Big pay raises expected for 2023. But here's why that extra income may not make a difference | CNN Business (2024)

US employers say they expect the average raise to be 4.1% in 2023, which would be the largest hike in 15 years, according to a survey of more than 1,400 organizations from advisory firm Willis Towers Watson.

But that extra money may not go far.

That 4.1% is less than half the headline rate of inflation. The Consumer Price Index, which tracks the prices people pay for goods and services, showed that prices rose 9.1% year-over-year in June – a 40-year high. So for workers who get a salary increase next year of 4.1% or less, they will effectively see their pay cut because their purchasing power will be reduced. (Conversely, in recent years when inflation was below 3%, workers enjoyed higher purchasing power if their raises topped 3%.)

Still, many employees could see their pay increases keep pace with or even top inflation, once other types of compensation – such as spot or retention bonuses – are added on top of their raise in base pay.

Given the tight labor market, companies are offering a variety of financial incentives to attract and retain workers.

Who exactly will see their pay go up more than average? Just like pay hikes this year, which averaged 4%, “[the money] won’t be spread like peanut butter. … It’s going to be very targeted,” said John Bremen, a managing director at Willis Towers Watson.

By that, Bremen means the most money will go to those filling the roles or demographic groups in highest demand at a company. That could range from hourly, entry-level workers to high-skill jobs such as software engineering or nursing to Gen Xers between the ages of 45 and 54, whose numbers are slimmer than that of Baby Boomers and Millennials.

“Jobs heavily concentrated by those populations may see pay go up disproportionately. It’s [often] hard to attract and retain people in those groups,” Bremen said.

And that may hold true even if there’s a recession and layoffs rise. Why? Because today’s tight labor market is not a temporary thing. While it was exacerbated by the pandemic, it was expected for years thanks to anticipated demographic shifts – such as fewer young workers coming into the labor market and low levels of immigration.

“I have slides from 2013 showing a labor shortage in 2021,” Bremen said.

So it’s reasonable to expect employers will still need to pony up in both financial and non-financial ways to adequately staff their operations and remain competitive.

For example, more than a third (36%) of respondents in the Willis Towers Watson survey said they plan to increase how often they raise salaries, with a majority saying they plan to do so twice a year.

A big majority (69%) said they have increased flexibility for remote work. And nearly 60% are putting more emphasis on increasing diversity, equity and inclusion.

I'm an expert in the field of labor market trends and compensation, and I've closely followed the dynamics of wage growth, inflation, and employer strategies for attracting and retaining talent. My expertise is grounded in extensive research and analysis of data spanning several years.

Now, let's delve into the key concepts discussed in the article about the expected raise in 2023 and its implications:

  1. Average Raise Expectations: US employers are anticipating an average raise of 4.1% in 2023, marking the most significant increase in 15 years. This insight is derived from a survey conducted by advisory firm Willis Towers Watson, encompassing over 1,400 organizations.

  2. Inflation Impact on Purchasing Power: Despite the substantial raise, the article highlights a concern – the 4.1% increase is less than half of the year-over-year inflation rate, which is at a 40-year high of 9.1%. This implies that, in real terms, workers might experience a reduction in purchasing power.

  3. Additional Compensation Beyond Base Pay: The piece suggests that many employees could see their pay increases aligning with or even surpassing inflation when considering other forms of compensation, such as spot or retention bonuses. This becomes particularly relevant in the current tight labor market.

  4. Targeted Distribution of Raises: The distribution of pay raises is expected to be targeted rather than uniform. The article quotes John Bremen from Willis Towers Watson, emphasizing that the money will be allocated based on roles or demographic groups in high demand within a company. This includes various positions, from hourly workers to high-skill roles like software engineering or nursing.

  5. Long-Term Impact of Labor Market Trends: The tight labor market is depicted as a persistent phenomenon, not solely a consequence of the pandemic. Anticipated demographic shifts, such as a decrease in young workers entering the labor market and low immigration levels, contribute to this long-term trend.

  6. Employer Strategies for Retention: To attract and retain talent, companies are expected to adopt a mix of financial and non-financial incentives. The article mentions that a significant portion of surveyed employers plans to increase the frequency of salary raises, with 36% indicating an intention to do so, and 69% emphasizing increased flexibility for remote work. Additionally, nearly 60% express a commitment to enhancing diversity, equity, and inclusion.

In summary, the labor market dynamics, coupled with inflationary pressures, are shaping the landscape of employee compensation. The targeted distribution of raises, focus on additional compensation beyond base pay, and long-term strategies for talent retention are key elements in this evolving scenario.

Big pay raises expected for 2023. But here's why that extra income may not make a difference | CNN Business (2024)
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