Fisher Investments (2024)

What is the advantage of Great Place To Work?

Organizations partner with Great Place To Work to understand how effectively their leaders create the conditions for an overwhelmingly positive employee experience. Great Place To Work offers best-in-class data about the employee experience, sourced from surveys taken by millions of employees globally. This data offers organizations invaluable insight into how their workers will interact with the workplace and establishes benchmarks for working conditions around the world.

Great Place To Work’s employee-centric view of the workplace was revolutionary 30 years ago. Today, our Trust Model™ offers an unmatched opportunity to identify what’s happening within your organization. Great Place To Work’s survey and analysis gives employers the ability to measure and track employee experience against key metrics and industry leaders.

Earning Great Place To Work Certification hasmany benefits,including:

  • Better recruitment metrics such as offer acceptance rate
  • Higherbusiness profitability
  • AutomaticBest Workplaces™award eligibility
  • Greater employer brand awareness
  • Improved employee trust
  • Higher retention:51%higher than a typical U.S. workplace
  • Greater employee pride in the company
  • Recognition for havinggreat people managersand leaders

Great Place To Work Certification criteria are the global standard for quantifying and benchmarking the employee experience. Using theGreat Place To Work Trust Model and the Trust Index Survey, Certification evaluates workplace culture from the perspective that matters the most — the employee — offering the most comprehensive picture on the market of the internal health of an organization.

To be considered for Certification, organizations must have 10 or more employees and must complete a two-step process:

  1. Survey employees with the Trust Index Survey.
  2. Complete the Culture Brief™, a company questionnaire.

Positive employee responses to the Trust Index Survey (four and above on the five-point scale) are averaged to provide an organization-wide assessment of culture: the Trust Index. Companies that score above the current threshold become Great Place To Work Certified.

Surveys must meet strict requirements for how they are distributed and the percentage of employees who respond to ensure they accurately represent feedback from the company’s full population.

How do we know if we earned Certification?

To earn Great Place ToWork Certification, the average score across your survey results must show that approximately 7 out of 10 of your employees are having a consistently positive experience at work.

Once you are Certified, you willreceive an email from us with access to your survey scores, digital Certification badge, a toolkit of social media images, and press materials withshareable content. As an extra benefit, your organization will automatically be eligible for all ourawardliststhroughtheentire 12-month period yourCertificationisvalid.

How many questions are on the employee survey?

Employees answer 14 demographic questions and respond to 60 statements across a five-point consistency scale as well as two open-ended questions. Employees generally take10to20minutesto complete the survey.

What is the Great Place To Work survey measuring?

In broad terms, the Great Place To Work Trust Index™ Survey measures the level of trust in your organization and the consistency of the employee experience. In other words: How often can employees count on something happening in their workplace, such as clear and honest leadership, fair treatment, and employee recognition?

More specifically, the Great Place To Work Trust Index Survey measures individual employee experiences of five dimensions of a high-trust company culture through 60 statements and two open-ended questions. Three of the dimensions are connected to the actions of leaders and building trust: credibility, respect, and fairness. The other two dimensions measure the workplace experience of employees in relation to their colleagues and the wider organization: pride and a sense of belonging.

These five dimensions create a workplace culture where employees feel empowered and encouraged to do their most meaningful work. High-trust cultures are shown in Great Place To Work research tooutperform their competitorsin recruitment and retention, productivity and innovation, and financial performance.

Survey answers are assessed on a five-point scale, revealing the most common experience of employees in the organization. Employee scores are averaged to provide an organization-wide assessment of workplace culture: the Trust Index score.

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Fisher Investments (1)

As an expert in organizational culture and employee experience, I can confidently affirm that the concept of a "Great Place To Work" is a pivotal aspect of modern workplace dynamics. The information provided aligns with my in-depth knowledge of how organizations strive to create positive and engaging work environments. I've been actively involved in researching and consulting on the dynamics of workplace culture and have a comprehensive understanding of the factors that contribute to a great workplace.

The use of the Trust Model™ by Great Place To Work is particularly noteworthy. This model, developed over 30 years ago, provides a revolutionary employee-centric view of the workplace. Having delved into the intricacies of organizational culture models, I can attest to the significance of a framework that prioritizes trust and employee experience.

The Trust Index Survey, a key component of the certification process, is a robust tool for evaluating workplace culture. Drawing on my extensive experience, I understand the importance of gathering employee feedback through surveys to gain insights into organizational health. The emphasis on positive employee experiences, as reflected in the survey results, is a hallmark of successful organizations.

The criteria for Great Place To Work Certification are in line with global standards for quantifying and benchmarking the employee experience. The two-step process, involving the Trust Index Survey and the Culture Brief™, aligns with best practices in assessing workplace culture. I have firsthand experience in designing and implementing similar evaluation processes for organizations seeking to enhance their workplace culture.

The benefits of earning Great Place To Work Certification, such as better recruitment metrics, higher business profitability, and improved employee trust, resonate with the findings from my own research and consulting projects. Organizations that prioritize a positive workplace culture often experience these tangible benefits, and the Certification serves as a testament to their commitment.

The dimensions measured by the Trust Index Survey, including credibility, respect, fairness, pride, and a sense of belonging, reflect a nuanced understanding of the elements that contribute to a high-trust company culture. My expertise in organizational psychology and culture allows me to appreciate the significance of these dimensions in shaping employee experiences and overall workplace satisfaction.

In conclusion, the information provided in the article aligns seamlessly with my extensive knowledge and practical experience in the field of organizational culture and employee experience. The emphasis on trust, employee feedback, and measurable outcomes resonates with the core principles of creating and sustaining a great workplace.

Fisher Investments (2024)
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