Here's how TJ Maxx keeps its prices so low (2024)

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Here's how TJ Maxx keeps its prices so low (1)

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TJ Maxxis thriving as other retailers struggle.

TJ Maxx's parent company, TJX Companies,reported on November 20that comparable sales were up 9% at TJ Maxx and Marshalls in the most recent fiscal quarter. It was the 17th consecutive quarter that customer traffic was up at the stores.

The off-price retailer has beenbenefiting from a disappearing middle classand higher demand for budget options — two factors that have been hurting department stores likeJCPenneyandSears.

Shoppers have largely become accustomed to heavy discounting in the past decade.

"The value-seeking mindset is an interesting one as it is often assumed that it is most prevalent during times of economic difficulty. However, our data shows that it is now an underlying constant in terms of what consumers look for when shopping," Neil Saunders, managing director of GlobalData Retail,wrote in a note to investors in August.

TJ Maxx is able to keep its prices low using a number of different strategies.

According to the company, much of it comes down to the way TJ Maxx buys its merchandise. It purchases stock from manufacturers that make too much and department stores that overbuy, and it jumps on deals at the end of the season.

Here's how TJ Maxx sells its designer goods at such low prices:

TJ Maxx is an off-price retailer, meaning it sells brand names and designer products for 20-60% less than department stores and other retailers.

Here's how TJ Maxx keeps its prices so low (2)

Business Insider/Mary Hanbury

Source: TJ Maxx

TJ Maxx's buyers search year-round for products.

Here's how TJ Maxx keeps its prices so low (3)

Business Insider/Jessica Tyler

TJ Maxx gets its inventory from a few different sources, including boutique labels, designer brands, and up-and-coming labels.

Here's how TJ Maxx keeps its prices so low (4)

Business Insider/Jessica Tyler

TJ Maxx also has merchandise manufactured exclusively for its stores, which saves the company money and allows it to pass those savings along to shoppers.

Here's how TJ Maxx keeps its prices so low (5)

Business Insider/Jessica Tyler

When manufacturers overproduce items, TJ Maxx takes advantage and negotiates to get lower prices for the excess inventory.

Here's how TJ Maxx keeps its prices so low (6)

Business Insider/Jessica Tyler

It does the same when department stores overbuy.

Here's how TJ Maxx keeps its prices so low (7)

Business Insider/Mary Hanbury

The diversity in TJ Maxx's buying methods helps the retailer pass savings on to customers. It buys orders that department stores canceled ...

Here's how TJ Maxx keeps its prices so low (8)

Business Insider/Jessica Tyler

... surplus products from manufacturers ...

Here's how TJ Maxx keeps its prices so low (9)

Business Insider/Jessica Tyler

... and closeout deals at the end of a season.

Here's how TJ Maxx keeps its prices so low (10)

Business Insider/Jessica Tyler

Many of the designer products it sells are from past seasons, so they can be bought and sold for less.

Here's how TJ Maxx keeps its prices so low (11)

Business Insider/Mary Hanbury

TJ Maxx also passes along savings by keeping its store design no-frills.

Here's how TJ Maxx keeps its prices so low (12)

Business Insider/Jessica Tyler

By spending less on its store design, it can sell its products for less.

Here's how TJ Maxx keeps its prices so low (13)

Business Insider/Mary Hanbury

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Here's how TJ Maxx keeps its prices so low (2024)

FAQs

Here's how TJ Maxx keeps its prices so low? ›

TJ Maxx sells products at 20% to 60% cheaper than department stores and retailers. It does so by buying surplus inventory from retailers. Recent store closures and a slowdown in consumer spending have given it access to more inventory.

How does TJ Maxx keep their prices low? ›

T.J. Maxx's prices are so low because they buy past-season merchandise and even items from canceled orders at other retailers. T.J. Maxx also carries many of their own private labels, including Mercer & Madison, Bella Lux, and If It Were Me, which helps them further boost their bottom line.

Why are designers pulling out of TJ Maxx? ›

(NewsNation Now) — Bad news for bargain shoppers: Designer brands are expected to be pulled from discount chains like T.J. Maxx, Ross and Burlington due to global supply chain issues. Designers like Levi's, Under Armour, Ralph Lauren, Carter's and Steve Madden have decided to sell their clothing at full price.

How does TJ Maxx get cheap name brand? ›

We take advantage of a wide variety of opportunities, which can include department store cancellations, a manufacturer making up too much product, or a closeout deal when a vendor wants to clear merchandise at the end of a season, as well as lots of other ways to bring our customers tremendous value.

What is the best day of the week to go to TJ Maxx? ›

When you shop matters. Most T.J. Maxx Stores do markdowns on Monday mornings, making this the best time of the week to shop if you're looking for a deal. You'll want to take a look around the store for yellow tags on items, showing they're on clearance.

How does TJ Maxx do their markdowns? ›

Maxx buys the same item from different vendors (at different prices), or when they miss some of the items during markdowns. As long as the style numbers on the tags match, T.J. Maxx will adjust the price and let you have it for the lowest price.

What day of the week does TJ Maxx restock? ›

Maxx stores typically receive new merchandise shipments three to five days a week, but Wednesday is usually the day they mark everything down. Get there in the morning to ensure you'll have access to the most robust selection. If you've ever shopped at a T.J. Maxx, you know that not all of the price tags look the same.

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