in Brands
Celebrity-owned alcohol brands have become increasingly popular in recent years, as famous personalities leverage their star power to enter the lucrative spirits industry. These brands often reflect the unique tastes and personalities of the celebrities behind them, offering consumers a glimpse into their glamorous lifestyles. From award-winning actors and musicians to sports icons and reality TV stars, a diverse array of celebrities have ventured into the world of alcohol production, bringing their creativity and personal brand to the market.
With the rise of social media and the influence of celebrity culture, these alcohol brands have found success in leveraging their owners’ large followings to promote their products. Whether it’s a premium tequila, vodka, whiskey, or wine, celebrity-owned alcohol brands have captured the attention of consumers seeking a taste of luxury and a connection to their favorite stars.
Casamigos Tequila - George Clooney
Photo Credit:casamigos.com
Owned by Hollywood’s sweetheart, George Clooney, Casamigos Tequila is a small-batch tequila and mezcal brand that sources the finest blue weber agave for their tequilas. They also use Espadin agaves for their mezcal varieties, working with local, artisanal Mexican distilleries to ensure the authenticity and quality of every award-winning bottle.
Ciroc Vodka - Diddy
Photo Credit:ciroc.com
Ciroc Vodka is a French vodka distillery that uses French wine grapes as the key ingredient in their vodka. Vodka distilled from grapes stands out from the typical wheat or corn-based vodkas with a fruity flavor palate and slightly sweet finish. CIroc distillery is led by a fifth-generation French master distiller. The brand has grown extensively in popularity after its partnership with Diddy.
Teremana Tequila - Dwayne "The Rock" Johnson
Photo Credit:teremana.com
Meaning “spirit of the earth” as derived from a combination of Latin and Polynesian words, Teremana Tequila is Dwane Johnson’s artisanal tequila brand. The distillery is in the heart of the highlands of Jalisco, where tequila originated. Teremana tequila offers Blanco tequila, reposado tequila, and anejo tequila all winning gold medals from the US and International spirit festivals.
Aviation Gin - Ryan Reynolds
Photo Credit:aviationgin.com
From comedic actor Ryan Reynolds, Aviation Gin is a fashionable gin brand that uses a proprietary blend of botanicals and spices macerated and left to ferment for a little under a day before undergoing a state-of-the-art distillation process. The result is a flavorful, floral, and spicy gin with an ultra-smooth finish. It’s a great gin for the classic Negroni co*cktail.
19 Crimes Cali Blend - Snoop Dogg
Photo Credit:19crimes.com
19 Crimes Cali Blend is a brand of wine from famed hip-hop artist Snoop Dog. The brand features numerous red, white, and rose blends, sourced from around the world. Each bottle’s label has an old-school mugshot of a famed outlaw that made its mark on the justice system.
BLACKENED American Whiskey — Metallica
Photo Credit:blackenedwhiskey.com
This American Whiskey Brand is a collaboration of not just one artist, but the entire band! Blackened American Whiskey produces its whiskey with a unique sonic enhancement process that involves blasting low hertz sound waves through the oak casks in which the whiskey ages. Their collection of rye and blended straight whiskies have been praised by Forbes and received double gold from the San Francisco International Spirit Competition.
Effen Vodka - 50 Cent
Photo Credit:effenvodka.com
Effen Vodka is a smooth clean vodka distilled from 100% wheat using a 120-year-old Dutch family recipe. The chilled distillation process along with the purity of the Dutch spring water used accounts for Effen Vodka’s unparalleled smoothness. Effen Vodka also has a line of 7 flavored vodkas using natural ingredients for a world-class infusion.
Crystal Head Vodka — Dan Aykroyd
Photo Credit:crystalheadvodka.com
Crystal Head Vodka is the collaboration between famed comedian Dan Aykroyd and designer John Alexander. The underlying theme of Crystal Head is creativity as seen through their skull-shaped bottles. The vodka is a Canadian vodka, using locally sourced corn distilled four times for a velvety mouthfeel with sweet vanilla flavor notes.
D’USSÉ Cognac — Jay-Z
Photo Credit:dusse.com
D’USSE Cognac is a collaboration between famed hip-hop star Jay-Z and a 200-year-old House of Cognac in France. D’USSE Cognac’s master distiller offers two primary cognacs, the VSOP cognac and XO cognac. The VSOP has earthier notes with floral and cinnamon undertones, while the XO is a fruitier, richer cognac with notes of dried fruit, nuts, and chocolate.
Heaven's Door Whiskey - Bob Dylan
Photo Credit:heavensdoor.com
Named after one of Bob Dylan’s most famous songs, Heaven’s Door Whiskey offers a collection of award-winning bourbon, rye, and double barrel whiskeys that come in bottles designed by Dylan himself. The double barrel whiskey is one of the most decorated products, with toasted caramel, citrus, and dark cherry palate that’s perfect for sipping.
The Pogues Whiskey — The Pogues
Photo Credit:thepoguesirishwhiskey.com
The Pogues Whiskey is an Irish whiskey brand named for the Irish Celtic rock band. Master distiller Frank McHardy produces a single-malt Irish whiskey and an Irish whiskey blend. The whiskey blend won the San Francisco International Spirit Competition’s gold medal three years in a row, offering a palate of spices, pepper, citrus, and dark fruit with a long, well-balanced finish.
Cincoro Tequila — Michael Jordan
Photo Credit:cincoro.com
Cincoro Tequila isn’t just the brainchild of Michael Jordan, but of four other NBA team owners who decided to create a line of tequilas known for their rich palates and long, smooth finishes.Cincoro tequilas use a blend of highland and lowland Blue Weber Agave varieties to elaborate their line of Blanco, Anejo, Gold, Extra Anejo, and Reposado tequilas.
Virginia Black American Whiskey - Drake
Photo Credit:virginiablackwhiskey.com
Virginia Black American Whiskey is co-owned by famed actor, rapper, and artist Drake and Brent Hawking, the founder of a tequila distillery. Virginia Black American Whiskey consists of a line of two, three, and four-year-aged bourbons in beautifully designed, crystal bottles. The decadent and luxurious look of the bottle is a preview of its equally rich contents.
Próspero Tequila — Rita Ora
Photo Credit:prosperotequila.com
Prospero Tequila is a distillery rooted in generations of tequileros, using the finest blue weber agave sourced from the Jalsican lowlands. Prospero tequila proudly handcrafts its three types of tequila. The Anejo tequila is the brand’s most prized tequila, offering notes of cacao, caramel, and roasted fruit with a smooth yet smokey finish.
818 Tequila - Kendall Jenner
Photo Credit:drink818.com
818 Tequila is a fashionable tequila distillery in Amatitan, Jalisco. The distillery works with local agave farmers and jimadors to create a top-quality tequila served in a bottle shaped like an “8.” Each tequila variety uses agaves at the peak of maturity roasted to perfection to instill the most flavor. Their Blanco tequila has a light body, vanilla and citrus palate, and a smooth, nutty finish.
Wild Turkey Longbranch Bourbon — Matthew McConaughey
Photo Credit:longbranchbourbon.com
Wild Turkey is a famous and long-standing whiskey producer. Wild Turkey partnered with Mathew McConaughey to offer the small-batch Longbranch Kentucky Straight Bourbon. In honor of McConaughey’s Texas roots, this delicious 8-year-aged bourbon uses Texas mesquite and American oak to instill a unique floral, fruity, and spicy flavor profile.
Villa One - Nick Jonas
Photo Credit:villaonetequila.com
The creation of singer Nick Jonas and fashion icon John Varvatos, Villa One is a high-end tequila brand from a distillery led by a famed Mexican master distiller. Their Silver, Reposado, and Anejo tequilas use a blend of lowland and highland Blue Weber agaves. The Anejo is their biggest award winner, with banana, vanilla, chocolate, and honey flavor notes and a smokey finish.
SelvaRey Rum - Bruno Mars
Photo Credit:selvarey.com
SelvaRey Rum is a distillery out of Panama that offers a line of unaged and aged rums along with some of the more delicious flavored rum, including chocolate and coconut. Each bottle is tall and long-necked as if it were a champagne bottle. The owners reserve, a blend of aged rums between 15 and 25 years, has earned the highest awards and medals.
King St. Vodka - Kate Hudson
Photo Credit:kingstvodka.com
Actor Kate Hudson created King St. Vodka to put a female-owned vodka distillery in the industry. King St. Vodka is a corn-based vodka distilled in Santa Barbara California. The vodka undergoes 7 different distillations to create a superbly smooth vodka with a slightly sweet flavor palate.
Brother’s Bond Bourbon — Ian Somerhalder/Paul Wesley
Photo Credit:brothersbondbourbon.com
An ode to a decades-worth of brotherly friendship both on and off set, Brother’s Bond Bourbon produces high-quality bourbon with a higher content of both rye and corn mash. The trifecta of rye, corn, and barley creates a complex flavor profile that is at one spicy and floral, sweet and fruity, and nutty.
Haig Club - David Beckham
Photo Credit:haigclub.com
Haig Club is a well-established Scotch Whiskey brand that recently partnered with famed soccer star David Beckham. Haig is one of the oldest Scotch distilleries, originating in 1627. Haig single-grain whiskey gets its vanilla, caramel, and toffee flavor profile from aging in ex-Bourbon casks.
Please drink responsibly, be fully accountable with your alcohol consumption, and show others respect.
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Written by Paul Kushner
Founder and CEO of MyBartender. Graduated from Penn State University. He always had a deep interest in the restaurant and bar industry. His restaurant experience began in 1997 at the age of 14 as a bus boy. By the time he turned 17 he was serving tables, and by 19 he was bartending/bar managing 6-7 nights a week.
In 2012, after a decade and a half of learning all facets of the industry, Paul opened his first restaurant/bar. In 2015, a second location followed, the latter being featured on The Food Network’s Diners, Drive-Ins and Dives.
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