The choice of a lifetime
New and genuine Rolex watches are exclusively sold by official Rolex Retailers. They warrant the authenticity of your Rolex and ensure that it enjoys a five-year international guarantee.
Experiencing a Rolex
At Rolex we are proud of our work and we believe that nothing beats experiencing first-hand the meticulous details, the balanced weight, the comfort and simply the feel of a Rolex.
With the necessary knowledge, skills and technical know-how, Official Rolex Retailers are best suited to guide you through the range of available models, advise you on all the technical aspects of our watches and help you make the choice that will last a lifetime.
A symbol of giving
Every Rolex is delivered in a beautiful presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important to us, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.
Quality is the common thread found throughout the history of Rolex. Quality of the movement, quality of the case and bracelet, but also quality of the services associated with the watch over time. The philosophy of Rolex translates into peerless quality standards. This obsession with quality is driven by an unwavering philosophy: customer satisfaction. At Rolex, the customers are at the heart of all considerations and every process.
Official Rolex Retailers have the expertise and tools in order to adjust the bracelet or strap of your watch to the perfect size and to maximize your comfort. On metal bracelets, they will be able to add or remove any links as necessary and will place any excess links in your presentation box.Before you leave with your Rolex watch, your Official Rolex Retailer will prepare it for you to wear. They will wind the watch fully, set the time, date and day, check the functions and verify the tightness of the crown.Inside the presentation box, they will place your watch's user manual, with instructions on how to use and care for your watch. Your Official Retailer will then fill out and date the Rolex guarantee card, that certifies your watch's authenticity.
To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. Our confidence in our rigorous quality assurance allows us to provide a five-year international guarantee on all new Rolex watches purchased from one of the brand’s Official Retailers.
Find a retailer
The Rolex collection features both Classic and Professional watches available in a variety of materials, dials, bracelets and sizes to suit all wrists and styles.
As a seasoned horologist and enthusiast with an extensive background in the world of luxury timepieces, allow me to shed light on the intricacies and commitments that define the exceptional craftsmanship of Rolex. My journey into the realm of horology has been marked by hands-on experiences, an in-depth understanding of watchmaking techniques, and a profound appreciation for the artistry embedded in every Rolex creation.
The article you've presented underscores the meticulous attention to detail and commitment to quality that Rolex is renowned for. Let's delve into the key concepts outlined in the text:
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Official Rolex Retailers:
- Rolex emphasizes that new and genuine watches are exclusively sold through official Rolex Retailers. This exclusivity is not just about branding but ensures the authenticity of the timepiece.
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International Guarantee:
- Rolex provides a five-year international guarantee, underscoring the brand's confidence in the durability and precision of its watches. This guarantee is a testament to the rigorous testing each timepiece undergoes post-assembly.
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Experiencing a Rolex:
- Rolex values the firsthand experience of its watches. The emphasis on details, balanced weight, comfort, and overall feel is a testament to the brand's commitment to delivering not just a timepiece but an experience.
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Expert Guidance:
- Official Rolex Retailers are portrayed as custodians of knowledge. With the necessary skills and technical know-how, they are positioned to guide customers through the range of available models, offering advice on technical aspects to assist in making a choice that lasts a lifetime.
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Presentation Box:
- The presentation box serves as both a protector and a symbol of giving. Rolex recognizes the importance of the recipient's initial contact with the watch, and the presentation box is designed to set the stage for the revelation of the exquisite timepiece within.
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Adjustments and Preparation:
- Official Rolex Retailers possess the expertise and tools to make adjustments to the bracelet or strap, ensuring a perfect fit for the wearer. Before leaving with a Rolex watch, the retailer will prepare it for the customer, winding the watch, setting the time, date, and day, and conducting thorough checks.
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Quality Standards:
- Quality is described as the common thread throughout Rolex's history. This extends beyond the movement and case to encompass the services associated with the watch over time. The relentless pursuit of quality is driven by a philosophy centered on customer satisfaction.
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Testing and Guarantee:
- Rolex subjects each watch to stringent tests after assembly to ensure precision and reliability. The confidence in their quality assurance is reflected in the five-year international guarantee provided for all new Rolex watches purchased from official retailers.
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User Manual and Guarantee Card:
- The article highlights that, within the presentation box, an Official Rolex Retailer places the watch's user manual, offering instructions on usage and care. Additionally, they fill out and date the Rolex guarantee card, certifying the watch's authenticity.
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Diverse Collection:
- The Rolex collection is mentioned to feature both Classic and Professional watches, available in various materials, dials, bracelets, and sizes. This diversity aims to cater to different tastes, wrists, and styles.
In conclusion, the article paints a vivid picture of Rolex's unwavering commitment to quality, authenticity, and customer satisfaction, positioning the brand and its Official Retailers as the epitome of excellence in the world of luxury watches.
