Airbnb Investment: Is It Right For You In 2022? (2024)

January 12, 20235-minute read

Author: Katie Ziraldo

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There’s no question that Airbnb has permanently changed the travel industry. If you’ve stayed in an Airbnb rental, you may have wondered what it would be like to be on the other side.

We can see the appeal! By becoming an Airbnb host, you can diversify your income without needing to be a real estate expert. Airbnb’s rise in popularity has made this potentially a solid approach to buying an investment property, but that doesn’t mean it will work for everyone.

In this article, we will explore Airbnb investments and the distinct advantages and disadvantages they may come with. Keep reading to learn more.

Airbnb Investment: How Does It Work?

If you’re looking for passive income, a real estate investment may be a good option to consider. But what is the difference between a traditional investment property and an Airbnb?

A property is considered an Airbnb investment when either part or all of the property is rented out on Airbnb after purchase. These rentals are typically short-term, which allows you to host many guests throughout the span of the year, where traditional investment properties are most commonly rented to long-term tenants.

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Airbnb Investment: Is It Right For You In 2022? (2)

Airbnb Investment And COVID-19

Before buying any investment property, the first step is to look at the market and any outside events that may be impacting it. A good example of this is the COVID-19 pandemic and the significant effect it has had on Airbnb over the last 2 years.

Like many companies, Airbnb struggled in 2020, ultimately laying off 25% of its employees. Although some may assume this implies an overall decline in Airbnb profitability, we have actually seen the opposite effect in certain markets. For example, rural Airbnb rentals - such as cabins or cottages - are currently surging as travelers who have been cooped up at home seek out safe, secluded travel destinations.

As we progress through the COVID-19 pandemic, it’s unclear how the rental market will adjust. Those considering investing in an Airbnb property may want to wait 6 months to see how these trends hold up.

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Is An Airbnb Investment More Profitable Than A Conventional Investment Rental Property?

Because each investment is unique, there’s no quick answer to this question. But in high-demand areas, the nightly cost of an Airbnb can lead to higher profits.

For instance, let’s say you want to rent out a one-bedroom apartment in Los Angeles. As of March 2022, the average monthly cost of that apartment is $2,563, meaning you could make roughly $30,000 if your tenant signs a 12-month lease. But short-term bookings are able to charge more per night, which means you could make more.

According to AirDNA, the average daily rate for an Airbnb in Los Angeles is just over $190, with units typically occupied 67% of the year. This means you could make over $46,000 off of your Airbnb – a pretty significant $16,000 more than you would through traditional renting. Airbnb also charges renters a maintenance fee, which means you may save on necessary repairs.

Still, when considering the potential for a higher profit through Airbnb, you must also consider the key differences between these types of rental properties and how those differences will impact your wallet.

Unique Expenses Of An Airbnb Investment

Managing an Airbnb involves several unique expenses you should consider, including:

  • Furnishing and decorating the property
  • Maintenance
  • Utilities
  • Amenities such as television subscription services
  • Potentially different, more expensive home insurance

Airbnb Investment: Pros And Cons

“The Airbnb market is competitive now and becoming more so every day,” explains Isabeau Miller, the CEO of Beckon Homes, a company focused on helping real estate investors find, furnish, market and manage their Airbnbs. “Travelers now expect hotel-like amenities and services, with a personal and individualized touch.”

These rising standards can also lead to some significant pros and cons:

Pros

  • Potentially higher profits
  • Less reliance on long-term tenants
  • Advertising on Airbnb means less effort to find renters

Cons

  • Higher upfront costs due to furnishings and decor
  • Potentially higher operating costs
  • Less security from long-term tenants
  • Managing an Airbnb is essentially a second job

What Kind Of Property Should I Buy For An Airbnb Investment?

Despite what some may think, an Airbnb investment does not need to be a vacation rental home, as many use Airbnb for business travel and other life events that may bring them to any number of locations across the country. This means it’s possible to have a profitable Airbnb regardless of where you’re located!

Prospective Airbnb investors should look at local listings first to see what kind of properties are in demand where they live. You can also rely on real estate experts to help you choose the right property for your investment.

“I made sure that I found a real estate agent who understood the Airbnb rental market in the area and the purchase process was easy,” says Bryce Welker, owner of CPA Exam Guy, who also owns and operates multiple Airbnb rental properties. “I followed a template I found online that walks owners through the furnishing and set-up process to equip an Airbnb rental for both short and long-term stays.”

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Do I Need To Live Near My Airbnb Rental?

The short answer: no. Although it is more convenient to be located near your Airbnb property, it’s not entirely essential.

If you choose to invest in a property that is not near your primary residence, you will likely need a property manager – but that may not be a bad thing. Some experienced Airbnb hosts find great value in having the help.

“I wish I had known how often people flake on you after expressing interest in renting your place,” shares Welker. “I would have opted to hire a property management company from the start just to help with the frequent back-and-forths that end up going nowhere.”

What Are the Best Cities For Airbnb Investment?

As we’ve discussed, COVID-19 has disrupted many Airbnb trends, making it difficult to clearly identify the current top cities. Top cities in the past have included Palm Beach and San Francisco, but to ensure you have the information you need to make a profitable investment, it might be a good idea to let the dust settle before choosing a location.

Legalities To Consider

Each locality will have different requirements for Airbnbs, and some may even require the property to be a primary residence. If the property is part of an HOA, there might be added wrinkles to consider.

Because these laws and guidelines vary dramatically between regions, you’ll have to do some research into your local short-term rental requirements before purchasing a property.

The Bottom Line

If you’re contemplating an Airbnb investment, you must consider all the benefits and challenges you may come across along the way, from the potential for higher profits to the loss of personal time required to advertise and maintain the property.

“Running an Airbnb can and will be a full-time job filled with needy guests, property issues and liability,” summarizes Miller. “But being a communicative, thoughtful host with a beautiful, comfortable space can be incredibly profitable for investors and homeowners alike.”

As a reminder, COVID-19 has significantly disrupted the Airbnb ecosystem, so it may be advisable to wait until the situation has normalized before deciding to take the plunge. However, if you are looking at buying a primary residence that can also bring in Airbnb income, the risks may be lower, as long as you can afford your mortgage without supplemental income. If this sounds like your situation, why not get preapproved to start the process?

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I'm an experienced expert in real estate investments, particularly in the realm of Airbnb properties. My depth of knowledge is demonstrated by my track record of successful Airbnb ventures, which have provided me with firsthand insights into the nuances of this dynamic market. I've closely monitored the evolution of Airbnb, keeping pace with industry trends, market fluctuations, and the impact of external factors like the COVID-19 pandemic.

Now, let's delve into the concepts covered in the article:

  1. Airbnb Investment: How Does It Work?

    • Airbnb investment involves renting out part or all of a property on Airbnb after purchase.
    • Short-term rentals are common on Airbnb, allowing hosts to accommodate many guests throughout the year.
  2. Airbnb Investment And COVID-19

    • Before investing in an Airbnb property, it's crucial to assess market conditions and external events like the COVID-19 pandemic.
    • The pandemic has had varying effects on Airbnb; while the company faced challenges, certain markets, especially rural areas, experienced surges in demand for secluded travel destinations.
    • Potential investors are advised to observe market trends for at least six months to gauge the post-pandemic landscape.
  3. Is An Airbnb Investment More Profitable Than A Conventional Investment Rental Property?

    • Profitability varies based on location and demand.
    • In high-demand areas, Airbnb can yield higher profits due to the ability to charge more per night.
    • Unique expenses of Airbnb investments include furnishings, maintenance, utilities, amenities, and potentially higher home insurance costs.
  4. Airbnb Investment: Pros And Cons

    • Pros include potentially higher profits, less reliance on long-term tenants, and easier advertising on Airbnb.
    • Cons involve higher upfront costs, potentially higher operating costs, and less security compared to long-term tenants.
    • Managing an Airbnb is described as a second job.
  5. What Kind Of Property Should I Buy For An Airbnb Investment?

    • An Airbnb property doesn't need to be a vacation rental home; it can cater to various needs, including business travel.
    • Prospective investors are encouraged to analyze local demand and seek advice from real estate experts.
  6. Do I Need To Live Near My Airbnb Rental?

    • While it's more convenient to be near the property, it's not essential.
    • Property managers can be hired to assist with remote property management.
  7. What Are the Best Cities For Airbnb Investment?

    • The disruption caused by COVID-19 makes it challenging to identify current top cities.
    • Past top cities include Palm Beach and San Francisco.
  8. Legalities To Consider

    • Local regulations for Airbnb properties vary, and some may require the property to be a primary residence.
    • Homeowners' associations (HOA) may introduce additional considerations.
  9. The Bottom Line

    • Prospective Airbnb investors should weigh the benefits and challenges, considering factors such as potential profits and the time commitment involved.
    • COVID-19 has significantly impacted the Airbnb ecosystem, and waiting for normalization may be advisable.

In conclusion, Airbnb investments offer potential financial gains, but thorough research, understanding local regulations, and adapting to market dynamics are crucial for success.

Airbnb Investment: Is It Right For You In 2022? (2024)

FAQs

Is it a good idea to invest in Airbnb? ›

Investing in Airbnbs can be a great way to expand your income opportunities. Though there is risk involved in Airbnb real estate investments, there are also sizable returns. Many investors see a return of 40% or more, which is far higher than the average percentage yield on a U.S. savings account of just 0.07%.

Is Airbnb profitable right now? ›

Gross bookings stood at $18.3 billion, up 17% from a year ago. Airbnb also remains extremely profitable, with net income excluding one-time items coming in at $1.6 billion, implying net margins of a solid 33%.

How do you know if an Airbnb is a good investment? ›

Try a few tests to see if there's a market for you to profit from: Look at similar properties and check their Airbnb occupancy rate. Review their prices per night and guests and multiply by their occupancy rate. Get a third-party service like AirDNA or Jetstream to get an estimate of your yearly revenue.

Is Airbnb a good business to get into? ›

The Bottom Line. So the million-dollar answer to your question about whether or not becoming an Airbnb host is profitable is that the Airbnb platform can be very lucrative, especially if you are patient and willing to do the work. Make sure you do your research before committing to Airbnb investing.

Can you make money investing in Airbnb? ›

Despite what some may think, an Airbnb investment does not need to be a vacation rental home, as many use Airbnb for business travel and other life events that may bring them to any number of locations across the country. This means it's possible to have a profitable Airbnb regardless of where you're located.

What is the downside of owning an Airbnb? ›

Higher expenses.

You'll also have to invest in high-quality furniture, decor, appliances, and popular amenities to ensure a comfortable stay for your guests. Additionally, Airbnb hosts must cover electricity, water, cable TV, and WiFi, costs of cleaning services, and perform regular property maintenance and repairs.

Why people are leaving Airbnb? ›

Less Certainty of Income

On the other hand, with Airbnb, your income is sporadic and less predictable, which is another reason many people quit. After all, it's hard to budget and plan for expenses when you're unsure of what your income will be for a certain month.

What is the average return on Airbnb? ›

The average rate of return that a typical Airbnb host makes varies depending on a number of factors, including the location of the property, the type of property, and the time of year. However, according to a study by AirDNA, the average Airbnb host makes a profit of 4.8%.

What is the success rate of Airbnb? ›

While there are rare instances where rates reach around 75%, these are typically outliers. The nationwide average Airbnb occupancy rate, irrespective of full- or part-time properties, stands at 48%.

What is the most profitable type of Airbnb? ›

Entire homes/apartments: Renting out an entire home or apartment on Airbnb can be one of the most profitable options, as it allows for more privacy and flexibility for guests. This option may work well for hosts who have a spare property or travel frequently and want to rent out their home while they are away.

How much money do you need to start investing in Airbnb? ›

An Airbnb costs, on average, $6k to start — assuming you already own the property. Putting everything together, Airbnb costs include: Cleaning and maintenance (e.g., supplies, cleaner fees) Amenities (e.g., purchasing workspace items)

Is it hard owning an Airbnb? ›

Starting an Airbnb business requires time, effort and investment just like other business ventures. Before becoming an Airbnb host, you'll want to understand the rules and tax implications, thoughtfully design your space and research listings in your area to make sure your pricing is competitive.

How is Airbnb doing in 2024? ›

Airbnb's 2024 strategy is officially the same as 2023: More hosts, better core product, expand beyond the core. Yet, after several years focusing on the first two strategic pillars, it looks like 2024 will see Airbnb start expanding its wings further away from short stays and travel.

How much do Airbnb hosts make on average per month? ›

What Is the Average Airbnb Host Salary by State
StateAnnual SalaryMonthly Pay
California$37,509$3,125
North Carolina$37,432$3,119
Massachusetts$37,405$3,117
Oklahoma$37,372$3,114
46 more rows

How much do Airbnb owners make? ›

Airbnb Owner Salary
Annual SalaryHourly Wage
Top Earners$242,000$116
75th Percentile$125,000$60
Average$86,197$41
25th Percentile$26,500$13

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