Activision Blizzard, Inc. is a world leader in designing, publishing, and distributing interactive video gaming software for game consoles and computers. The activity is organized around two sectors:
- publishing of gaming software: software designed by the group or by third-party developers;
- distribution of third-party software.
Net sales break down by source of income into sales of products (21.8%) and other (78.2%; sales of subscriptions, licenses, etc.).
Activision Blizzard, Inc. owns a catalogue of titles drawn from trademarked names and franchises (Heartstone, Call of Duty, StarCraft, World of Warcraft, Skylanders, Diablo and Destiny).
Net sales are distributed geographically as follows: Americas (55.9%), Europe/Middle East/Africa (29.7%) and Asia/Pacific (14.4%).
Number of employees: 13,000
