How to build the perfect investment portfolio (2024)

Building an investment portfolio from scratch can be intimidating – but as long as you understand the basics such as time horizons, diversification and portfolio rebalancing, there is no reason you cannot set yourself up for investment success.

The first thing you need to do is understand your risk profile. This dictates how much of your portfolio should be invested in “risky” assets such as shares compared with traditionally safer assets such as bonds and cash.

Darius McDermott of FundCalibre, a fund rating service, says: “Often when people first invest, they tend to focus more on how much they can make rather than how much they can lose. This can lead to taking too much risk, then panic selling when markets fall, leading to a loss. Investors need to understand that periods of market downturn are inevitable and build a portfolio to match their risk tolerance.”

The more of your money you put into the stock market, the bigger the falls can be and the more time it can take for your portfolio to recover. However, if you can handle the volatility, shares should reward you in the long run.

According to analysis from the trading platform eToro, the chance of a positive return from the S&P 500 index of leading American shares rises from 72pc after one year to 95pc after 20 years.

Rob Morgan, of the wealth manager Charles Stanley, says: “The longer the time horizon for the intended investment, the more money an investor could consider allocating to shares. For instance, when investing for retirement many decades away, a portfolio mix that prioritises shares exclusively, or almost exclusively, could be considered.”

If your timeframe is five years or less, you are likely to be better off keeping your money in cash. Consider looking for a cash Isa with a decent rate so your interest can be paid tax-free.

Which funds should you invest in?

Growth assets

Mr McDermott says: “To future-proof a portfolio, we like diversified stock market funds such as JOHCM Global Opportunities. We would also suggest an allocation to bonds, which look more attractive now than they have in decades. General, flexible bond funds, such as Invesco Tactical Bond, are a good starting point.”

For cheaper options, Mr Morgan recommends an index fund such as the Vanguard FTSE All-World ETF or the Fidelity Index World fund, which have annual charges of 0.22pc and 0.12pc respectively.

“For the bond part of a portfolio there are some broad, low-cost and straightforward options such as the Vanguard Global Bond Index fund and the SPDR Bloomberg Global Aggregate Bond (Currency Hedged) ETF,” he adds.

Defensive assets

Mr McDermott says: “Taking an ‘average’ pensioner, I’d suggest a couple of global income funds that aim to grow income, such as M&G Global Dividend and Trojan Global Income, then a bond fund with a high yield such as Jupiter Strategic Bond, an alternative fund with a high yield such as Momentum Diversified Income and a global growth fund.”

Mr Morgan says: “There are also investment trusts worthy of mention, including Personal Assets, whose manager blends share ideas with ‘balancing’ assets such as bonds and gold.”

How do you build a diversified portfolio?

To understand the importance of diversification, look at the performance of Fundsmith Equity, a highly popular fund that consists of a small number of high-quality companies. Since 2010 the fund has delivered an annualised return of 15pc – an excellent figure. But it has now underperformed its benchmark index for three years in a row.

Mr Morgan says: “Different investment types tend to perform well at different times, and no one area can be on top forever, which is why it’s important to hold a mixture. Diversification also protects you from poor results from an individual company or fund manager.”

A well diversified portfolio will not be too exposed to one geographic region or sector of the economy. If, for example, your “core” fund is an index tracker that aims to mirror the performance of the S&P 500, you should also consider having some exposure to smaller and medium-sized businesses and other parts of the world.

If you want to keep things simple, you could hold one or two well diversified “core” funds – which could be index trackers – and then a selection of stocks or more concentrated funds.

Mr McDermott says: “One avenue investors can take is to opt for one of the many multi-asset funds. These funds combine different asset types, from bonds and shares to commodities and ‘private equity’ [shares in unlisted businesses], into one portfolio. We recommend the BNY Mellon Multi-Asset Balanced Fund and, for an income option, Waverton Multi-Asset Income.”

Alternatively, if you like selecting funds, you could choose 10 or so from across different sectors and regions of the world.

However, remember that holding more funds won’t necessarily mean better performance. It could increase the risk of duplication – investing in the same holding across multiple funds. It could also mean you lose track of underperforming investments.

How often should you tweak your portfolio?

Investors should review their funds regularly and ensure that managers have not recently left or retired, Mr McDermott says. Vanguard recommends that you check your portfolio every six months.

As time goes on, the proportions of the various asset types in your portfolio may need to be adjusted to match your changing risk profile. You can do this by increasing your holding of cash, for example.

Over time your portfolio will drift in favour of the best-performing assets – in recent years this might, for example, be large US stocks – so you may need to trim these holdings to bring your exposure to them back to the level you wanted at the outset.

Working out when to sell underperforming assets can be tricky. The most important thing is not to sell impulsively when one asset falls.

Ben Laidler of eToro says: “It can be tempting to cut and run when things aren’t going well with a particular investment but if the company’s fundamentals remain strong, you’re better off avoiding a hasty sale that you might later regret.”

For example, many investors abandoned Amazon after its shares fell by 53pc between November 2021 and December 2022. But over the past 10 years the company has delivered a total return of about 800pc.

How to build the perfect investment portfolio (2024)

FAQs

How to build the perfect investment portfolio? ›

First, determine the appropriate asset allocation for your investment goals and risk tolerance. Second, pick the individual assets for your portfolio. Third, monitor the diversification of your portfolio, checking to see how weightings have changed.

How do I make a good investment portfolio? ›

First, determine the appropriate asset allocation for your investment goals and risk tolerance. Second, pick the individual assets for your portfolio. Third, monitor the diversification of your portfolio, checking to see how weightings have changed.

What is the 60 40 portfolio rule? ›

Once a mainstay of savvy investors, the 60/40 balanced portfolio no longer appears to be keeping up with today's market environment. Instead of allocating 60% broadly to stocks and 40% to bonds, many professionals now advocate for different weights and diversifying into even greater asset classes.

What is the optimal investment portfolio? ›

An optimal portfolio is one designed with a perfect balance of risk and return. The optimal portfolio looks to balance securities that offer the greatest possible returns with acceptable risk or the securities with the lowest risk given a certain return.

How should I design my investment portfolio? ›

How to Build an Investment Portfolio in Six Steps
  1. Start with Your Goals and Time Horizon. ...
  2. Understand Your Risk Tolerance. ...
  3. Match Your Account Type with Your Goals. ...
  4. Select Investments. ...
  5. Create Your Asset Allocation and Diversify. ...
  6. Monitor, Rebalance and Adjust.
Jan 26, 2023

What is the 80 20 rule investment portfolio? ›

In investing, the 80-20 rule generally holds that 20% of the holdings in a portfolio are responsible for 80% of the portfolio's growth. On the flip side, 20% of a portfolio's holdings could be responsible for 80% of its losses.

What should a beginner investment portfolio look like? ›

Commonly cited rules of thumb suggest subtracting your age from 100 or 110 to determine what portion of your portfolio should be dedicated to stock investments. For example, if you're 30, these rules suggest 70% to 80% of your portfolio allocated to stocks, leaving 20% to 30% of your portfolio for bond investments.

What is Warren Buffett's 90/10 rule? ›

Warren Buffet's 2013 letter explains the 90/10 rule—put 90% of assets in S&P 500 index funds and the other 10% in short-term government bonds.

What is the 3 portfolio rule? ›

The three-fund portfolio consists of a total stock market index fund, a total international stock index fund, and a total bond market fund. Asset allocation between those three funds is up to the investor based on their age and risk tolerance.

What is a 50 30 20 portfolio? ›

A common method is 50/30/20, 50% to equities, 30% to bonds, and 20% to alternatives. The MBXIX strategy is known as a 50/70 hybrid strategy, referring to the 50% notional exposure to equities and 70% notional exposure to a futures program.

What is the number 1 rule investing? ›

Warren Buffett once said, “The first rule of an investment is don't lose [money]. And the second rule of an investment is don't forget the first rule.

What does a good portfolio look like? ›

A diversified portfolio should have a broad mix of investments. For years, many financial advisors recommended building a 60/40 portfolio, allocating 60% of capital to stocks and 40% to fixed-income investments such as bonds. Meanwhile, others have argued for more stock exposure, especially for younger investors.

What is a good portfolio mix? ›

Many financial advisors recommend a 60/40 asset allocation between stocks and fixed income to take advantage of growth while keeping up your defenses.

How to build assets with little money? ›

7 easy ways to start investing with little money
  1. Workplace retirement account. If your investing goal is retirement, you can take part in an employer-sponsored retirement plan. ...
  2. IRA retirement account. ...
  3. Purchase fractional shares of stock. ...
  4. Index funds and ETFs. ...
  5. Savings bonds. ...
  6. Certificate of Deposit (CD)
Jan 22, 2024

How to build an investment portfolio for beginners? ›

Here are six steps to consider to help build a portfolio.
  1. Step 1: Establish Your Investment Profile. No two people are exactly alike. ...
  2. Step 2: Allocate Assets. ...
  3. Step 3: Decide how to diversify. ...
  4. Step 4: Select investments. ...
  5. Step 5: Consider Taxes. ...
  6. Step 6: Monitor your portfolio.

How do I stand out with my portfolio? ›

How do you make your portfolio stand out online?
  1. Choose a platform. Be the first to add your personal experience.
  2. Curate your content. Be the first to add your personal experience.
  3. Add some personality. ...
  4. Update regularly. ...
  5. Promote strategically. ...
  6. Ask for feedback. ...
  7. Here's what else to consider.
Aug 10, 2023

How do I start a $1000 portfolio? ›

That said, the following ideas are great starting points if you're wondering where to invest $1,000:
  1. Deal with debt.
  2. Invest in Low-Cost ETFs.
  3. Invest in stocks with fractional shares.
  4. Build a portfolio with a robo-advisor.
  5. Contribute to a 401(k)
  6. Contribute to a Roth IRA.
  7. Invest in your future self.
Jan 29, 2024

How much money do I need to start a portfolio? ›

It is possible to start a thriving portfolio with an initial investment of just $1,000, followed by monthly contributions of as little as $100. There are many ways to obtain an initial sum you plan to put toward investments.

How to build a portfolio with $500? ›

Below are five ways to invest $500—and potentially turn it into much more.
  1. Certificate of Deposit (CD) CDs are considered low-risk investments. ...
  2. 401(k) A 401(k) is a common employee benefit. ...
  3. IRA. ...
  4. Stocks. ...
  5. Cryptocurrency.
Nov 22, 2023

What are the 7 steps of the portfolio process? ›

Processes of Portfolio Management
  • Step 1 – Identification of objectives. ...
  • Step 2 – Estimating the capital market. ...
  • Step 3 – Decisions about asset allocation. ...
  • Step 4 – Formulating suitable portfolio strategies. ...
  • Step 5 – Selecting of profitable investment and securities. ...
  • Step 6 – Implementing portfolio. ...
  • Step 7 – ...
  • Step 8 –

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