Georgia-based quick service restaurant (QSR) chain Chick-fil-A accounted for systemwide sales of approximately 12.8 billion U.S. dollars in its native country of the United States in 2020, up from 11 billion the previous year.
Chick-fil-A vs. KFC
Specializing in chicken sandwiches, Chick-fil-A was by far the leading quick-service chicken restaurant chain in the United States - the company's systemwide sales in the U.S. came to more than double its globally famous competitor Kentucky Fried Chicken (KFC). Comparatively KFC’s U.S. sales only amounted to a little over than four and a half billion U.S. dollars in 2019.
Customer satisfaction
The company’s success also reflected in its American Customer Satisfaction Index (ACSI) score. Perhaps surprisingly for a QSR it seems like much of Chick-fil-A's success comes from a high level of customer satisfaction. With a score of 83 out of 100, Chick-fil-A's score was eight points higher than the average for all quick-service restaurants – this was also the highest score of any QSR in the index in 2021.
