Factors to Consider When Staging a Home for Sale | PABS (2024)

Factors to Consider When Staging a Home for Sale | PABS (1)

When you are selling your home, you want to maximise the sale price and improve your chances of a prompt sale. To achieve a lucrative sale, your home must stand out in a competitive market and draw an emotional connection with potential buyers.

Property styling involves the expert selection and placement of furniture, furnishings and accessories to improve the property’s appeal. Property styling should not to be confused with interior decoration. A decorator will work to create a personalised environment for their client, whereas a property stylist’s role is quite the opposite. The aim is to neutralise a home and “depersonalise” it, using styling techniques that will appeal to the broadest possible segment of the buying market.

Pabs property styling will increase the overall appearance of your home and in turn, the likelihood of selling for top dollar. Our team of specialists in property styling utilise techniques to bring out the best features of your property and to create the emotional connection that lets you maximise the value of your property in an oversaturated market.

There are three key factors that should never be overlooked when placing a property on the market:

1. First impressions count:

Potential buyer’s expectations are high when viewing properties. They want to be ‘wowed’ from the moment they first see photos online to when they visit the property. Purchasing real estate can be a largely emotional decision and a potential buyer can essentially make their mind up about a property in the first 30 seconds of viewing it, making that first impression is vital.

2. Sell a lifestyle:

Potential buyers won’t make a personal connection with a shell of space, nor are they likely to identify with your personal knick-knacks and beloved keepsakes. They want to be able to envision the life they will have once they’ve moved in. This is where a professional stylist’s expertise is most valuable, as our job is appeal to the prospective buyer by enabling an emotional connection with the lifestyle they aspire to achieve.

3. The ‘smoke and mirrors’ effect:

When it comes to styling older properties, the furnishing acts as a distraction from any potential flaws that are likely to drive down the sale price. If there is no furniture or furnishings to distract the eye, the crack near the architrave or the old window frames becomes glaringly obvious. Likewise, outdated furniture will make the whole property appear old-fashioned. By simply replacing a worn out sofa with a clean, modern one, or adding some bright scatter cushions you can instantly reinvigorate a room. Even the oldest house on the block can appear fresh and contemporary with the right furnishing.

Pabs team of qualified stylists have a thorough understanding of the property market and what it takes to make your home stand out against the rest. With our knowledge on how to perfectly compliment your home’s aesthetics, you can be sure no details are left to chance.

For more information or to book an obligation free site visit and quote, call us on 1800 20 10 20 or visit one of our showrooms in Brisbane, Melbourne and Sydney to speak with a property stylist in person.

Read More:
5 Feng Shui Tips to Attract Home Buyers
How to Create a Focal Point in Any Interior
Our pick of the 2022 interior design trends to watch

Factors to Consider When Staging a Home for Sale | PABS (2024)

FAQs

Factors to Consider When Staging a Home for Sale | PABS? ›

Things you might want to consider include: repainting and touching up the walls, rearranging your furniture, adding new throw pillows, removing any personal photos or décor and adding warm touches like fresh flowers.

What are the most important considerations when staging a home? ›

12 Home-Staging Tips
  • Clean. A clean home shows potential buyers that you've taken good care of the property. ...
  • Declutter. There are two major problems with clutter: ...
  • Depersonalize. ...
  • Focus on Fresh. ...
  • Define Rooms. ...
  • Wallpaper and Paint. ...
  • Flooring. ...
  • Lighting.

What is the 3 foot 5 foot rule in staging a home? ›

This usually includes decluttering, depersonalizing, and making cosmetic improvements. One important rule of thumb for home staging is the 3-foot 5-foot rule. This rule states that you should spend 3 feet in front of and 5 feet behind your home staged for sale.

How should a house be staged to sell? ›

Stage a home to make more money
  1. Make a good first impression. ...
  2. Declutter the living room. ...
  3. Spruce up your kitchen. ...
  4. Create inviting bedrooms. ...
  5. Clean up outside. ...
  6. Deep clean your home. ...
  7. Showcase great lighting.
Aug 1, 2023

How do I prepare for home staging? ›

The Ultimate Staging Guide Checklist
  1. Plan Ahead. Walk through each room and criticize the home from a buyer's perspective. ...
  2. Clean, Declutter and Depersonalize. ...
  3. Maximize Curb Appeal. ...
  4. Pay Attention to Kitchens and Bathrooms. ...
  5. Appeal to the Senses. ...
  6. Show Off Your Home's Best Features. ...
  7. Prepare for the Open House.

Should you hang pictures when staging a house? ›

Your home is where your design personality shines through, but when staging your house for sale, it's important to keep personal mementos and photos tucked away to appeal to a wide range of buyers.

How do you stage your house while still living in it? ›

To successfully sell a house while living in it, follow these six steps:
  1. Mentally move out.
  2. Declutter, declutter, declutter.
  3. Deep clean.
  4. Stage.
  5. Keep it tidy with quick cleans.
  6. Stay busy outside of the house.

How many square feet should each person have in a house? ›

On average, many realtors and interior designers estimate that in 2022, given the possessions and lifestyle expectations of modern Americans, you should aim for about 400 to 600 square feet per person. To find out how big of a house you need, multiply 600 square feet by the number of people in your household.

What is the 3X house rule? ›

Home 3X Rule Don't buy a house that costs more than 2.5x to 3x of your gross annual salary. Don't buy too much house. Especially if interest rates are high, maybe consider buying a home only 2x your annual gross income.

What is a 5 foot rule? ›

The idea behind the 10:5 rule is that anytime you find yourself within 10 feet (3 meters) of someone, you should smile and make eye contact. When you are within 5 feet (1.5 meters) of someone, you should greet them with a friendly hello or other greeting.

Is it better to sell a house empty or staged? ›

Is It Easier to Sell Empty Homes? In short, emptying your home can make it easier to sell rather than leaving it as it is. However, staged houses may attract higher offers and decrease the time the house sits on the market. The reason is that potential buyers need to be able to visualize themselves living there.

How do I stage my house like a pro? ›

Pack up the seldom-used small appliances and holiday dishware for your next house and use up all the dry goods in the back of the pantry. Clear clutter off the countertops. Consider giving your cabinets a facelift with paint; go for classic white or try a dark neutral like gray or slate blue.

Do staged houses appraise higher? ›

The connection between staging and home appraisals is clear: staging can help maximize your home's appraisal value by creating a positive first impression, highlighting functional spaces, and enhancing marketability.

Can you keep the furniture from a home staging? ›

Will the staging furniture be left behind in the house? Ordinarily it is not since it is the property of the staging company, not the homeowner. But if you see an item you like in the house you want to buy, ask about it. It might be available, especially if you make the sale contingent upon it.

Why is home staging so expensive? ›

Vacant homes are generally more expensive because your stager is bringing in all of their furniture and decor. That's where those monthly rental fees come in. You're paying to rent that stager-owned decor by the room and by the month.

Is staging an empty house worth it? ›

It's important to know what amount of effort will give you the best return on your investment. Staging becomes absolutely imperative when selling a home that is empty. Not only does it create a warm atmosphere and help show what each room can be used for, it causes buyers to attach to the home.

What are the 4 characteristics need to consider in designing the house? ›

Choosing your house design is one of the most exciting phases of building a new home. Essentially the key attributes of a great home include liveability, functionality, convenience, comfort and style. The layout and the way the space functions are key to a comfortable home.

What to expect from a home stager? ›

Home stagers, also known as home staging professionals, prepare homes, commercial buildings, and other properties for sale. They meet with clients, assess the property, and make recommendations or implement improvements. In short, they create a look, or stage, that will increase potential buyers' interest.

What is the main reason behind staging a home? ›

Staging a home makes it easier for buyers to recognize when a house meets their expectations, while a lack of staging could mean that a buyer is unable to visualize the space—and what it can become—in relation to their vision.

Top Articles
Latest Posts
Article information

Author: Cheryll Lueilwitz

Last Updated:

Views: 5805

Rating: 4.3 / 5 (54 voted)

Reviews: 93% of readers found this page helpful

Author information

Name: Cheryll Lueilwitz

Birthday: 1997-12-23

Address: 4653 O'Kon Hill, Lake Juanstad, AR 65469

Phone: +494124489301

Job: Marketing Representative

Hobby: Reading, Ice skating, Foraging, BASE jumping, Hiking, Skateboarding, Kayaking

Introduction: My name is Cheryll Lueilwitz, I am a sparkling, clean, super, lucky, joyous, outstanding, lucky person who loves writing and wants to share my knowledge and understanding with you.