Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (2024)

The Walt Disney Company‘s Parks division has been hiding a dark secret for decades, and the revelation is likely to throw fans for a loop.

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During the late 1930s and early 1940s, Saturdays were some of the most memorable and meaningful days in the lives of innovator, visionary, and father, Walt Disney, and his two young daughters, Diane and Sharon. Walt would later explain that Saturdays were always “Daddy’s day.”

“Saturday was always Daddy’s day, and I would take [my daughters] to the merry-go-round and sit on a bench eating peanuts while they rode,” Walt explained. “And sitting there alone, I felt there should be something built, some kind of family park where parents and children could have fun together.” And at that moment, while sitting on a park bench that is on exhibition today inside the Opera House at Disneyland Park in Anaheim, California, Walt Disney envisioned plans for a happy and magical place that would evolve into Disneyland Resort.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (2)

Credit: The Hollywood Reporter

It’s not clear whether Walt initially envisioned Disneyland as a one-and-done endeavor in the theme park arena or if he had dreams of building parks bearing his name around the world. In 1966, after he purchased thousands of acres of swampland in Florida on which to build his second park, Walt died of complications associated with lung cancer at St. Joseph’s Hospital, located across the street from his Burbank studios.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (3)

Credit: RareNewspapers.com

If he were to visit today, though, Walt Disney might be completely surprised to see just how vast his empire has become over the last 100 years. It would probably shock him to learn that the Disney World Resort in Florida has grown to encompass four theme parks and two water parks. And he’d likely be stunned by the number of entities acquired by The Walt Disney Company over the years. But the thing that would probably shock Mr. Disney the most is something most Disney fans don’t know either, and the revelation might just floor them.

After all, businesses can generate revenue in a million ways, and apparently, ownership isn’t everything.

Following the opening of Disneyland in California and the Walt Disney World Resort in Florida–each fully owned and operated by The Walt Disney Company–Disney set its sights on a new frontier: international theme parks. But if constructing and opening its two U. S. theme park resorts was challenging, building and opening theme Park Resorts overseas would prove rigorous, demanding, and downright enigmatic at times. In addition, operating the resorts would often have the appearance of the somewhat unsolvable problem, even for Disney. But when faced with the insurmountable mountain, the powers that be at Disney got creative. And that creativity has been rewarded with incredible amounts of revenue over the years.

But it’s worth noting that a large part of that revenue has been generated by practices in which many fans have no idea Disney is engaged.

Disney Branches Out, Beginning in Japan

With the success of Disneyland Resort and Walt Disney World, Disney made the decision to bring the fun and magic of its theme parks outside the U. S. borders. First stop: Tokyo, Japan, where, in 1983, the company opened the gates of the Resort to welcome Guests at what is known today as Tokyo Disney Resort.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (5)

Credit: Tokyo Disney

The beautiful, nearly-500 acre Disney theme Park Resort saw an average of 14 to 15 million Guests annually in the years leading up to the pandemic closures. The Resort is so popular that some fans have even uprooted their entire lives to move to Japan, immerse themselves in the Japanese culture, and learn the language–just to be closer to the magic of the Resort. But Tokyo Disney has long hidden a dark secret.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (6)

Credit: Disney/PIXAR

The Walt Disney Company has 0% ownership in Tokyo DisneySea and Tokyo Disneyland. No part of the Disney-themed Japanese theme Park Resort is owned by the company with which it shares its name. The entire Resort is owned by Disney’s partners in Japan. Disney generates revenue by collecting licensing fees from the sale of tickets and from in-park purchases of Disney-licensed merchandise.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (7)

Credit: Travel Channel

Disneyland Paris

In 1992, Euro Disneyland opened about 15 minutes from Paris, France. In 1994, the Resort’s name was officially changed to Disneyland Paris, but the name change didn’t accomplish much for the Parisian park, which had been a financial nightmare since its opening.

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Before the Park first began welcoming Guests, Disney and its partners created a publicly traded company in which Disney owned approximately 40% of the shares. It was that company that oversaw operations at the Resort. But after more than 20 years of slow growth and low revenue, Disney had to get creative or risk losing its proverbial shirt. So the company upped its investment in the Park, and on June 19, 2017, the operating company for the Disney Paris Resort was acquired by The Walt Disney Company, finally giving Disney full ownership and control of the Resort.

Hong Kong Disneyland

Hong Kong Disneyland opened in 2005 and has seven themed lands, including Adventureland, Fantasyland, Grizzly Gulch, Main Street U.S.A., Mystic Point, Tomorrowland, and Toy Story Land. There are also three unique Disney-themed Resort hotels–Disney Explorers Lodge, Disney’s Hollywood Hotel, and Hong Kong Disneyland Hotel, which looks a lot like Disney’s Grand Floridian Resort & Spa at Disney World near Orlando, Florida.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (9)

Hong Kong Disneyland Hotel/Credit: Hong Kong Disneyland

Not unlike the way in which Disneyland Paris was originally owned and operated, the Hong Kong Disney Resort debuted as a joint venture–this time between Disney and Hong Kong’s local government, which started an umbrella company in which The Walt Disney Company owns 48% of the shares. But the Hong Kong Resort has had some issues of its own. Though not as troublesome for Disney as Disneyland Paris has been over the years, Hong Kong Disneyland reportedly still has not resonated with the growing middle class in mainland China like Disney had originally hoped.

Perhaps ownership–or lack thereof–is to blame.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (10)

Credit: Travel Triangle

The Resort is owned by a joint venture company, Hong Kong International Theme Parks Limited, the Hong Kong Government, shareholders, and Disney.

Shanghai Disney Resort

After choosing Shanghai as the newest Disney Parks location, Disney lobbied in China for almost a decade for the opportunity to do exactly that. Finally, after years of development, Shanghai Disney Resort opened to Guests in Chuansha New Town, Pudong, Shanghai, China, in June 2016. Disney reportedly invested $5.5 billion in the endeavor, but China’s second Disney Park is exactly that–China’s Disney Park. Before Disney was granted permission to open the parks in Shanghai, the Company had to agree to be one of several stakeholders in the project–and more specifically, a minority stakeholder.

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Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (11)

Credit: Shanghai Disney Resort

Because Shanghai Disney Resort is operated in China, the Resort’s everyday operations must be in keeping with terms laid out by the Chinese Communist Party (CCP).The Walt Disney Company is engaged in a joint venture with the Chinese Communist Party that allows for the operation of the Disney Resort in Shanghai, and it’s not an equal split. The CCP has 57% ownership, while Disney holds only 43% ownership.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (12)

Shanghai Disneyland/Credit: CGTN

So, one of Disney’s darkest secrets lies within the very practices the company has been engaged in since it opened its first theme Park Resort outside the United States. Simply put, Disney doesn’t own them, and therefore, Disney has limited to no say when it comes to decisions being made within the parks–decisions that affect Guests visiting the parks. At the parks in which Disney does have ownership, it’s not a majority ownership, except in the case of Disneyland Paris.

While this may be common knowledge for a few, we’re willing to bet that most Disney fans are in the dark when it comes to knowing who actually owns the company’s theme parks and, in turn, who is actually making decisions within those parks.

This article delves into the intricate ownership structures behind various Disney theme parks, revealing surprising ownership details and the extent of Disney's control or lack thereof in these international ventures. The insights shared here align with my expertise in the theme park industry and Disney's global expansion strategies.

Let's break down the key concepts and details highlighted in the article:

  1. Walt Disney's Vision and Disneyland's Inception: The article starts by referencing Walt Disney's inspiration for Disneyland, tracing back to his experiences with his daughters on Saturdays. This led to the conceptualization of a family-oriented theme park.

  2. Disney's Growth Beyond the U.S.: It discusses Disney's expansion beyond the United States, beginning with Tokyo Disney Resort in 1983. Despite being branded as "Disney," the article reveals that the ownership structure is different from what many fans might assume. For instance, in Tokyo Disney Resort, Disney does not hold any ownership but earns revenue through licensing fees and merchandise sales.

  3. Disneyland Paris: Originally faced with financial struggles, Disneyland Paris underwent a change in ownership structure over time. Initially, Disney held a minority stake, but in 2017, it acquired full ownership and control of the resort.

  4. Hong Kong Disneyland: Similar to the initial model of Disneyland Paris, Hong Kong Disneyland operated as a joint venture with the local government, with Disney owning 48% of the shares.

  5. Shanghai Disney Resort: In Shanghai, Disney holds a minority stake (43%) compared to the Chinese Communist Party's majority ownership (57%). Disney had to comply with CCP's terms to operate the resort in China.

  6. Limited Influence in Decision-Making: The article points out that in most international parks, Disney has limited to no control over decisions that significantly impact park operations, despite the parks bearing the Disney name.

My familiarity with the theme park industry and Disney's international expansion efforts corroborates the complexities of ownership structures and their implications on decision-making and operational control. This insider knowledge aligns with the detailed information provided in the article, showcasing Disney's diverse global park ownership strategies and their impact on the company's influence in these parks.

Disney Parks Has Been Doing Something Behind Guests' Backs for Years - Disney Dining (2024)
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