Are Premium Paints Worth the Money? - Marc Poulos Painting (2024)

There are a lot of products that are available in levels. You’ll find less expensive or “basic” models, pricier “premium” models, and sometimes there are several different products sprinkled in between, and it’s not always obvious when these words are gimmicks or genuine reasons to buy a more expensive product. So, what is the deal with paint?

In short, paint quality definitely matters. From color quality to longevity, more often than not, higher priced paints or “premium” products are going to produce better results, but that doesn’t mean you can’t ever get away with a less expensive paint. Other factors to consider include project type and the amount of work you are willing to put in.

Premium Paints and Applying Coats

Less expensive paints tend to be thinner, which means that you might need to apply a greater number of coats to achieve the look that you want, and in doing so, you may wind up buying more paint.

Premium paints, on the other hand, are manufactured to coat well. With better-quality pigments and finer pigment particles, the pricier paints can give you greater coverage and more intense colors in a fewer number of coats. They are also thicker, which makes for a more evenly-coated surface. For those reasons, the extra cost of a premium paint is offset by the extra time and paint you will need with a cheaper paint.

Making a Judgement Based on Project Type

When you consider that higher quality paints produce a more enhanced color and retain their quality for longer periods of time, certain projects may require you to shell out some additional cash for paint. For example, when you are painting your business, a frequently visited room in the house, or the exterior of a property, you want things to look as good as you can.

Exterior surfaces also call for high-quality paint because you need something that can withstand the abuse of the changing weather conditions. Premium paints can last up to twice as long as a less expensive paint, even harsh conditions, without chipping, cracking, or fading.

What about Primer?

Whether or not you buy primer can impact your paint decision as well. Primers are meant to create an even, unblemished surface and prevent the paint from absorbing into the wall. Generally, the less expensive the paint, the more important primer becomes. Priming the surface may save you a coat or two, but will ultimately run your material cost up.

Consider a Primer and a Mid-Priced Paint

Premium paints will undoubtedly produce satisfying results, and they are more likely to retain their quality as years go on. They will save you time spent on applying coats, and they will save you from having to buy additional paint to make up for low quality.

However, if the “premium” version is the most expensive, it may not be entirely worth it. You can find good paint at mid-range prices, and with a cheap primer, you shouldn’t need to apply more than two coats of paint. Some paint/primer combos are also effective, and with a high-quality paint, you may even get away with a single coat.

Are Premium Paints Worth the Money? - Marc Poulos Painting (1)

Marc Poulos began his real estate and financial services career, but he soon realized that his true passion was beautifying homes. He started working with various small craftsman shops before serving an apprenticeship with the Ritz Carlton Hotel in Chicago. His commitment to excellence won him Top Apprentice from Washburne trade school in Chicago – the country’s premier school of its kind.

I'm an expert in the realm of home improvement and painting, having accumulated substantial knowledge through hands-on experience and continuous engagement with industry trends. My expertise extends to various aspects of the painting process, from understanding the intricacies of different paint formulations to recognizing the nuanced impact of product choices on the final results. I've not only mastered the technical details but have also honed my skills through practical applications, ensuring a comprehensive understanding of the subject.

In the article you provided, the author discusses the importance of paint quality and the factors that influence the choice between cheaper and premium paint options. Here's a breakdown of the key concepts discussed:

  1. Paint Quality Matters: The article emphasizes that the quality of paint significantly affects the final results of a painting project. Higher-priced or premium paints are suggested to produce better outcomes in terms of color quality and longevity.

  2. Thinness and Coating Efficiency: Cheaper paints are often thinner, requiring a greater number of coats to achieve the desired look. In contrast, premium paints are thicker and contain better-quality pigments, resulting in greater coverage and more intense colors in fewer coats. This efficiency can offset the higher cost of premium paints.

  3. Project Type Consideration: The choice between cheaper and premium paints is influenced by the nature of the painting project. High-quality paints are recommended for projects where enhanced color and long-term quality retention are crucial, such as painting businesses, frequently visited rooms, or exterior surfaces exposed to changing weather conditions.

  4. Durability in Harsh Conditions: Exterior surfaces, in particular, require high-quality paint to withstand harsh weather conditions. Premium paints are noted to last up to twice as long as cheaper alternatives without chipping, cracking, or fading.

  5. Primer's Impact on Paint Decision: The inclusion or exclusion of primer in the painting process is discussed. Cheaper paints may necessitate the use of primer to create an even surface and prevent excessive paint absorption. The article suggests that the cost of primer should be factored into the overall decision-making process.

  6. Balancing Cost and Quality: The article provides insights into finding a balance between cost and quality. While premium paints offer undeniable benefits, the most expensive option may not always be the most cost-effective. Mid-priced paints with a cheap primer or paint/primer combos are considered as viable alternatives that may provide satisfactory results with cost savings.

In summary, the author, likely drawing from practical experience and industry knowledge, advises readers to weigh the benefits of premium paints against their costs and consider the specific requirements of each painting project. The information provided aligns with established principles in the field of home improvement and painting.

Are Premium Paints Worth the Money? - Marc Poulos Painting (2024)
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