6 Sneaky Ways Your Doctor Is Overcharging You for Glasses (2024)

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ATTENTION—A few words in reply to the criticism of this post. We hear you saying that Optometristsoffices providea higher level of care which is worth paying more for and that these six ‘rules’ are sometimes but not always true. We appreciate your feedback. We do not wish to refute your statements. This post was writtenby simply looking at the dollars and cents savings potential of making your optical purchases elsewhere.Our statistical data was pulled from two studies, which we invite you to review:1and2.

The average cost of prescription eyeglasses from the eye doctor is over $212—and the markup? Oh, the markup is gonna make you mad. Listen to this:

1. The average markup on frames is 250%.

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That hundred dollar pair of frames you think isa bargain? Your optometrist probably paid around $40 for it.

2. Eyewear sales make up 62% of an optometrist's salary.

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It’s no wonder you’re getting the hard sell after every eye exam. For private practice optometrists, a reported 62% of their salary comes from the sale of prescription eyeglasses and contact lenses.

3. The optician helping you select frames is paid on commission.

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That woman helping you pick the best frames for your face shape? She’s probably incentivized to help you find the most expensive pair of glasses in the store. Now, that doesn’t mean she’s necessarily out to take advantage of you, but she’s not the impartial third party you thought she was.

4. Lenses are billed on top of frame prices.

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The vast majority of optometrists don’t have their own in-house lens processing labs, so plan for additional lab fees to be added to your frame cost.

5. Insufficient sales meanhighercostsfor you and the doctor.

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While it’s a fact that the optometrist’s office is probably the worst place to get a deal on glasses, it’s not the eye doc’s fault. Private practices don’t have the same buying power as larger operations because of their low volume sales.

Related: How to Save Hundreds with Discounted Gift Cards

6. Brick-and-mortar operatingcostsmake discounts rare.

Running a brick-and-mortar optometry officeis expensive. Between rent, insurance and employee salaries, private practices can’t afford to discount their eyewear.

So, what’s the alternative? Here are the three best places to save money on exams, glasses and contacts!

Best place to get an eye exam: Costco

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Costco’s $49 eye exam is the cheapest exam around. Costco’s licensed eye doctorwill perform a vision and eye health check right in the store. Best part? You don’t have to be a Costco member to get the exam!Just let the door attendant know you have an appointment. (Schedule an appointmenthere.)

Best place to buy glasses: GlassesUSA.com

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Find name brand glasses for half the price of the optometrist’s office, or buy high-quality frames made by GlassesUSA and get an entire pair for as low as $20—seriously.

Select from 1500 frames. Getfree prescription lenses with every pair. Upload a selfie and try on glasses virtually. All you need is your prescription.

Best place to buy contacts:ACLENS.COM

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The best places I’ve found topurchase contact prescriptions areACLens.com and DiscountContactLenses.com. Both siteshave a large variety of contact lenses for prescriptions including bi-focal and astigmatism for about 70% off. Plus, shipping is always free.

Final word: Get a cheap exam, then takeyour prescription online!

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If you’re feeling uneasy about asking for your prescription ‘to-go,’ here’s an excerpt from the 1978 Trade Commission ruling:

PART 456–OPHTHALMIC PRACTICE RULES–

Sec. 456.2 Separation of examination and dispensing.

It is an unfair act or practice for an ophthalmologist or optometrist to:

(a) Fail to provide to the patient one copy of the patient’s prescription immediately after the eye examination is completed.

Related: New! Paribus Gets You Price Adjustments Automatically

6 Sneaky Ways Your Doctor Is Overcharging You for Glasses (2024)

FAQs

Why do optometrists charge so much for glasses? ›

Very much like automobiles, in general the more you pay, the more you get. Designer labels aside, more expensive frames are more complex, made from better materials, and handcrafted in countries that pay fair labor rates. This translates into a better quality, longer lasting products.

What is the average markup on eyeglass frames? ›

1. The average markup on frames is 250%. That hundred dollar pair of frames you think is a bargain? Your optometrist probably paid around $40 for it.

Can you negotiate price of glasses? ›

Ask for a price break.

“A lot of retailers will offer a break on a second pair,” says Vitale. “If you're looking to get one pair of prescription eyeglasses and one pair for the office, it never hurts to ask for a discount."

How not to get ripped off at the optometrist? ›

Avoiding Unnecessary Costs at the Eye Doctor
  1. Check Prices. It is important to shop around and check prices at various eye doctors before you schedule an exam. ...
  2. Check Insurance Before Going. ...
  3. Get Copies of Anything You Sign. ...
  4. Avoid Paying Extra For Lens Coating. ...
  5. Be Aware of Tests. ...
  6. Make a List.

What is the most expensive part of prescription glasses? ›

The frames are almost always going to be the most expensive part of buying glasses, so cutting down on how often you buy them will be the most cost-effective part of the process.

How expensive should glasses be? ›

Using these numbers, you can see that, on average, a complete pair of glasses will run you between $200-$300+ if you don't have vision insurance. However, average cost of a complete pair of eyeglasses in the U.S. truly runs the gamut.

Who has the best deal on eyeglasses? ›

Where to Buy Affordable Eyeglasses
  1. GlassesUSA. Limited time offer: Save 50% off frames for eyeglasses and sunglasses with basic Rx lenses + Free shipping to your doorstep. ...
  2. Warby Parker. ...
  3. EyeBuyDirect. ...
  4. Zenni Optical. ...
  5. Eyeconic. ...
  6. Eyebobs. ...
  7. Costco Optical. ...
  8. Sam's Club Optical.
Jul 12, 2023

How much profit do opticians make on glasses? ›

How To Calculate: (Eyewear gross revenue minus eyewear cost-of-goods) divided by eyewear gross revenue. What's Average: The median optical shop profit margin for independent opticals managed by ODs is 61 percent, according to Essilor MBA data. A high-performance eyewear gross profit margin is 66-75 percent.

How much should I spend on prescription glasses? ›

Without any vision insurance I'd say you should set aside around $450 for single vision prescription glasses. If you need progressives then set aside around $850. That price will typically get you a good quality frame and high quality lenses and coatings that will last you years.

Are expensive prescription glasses worth it? ›

Many expensive eyeglasses are not at all worth the price and cheaper ones have performed far better. Some prominent characteristics of lenses that affect the cost are: Lens Type: There are several types of lenses available for specific needs. Each varies in its material, quality, weight, and purpose.

Is it cheaper to get glasses at Costco or Walmart? ›

Costco charges $130 for high-definition progressive lenses, which, as with all Costco lenses, include an anti-reflective coating. That's about half what you'd pay at many walk-in stores. But if you need basic, plastic single-vision lenses, you can pay as little as $29 at Walmart, about half as much as at Costco.

Why are progressive lenses so expensive? ›

One reason progressive lenses cost more than other kinds is that they're harder to make. Cutting and shaping the gradient on progressive lenses is simply a more delicate and time-consuming process than cutting a lens with the same prescription throughout—or even one with multiple fixed prescriptions.

Why are my new glasses not as clear as old ones? ›

Relax. Your eyes are simply adjusting to a new way of seeing after previously compensating for less-than-perfect vision. With first-time corrective lenses or a stronger lens prescription, the brain is receiving images that are different from what it routinely processed prior to the change.

Why won't my eye doctor give me my PD? ›

Lots of optometrists will give you a copy of your prescription but not include your PD. That's because they know that, armed with both, you can order your glasses online.

Is there a way to get your eyesight back to normal? ›

Poor vision from refractive errors can often be corrected with glasses, contacts or surgery. Treatments for other eye conditions depend on the cause and the level of severity. It may include eye drops, medications, laser treatments or surgery.

Is it worth paying more for glasses? ›

While expensive eyeglass lenses may offer better quality, many cheaper options offer comparable quality. Here are some factors to consider when deciding if it is worth spending more money on expensive eyeglass lenses: In exchange for something more cost-effective, you give up a more customized set of lenses.

Is it worth it to buy glasses from an eye doctor? ›

Buying glasses from a professional optician ensures you get a tailored product that offers the best solution to your vision condition. If something isn't quite right or doesn't fit correctly, opticians can adjust them to ensure maximum comfort and accuracy.

Is $200 expensive for glasses? ›

Your prescription glasses' pricing depends on a variety of variables. Because of this, glasses prices for corrective eyewear can cost anywhere from $50 to $1,000 or more. On average, prescription glasses cost around $200, though insurance can determine the final price.

What is the profit margin on prescription glasses? ›

GUIDELINES FOR PRICING YOUR EYEGLASSES

The Management & Business Academy reported that the median gross profit margin earned on eyewear is approximately 61 percent or 2.9 times the cost of goods.

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