EBITDA Multiples Across Industries (2023) | Eqvista (2024)

Last Updated: November 2022

Company valuation is one thing that every entrepreneur must bear in mind at every stage of a business. No significant decision can be taken without estimating the market value of a company at any given point. Factors called valuation multiples are important indicators in this process. Investors and company managements alike use these valuation multiples by industry as a guide in funding and budgeting decisions. EBITDA multiples by industries are a subset of a wider group of these financial tools known as the valuation multiples.

In this article, we focus on this particular category of valuation multiples and discuss their pros and cons, as well as their applicability in various industries.

EBITDA Multiples Across Industries (2023) | Eqvista (1)

EBITDA Multiples for Various Industries

‘Multiple’ as such means a factor of one value to another. In the context of company valuation, valuation multiples represent one finance metric as a ratio of another. These multiples are widely categorized into three types – equity multiples, enterprise value multiples, and revenue multiples. This article focuses on EBITDA multiples valuation which is a type of enterprise value multiple.

What is EBITDA Multiple?

EBITDA stands for Earnings Before Interest Taxes Depreciation and Amortization. EBITDA multiples are a ratio of the Enterprise Value of a company to its EBITDA. These multiples are very useful to estimate the market value of a company based on a set of standard factors and simultaneously compare them to other companies in the industry with similar credentials. They are especially beneficial to compare companies within the industry but vary in aspects such as their capital structure, asset ownership, taxation, etc.

Usually in the initial stages of a business, revenue multiples are used. As the company begins to mature and profit potential becomes a determining factor for investors and market valuation, EBITDA multiples by industry are used to understand the profit potential of a company. A higher value indicates a higher profit possibility and vice versa. However, as a good practice, these multiples are not used as a single point of reference. Experienced analysts always refer to the value from two or more valuation multiples to arrive at a realistic valuation of a business.

Why is the EBITDA Multiple important?

To understand the importance of EBITDA multiples, one must begin by questioning the relevance of the two factors used in the calculation – the EV (enterprise value) and the EBITDA of the company. Enterprise value estimates the total worth of a company in the market, while EBITDA measures the profit potential of the same business. When these two are calculated as a factor of one to another, the resulting multiple provides a realistic estimate of the true merit of the company as an investment option. Investors can compare the multiples of various companies and estimate how much they really need to pay to acquire this company.

EBITDA Multiples Across Industries (2023) | Eqvista (2)

As a practice, it is seen that the lower the value of the EBITDA multiplies by industry, the cheaper is the acquisition cost of the company. Usually, any value below 10 is considered good. Thus with an EBITDA multiple, investors planning on the acquisition can estimate the following:

  • Company A is trading for example at 5x
  • Company B, C, D, and E are trading at 7x, 6.5x, 3x, and 9x respectively
  • Company D with an EBITDA multiple of 3x seems to be the best choice for acquisition

Investors find EBITDA multiples valuation reliable while considering companies within the same industry for mergers and acquisitions. However, it is important to know that investors will always try to pitch for a lower valuation and make the necessary adjustments to the EBITDA multiple while a seller will try the opposite. An expert analyst should always keep a lookout for wrong estimations arising from these factors.

EBITDA Multiple formula

As discussed, EBITDA multiple by industry is derived from two financial metrics – the enterprise value and the EBITDA of a company. The formula looks like this:

EBITDA multiple = Enterprise value (EV) / EBITDA multiple

Let’s discuss each component one at a time.

What is EV?

EV or the Enterprise value is the first thing investors look at during mergers and acquisitions. As such, there are many factors beyond internal financial metrics that contribute to the true valuation of a company. However, funding decisions can’t be based on vague estimations. To ensure solidity in company valuations, enterprise value is used as a common reference. Though it is a theoretical value of takeover, private equity firms have evolved to rely heavily on this metric. Enterprise value indicates the amount of money needed to acquire a business.

Enterprise Value is calculated in two ways. The simplest one is:

EV = Market cap + Market Value of debt – Cash & Cash equivalents

And the elaborate version of this formula is:

EV = Common shares + Preferred shares + Market value of debt + Minority interests – Cash & Cash equivalent

Another variation of EV calculation could be:

EV = Equity Value – Non-Operating Assets + Liability and other minority stakes

As seen in the formula, enterprise value does not depend on the capital structure of a company. Thus, it can be safely used to compare companies with varying cap structures for a takeover. As a result, being part of the EBITDA multiple valuations, the enterprise value as an entity lends this character to the multiple as well. An EBITDA multiple is thus a reliable valuation tool while comparing companies with varying cap structures.

What is EBITDA?

Earnings Before Interest Taxes Depreciation and Amortization or EBITDA is used by investors to solely estimate a company’s profitability excluding the non-operating and non-controllable assets. This metric is easily derived from the financial reports maintained by a company. Analysts do not need to use complicated calculations to derive this value. It is simple and straightforward. EBITDA formula is as follows:

EBITDA = Net profit + Interest + Tax + Depreciation + Amortization

EBITDA points at the current financial health of a company. Based on this value, analysts estimate the future profit-making potential of the company. Thus, EBITDA as a part of EBITDA multiples by industry contributes as the metric that determines the profitability of companies being considered for a potential takeover.

Pros and Cons of EBITDA Multiple Valuation

EBITDA multiples valuation is a go-to technique for most investors and financial analysts dealing with high-profit mergers and acquisitions. Using this category of valuation multiple indeed has its merits; however, it is also important to note the loopholes as well. Here is a brief about the pros and cons of EBITDA multiples:

Pros of EBITDA multiples

  • It can be used to evaluate various types of businesses, private as well as public. But using this multiple for public company valuations is the easiest as all financial information for such companies are readily available.
  • They are best used to evaluate companies entering advanced stages of funding such as Series-B onwards. The profitability of a company is a crucial factor at this stage. The use of enterprise value as well as EBITDA together in a ratio provides investors sufficient clarity about the future profit potential of an expanding business.
  • They have proven to be very useful to evaluate as well as compare companies of different sizes and capital structures. This flexibility allows a wide range of comparisons for investors to play within an industry.
  • They help to evaluate companies faster in comparison to valuation multiples based on financial metrics that use cash flow and other income-generating sources.

Cons of EBITDA multiples

  • They do not account for capital expenditures. Thus if a business has high capital spends, those do not feature in the multiple and might lead to skewed valuations.
  • They do not consider exact cash flows as well. This again might not represent the actual financial situation of a company leading to wrong estimations.
  • EBITDA multiples valuation is not regulated by any financial body. This leaves a wide berth for variations in calculations across industries. It is mostly left to the company valuation professionals and the investors involved in the takeover negotiations.
  • Due to this non-regulatory aspect, it leaves open chances of misinterpretations.
EBITDA Multiples Across Industries (2023) | Eqvista (3)

EBITDA Multiples by Industry

Here is a compilation of EBITDA multiples across industries. To study this table, a couple of aspects are worth considering. Firstly, EBITDA multiples for small business or startups will be lower, in the range of 4x. Secondly, these multiples will be at a higher range for large, publicly traded companies. And lastly, since EBITDA multiples are not regulated by any federal body, fair play is expected as a good practice in business.

IndustryEBITDA Multiple
Accounting & Tax Preparation17.28
Advanced Medical Equipment & Technology36.6
Adventure Sports Facilities & Ski Resorts20.53
Advertising & Marketing12.74
Aerospace & Defense14.01
Agricultural Biotechnology14.11
Agricultural Chemicals15.89
Agricultural Consultancy Services14.11
Agriculture Support Services14.11
Airlines24.89
Airport Operators & Services24.89
Aluminum10.2
Amusem*nt Parks and Zoos20.53
Animal Breeding14.11
Animal Feed14.11
Apparel & Accessories21.19
Apparel & Accessories Retailers14.29
Appliances, Tools & Housewares20.35
Aquaculture14.11
Auto & Truck Manufacturers19.79
Auto Vehicles, Parts & Service Retailers11.89
Auto, Truck & Motorcycle Parts11.24
Banks *36.66
Beer, Wine & Liquor Stores9.05
Biotechnology & Medical Research18.61
Brewers22.59
Broadcasting **8.7
Business Support Services **17.65
Business Support Supplies10.52
Cable Service Providers10.4
Call Center Services17.28
Casinos & Gaming30.7
Cattle Farming14.11
Child Care & Family Services17.28
Cleaning Services17.28
Closed End Funds18.31
Coal5.59
Coffee, Tea & Cocoa Farming14.11
Commercial Educational Services23.88
Commercial Fishing14.11
Commercial Nurseries14.11
Commercial Printing Services11.16
Commercial REITs23.08
Commodity Chemicals13.32
Communications & Networking15.55
Computer & Electronics Retailers14.29
Computer Hardware18.05
Construction & Engineering8.22
Construction Materials13.58
Construction Supplies & Fixtures10.9
Consumer Goods Rental17.28
Consumer Lending *19.57
Consumer Publishing11.16
Consumer Repair Services17.28
Content & Site Management Services26.3
Corporate Accounting Services17.28
Corporate Financial Services *19.48
Courier, Postal, Air Freight & Land-based Logistics13.2
Data Processing Services17.28
Department Stores12.76
Discount Stores13.45
Distillers & Wineries22.59
Diversified Chemicals12.96
Diversified Industrial Goods Wholesalers10.24
Diversified Investment Services18.31
Diversified Mining10.2
Diversified REITs23.08
Drug Retailers14.29
E-commerce & Marketplace Services44.21
Electric Utilities10.76
Electrical Components & Equipment20.35
Electronic Equipment & Parts20.35
Employment Services17.28
Entertainment Production26.54
Environmental Services & Equipment14.66
Exchange-Traded Funds18.31
Exhibition & Conference Services17.28
Financial & Commodity Market Operators & Service Providers30.92
Fishing & Farming **14.04
Fishing & Farming Wholesale12.84
Food Markets9.05
Food Processing14.14
Food Retail & Distribution **9.59
Food Wholesale12.84
Footwear33.75
Forest & Wood Products10.99
Funeral Services17.28
Fur Farming14.11
General Education Services23.88
Gold9.83
Golf Courses20.53
Grain (Crop) Production14.11
Ground Freight & Logistics10.05
Guided Tour Operators20.53
Gyms, Fitness and Spa Centers20.53
Health, Safety & Fire Protection Equipment10.52
Healthcare Facilities & Services15.14
Heavy Electrical Equipment20.35
Heavy Machinery & Vehicles17.09
Highways & Rail Tracks17.09
Hog & Pig Farming14.11
Home Furnishings15.59
Home Furnishings Retailers12.33
Home Improvement Products & Services Retailers12.33
Homebuilding9.93
Hotels, Motels & Cruise Lines30.7
Household Electronics11.5
Household Products18.64
Hunting & Fishing20.53
Independent Power Producers10.02
Industrial Conglomerates10.24
Industrial Design Services17.28
Industrial Equipment Rental17.28
Industrial Machinery & Equipment17.09
Insurance Funds18.31
Integrated Oil & Gas9.65
Integrated Telecommunications Services6.79
Internet Gaming44.21
Internet Security & Transactions Services44.21
Investment Banking & Brokerage Services *9.71
Investment Holding Companies18.31
Investment Management & Fund Operators18.31
Iron & Steel8.96
IT Services & Consulting14.01
Legal Services17.28
Leisure & Recreation **20.53
Life & Health Insurance8.59
Maintenance & Repair Services17.28
Managed Healthcare10.85
Management Consulting Services17.28
Marinas20.53
Marine Freight & Logistics11.54
Marine Port Services11.54
Medical Equipment, Supplies & Distribution27.02
Mining Support Services & Equipment10.2
Miscellaneous Specialty Retailers14.29
Movie Theaters & Movie Products20.53
Multiline Insurance & Brokers9.33
Multiline Utilities10.76
Museums & Historic Places20.53
Mutual Funds18.31
Natural Gas Utilities10.76
Non-Alcoholic Beverages19.29
Non-Gold Precious Metals & Minerals9.83
Non-Paper Containers & Packaging10.83
Office Equipment10.52
Office Equipment & Supplies Rental17.28
Office Furniture10.52
Office Supplies10.52
Office Supplies Wholesale10.52
Oil & Gas Drilling12.81
Oil & Gas Exploration and Production6.11
Oil & Gas Refining and Marketing9.22
Oil & Gas Transportation Services9.22
Oil Related Services and Equipment12.81
Online Services **44.21
Organic Farming14.11
Other Broadcasting8.14
Other Business Support Services17.28
Other Business Support Supplies10.52
Other Fishing & Farming14.11
Other Food Retail & Distribution9.05
Other Leisure & Recreation20.53
Other Online Services44.21
Other Personal Services17.28
Paper Packaging10.83
Paper Products10.99
Passenger Transportation, Ground & Sea13.2
Pension Funds18.31
Personal Care Services17.28
Personal Legal Services17.28
Personal Products27.02
Personal Services **18.02
Pest Control Services17.28
Pharmaceuticals15.7
Phones & Handheld Devices16.69
Poultry Farming14.11
Professional Information Services32.31
Professional Sports Venues20.53
Property & Casualty Insurance9.57
Public Sport Facilities20.53
Radio Broadcasting8.14
Real Estate Rental, Development & Operations9.48
Real Estate Services20.78
Recreational Products20.53
Reinsurance11.42
Renewable Energy Equipment & Services15.68
Renewable Fuels15.68
Residential REITs23.08
Restaurants & Bars22.8
Search Engines44.21
Security Services17.28
Semiconductor Equipment & Testing22.86
Semiconductors17.81
Sheep & Specialty Livestock Farming14.11
Shipbuilding11.54
Social Media & Networking44.21
Software30.92
Specialized REITs23.08
Specialty Chemicals15.89
Specialty Mining & Metals10.2
Sugarcane Farming14.11
Supermarkets & Convenience Stores9.05
Television Broadcasting8.14
Testing Laboratories17.8
Textiles & Leather Goods21.19
Theatres & Performing Arts20.53
Tires & Rubber Products8.39
Tobacco10.35
Tobacco Stores9.05
Toys & Children’s Products20.53
Transaction & Payment Services17.28
Translation & Interpretation Services17.28
Travel Agents20.53
UK Investment Trusts18.31
Uranium10.02
Vegetable, Fruit & Nut Farming14.11
Vending Machine Providers9.05
Water & Related Utilities12.78
Wireless Telecommunications Services6.95

This data was compiled from the major public companies in each industry from NASDAQ, NSYE & AMEX.

Top 10 EV/EBITDA Industries

To understand how EV/EBITDA works in the context of industries, here is a compilation of the top 10 in order of the highest value. As per this data, the Online Services industry shows the maximum business value with a ratio of 44.21. This is followed by the Banks at a value of 36.66, and the Advanced Medical Equipment & Technology at 36.6. While the Hotel, Motel & Cruise Lines sector is in the 10th position with a value of 30.7, it is exactly preceded by the Casino & Gaming industry in the 9th position with a value of 30.7.

IndustryEBITDA multiple
Online Services **44.21
E-commerce & Marketplace Services44.21
Banks *36.66
Advanced Medical Equipment & Technology36.6
Footwear33.75
Professional Information Services32.31
Financial & Commodity Market Operators & Service Providers30.92
Software30.92
Casinos & Gaming30.7
Hotels, Motels & Cruise Lines30.7

Bottom 5 EV/EBITDA Industries

Meanwhile, here are the 5 five industries with the lowest EV/EBITDA value. The Coal industry has the lowest value of 5.59. This is closely followed by the Oil & Gas Exploration and Production industry with a value of 6.11. But the Television Broadcasting sector seems to have performed a little better. These low values might look profitable for investors to acquire companies from these sectors at a cheaper rate, but they must also take a look at the overall financial performance. Usually, an EV/EBITDA value of 10 is a healthy benchmark.

IndustryEBITDA Multiple
Television Broadcasting8.14
Wireless Telecommunications Services6.95
Integrated Telecommunications Services6.79
Oil & Gas Exploration and Production6.11
Coal5.59

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