ›

The 80/20 rule in content marketing states that 80% of your content should focus on providing value to your audience, while only 20% of your content should promote your brand or product. It ensures that you provide valuable content to your audience while promoting your brand or product.

What is a good affiliate percentage? ›

In general, the average affiliate marketing commission rate lies between 5 and 30%. Most businesses will start on the lower end and increase this rate as the brand grows. This rate should be attractive to your affiliates and affordable within your payment ability.

What is a good affiliate commission percentage? ›

A good affiliate commission rate could depend on a number of factors. The niche or industry you're into, the size of your audience, the quality of your content, promotion strategy, etc. The average commission rate typically floats between 5% and 30%.

What is the 70 30 rule in marketing? ›

The 70-30 rule is simple. For every email you send, 70% should be dedicated to providing value – educating, engaging, and building a relationship with your audience. The remaining 30% is your chance to transition subtly into a sales pitch.

What is the 30 30 30 rule in marketing? ›

This means you'll spend 30% of your content talking about yourself, 30% talking about others and 30% posting fun and engaging info. This also gives you room to post real-time messaging and responses with the other 10% of your content.

What is the 60 30 10 rule in marketing? ›

The 60/30/10 rule states that 60% of the posts you create should be engaging content that gets people reacting, commenting and sharing, 30% should be shared content, and 10% should be promoting your products & services, sales, events, etc.

What is an example of the 80-20 rule in sales? ›

Here are some examples you may have already experienced in your business:
  • 80% of your sales volume is generated by 20% of your customers.
  • 80% of your revenues are generated by 20% of your products.
  • 80% of your complaints come from 20% of your customers.
  • 80% of your quality control issues involve 20% of your products.
Jun 4, 2021

What is the 50 30 20 rule in marketing? ›

It's important to connect with your followers using a healthy balance of content that engages, informs, and promotes your products. In general, you'll want to aim for 50% of your posts to engage, 30% to inform, and 20% to promote.

What is the 40 40 20 rule in direct marketing? ›

The dictum is that 40 percent of your direct marketing success is dependent on your audience, another 40 percent is dependent on your offer, and the last 20 percent is reserved for everything else, including how the material is presented.

What is the 80 20 30 rule of marketing? ›

The 80/20/30 rule expands on the 80/20 rule. While it agrees that 80% of your revenue comes from the top 20% of your customers … the important point it makes is that … 80% of your cost will come from the bottom 30% of your customers.

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