How to be a DIY investor on and offline (2024)

With inflation on course to hit 5 per cent next year, the Financial Conduct Authority (FCA) has warned that 1.7 million UK savers could better protect their cash on the stock market.

For, as inflation races ahead of savings rates, their rainy day funds will be declining in real terms.

The FCA hopes savers will consider moving their money out of the bank and into low-risk investment products. But could there be a potential hitch in this plan?

Advice: The Financial Conduct Authority hopes cash-rich savers will consider moving their money out of the bank and into suitably low-risk investment products

While DIY investing has grown, the take-up varies between generations, according to a survey for personal finance platform Finder.com.

Older people were less likely to invest: with only 41 per cent of over-75s saying they felt comfortable doing so after the pandemic (compared to 60 per cent of those aged 55 to 75).

Many investment products are online only. Most This is Money readers will be very happy using a DIY investing platform or even an app-and we outline how to do this and some of the best below - but some prefer not to, so how can you invest if you do not want to use the internet to do so?

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HOW THIS IS MONEY CAN HELP

  • How to choose the best (and cheapest) DIY investing platform and stocks and shares Isa

The High Street

Investing via your bank hasn't always been the wisest choice. In the early 2000s, the retail banking sector was rocked by controversies involving hefty fees, poor performance and mis-selling.

Now, though, the banks have offers tailored for everyday customers. NatWest, Barclays, Lloyds, Santander and HSBC have investment funds that allow customers to spread their money across shares, funds and other assets.

Many services are available online. But at Barclays and Santander customers can book a phone call with an investment planner.

Do it yourself

When it comes to investment platforms, the picture is different: with many offering offline options.

Sarah Coles, of platform Hargreaves Lansdown, says: 'Not being comfortable online doesn't mean you have to rule out investing.' The firm and other big platforms (including Fidelity and Charles Stanley) offer a more 'old-fashioned' investment model.

Customers set up an account by phone, then pay into it by bank transfer, debit card or direct debit. Then you speak to a broker by phone and buy shares and funds, or send instructions by post.

The services are 'execution only', meaning you pick your investments. But you can read about shares and funds in newspapers. Platforms usually have their own guides, too.

However, they may charge offline customers higher fees to cover costs. Hargreaves Lansdown charges phone or postal customers a 1per cent fee (with a minimum £20, and maximum £50) on each order.

For online customers, the charge is £11.95 for shares and investment trusts — while funds can be bought and sold without any fees at all.

This means an offline customer investing £20,000 evenly across five funds would pay £200 more.

Generation gap: Older people remain less likely to invest: with only 41% of over-75s saying they felt comfortable investing after the pandemic

Seek advice

One alternative is to hire a financial adviser to manage your money.

Many High Street IFAs (independent financial advisers) will set up an investment portfolio (using a regulated platform) for a client, but this comes at a cost.

Most charge for an initial meeting, then an annual percentage fee based on your portfolio. Which? says the latter can hit 1.94 per cent —about four times the amount charged by platforms: and it can affect long-term returns.

Research for platform Vanguard showed an annual fee of 2 per cent levied for 25 years could result in a loss of 40 per cent of potential returns.

Compounding means not only are you losing 2 per cent a year, you also miss out on future returns from that extra money.

It pays to think carefully before paying for a financial adviser. The firm Unbiased — which has a telephone helpline (0800 023 6868) — may be able to help you find one.

Mixed options

If you are happy to invest online but want a hands-off approach, there are options. 'An economical option is to sign up to a monthly investing plan,' says Myron Jobson of platform Interactive Investor.

Customers set up a plan online, but then let their funds grow automatically via direct debit.

Most of the major DIY investing firms offer this service and also the ability to automatically reinvest dividends

Helpful numbers: Charles Stanley: 020 3930 1236; Fidelity: 0333 300 3350; Hargreaves Lansdown: 01179 009 000

Investing online is simple, cheap and can be done from your computer, tablet or phone at a time and place that suits you.

When it comes to choosing a DIY investing platform, stocks & shares Isa or a general investing account, the range of options might seem overwhelming.

Every provider has a slightly different offering, charging more or less for trading or holding shares and giving access to a different range of stocks, funds and investment trusts.

When weighing up the right one for you, it's important to to look at the service that it offers, along with administration charges and dealing fees, plus any other extra costs.

To help you compare the best investment accounts, we've crunched the facts and pulled together a comprehensive guide to choosing the best and cheapest investing account for you.

We highlight the main players in the table below but would advise doing your own research and considering the points in our full guide linked here.

>> This is Money's full guide to the best investing platforms and Isas

Platforms featured below are independently selected by This is Money’s specialist journalists. If you open an account using links which have an asterisk, This is Money will earn an affiliate commission. We do not allow this to affect our editorial independence.

DIY INVESTING PLATFORMS AND STOCKS & SHARES ISAS
Admin charge Charges notes Fund dealing Standard share, trust, ETF dealing Regular investing Dividend reinvestment
AJ Bell* 0.25% Max £3.50 per month for shares, trusts, ETFs. £1.50 £9.95 £1.50 £1.50 per deal More details
Bestinvest* 0.40% (0.2% for ready made portfolios) Account fee cut to 0.2% for ready made investments Free £4.95 Free for funds Free for income funds More details
Charles Stanley Direct 0.35% No platform fee on shares if a trade in that month and annual max of £240 Free £11.50 n/a n/a More details
Fidelity* 0.35% on funds £7.50 per month up to £25,000 or 0.35% with regular savings plan. Max £45 per year for shares, trusts, ETFs Free £7.50 Free funds £1.50 shares, trusts ETFs £1.50 More details
Hargreaves Lansdown* 0.45% Capped at £45 for shares, trusts, ETFs Free £11.95 £1.50 1% (£1 min, £10 max) More details
Interactive Investor* £4.99 per month under £50k, £11.99 above, £10 extra for Sipp £3.99 per month back in free trading credit (does not apply to £4.99 plan) £3.99 £3.99 Free £0.99 More details
iWeb £100 one-off fee (waived until July 2024) £5 £5 n/a 2%, max £5 More details
Accounts that have some limits but attractive offers
Etoro*No Isa or SippFree Investment account offers stocks and ETFs. Beware high risk CFDs in trading accountNot availableFreen/an/aMore details
Freetrade* No investment fundsFree for Basic account, £4.99 per month for Standard with Isa£9.99 for PlusFreetrade Plus with more investments and Sipp is £9.99/month inc. Isa feeNo fundsFreen/an/aMore details
VanguardOnly Vanguard's own products0.15%Only Vanguard fundsFreeFree only Vanguard ETFsFreen/aMore details
(Source: ThisisMoney.co.uk Feb 2024. Admin % charge may be levied monthly or quarterly

Some links in this article may be affiliate links. If you click on them we may earn a small commission. That helps us fund This Is Money, and keep it free to use. We do not write articles to promote products. We do not allow any commercial relationship to affect our editorial independence.

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